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All Journal Journal of Innovative and Creativity Jurnal Insan Pengabdian Indonesia INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Yuli Alam
Institut Teknologi Dan Bisnis Bina Sriwijaya Palembang
Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Peningkatan Kesejahteraan Masyarakat Melalui Pelatihan Pengelolaan Keuangan Rumah Tangga Dan Literasi Digital Yuli Alam; Sabiah Apriyana; Hendriansyah Hendriansyah
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5633

Abstract

Pelatihan ini bertujuan meningkatkan pemahaman konsep dasar keuangan, mengembangkan keterampilan pengelolaan keuangan, dan meningkatkan kesadaran akan manfaat pengelolaan keuangan yang baik. Hasilnya menunjukkan perubahan positif dalam perilaku keuangan, termasuk disiplin, penghindaran pemborosan, dan tabungan rutin. Pelatihan ini juga meningkatkan keterampilan literasi peserta, sehingga mereka lebih mampu mengelola keuangan keluarga dan meningkatkan kesejahteraan ekonomi. Mayoritas mata pencaharian masyarakat Dusun Pagar alam adalah petani sayur dan pedagang sayur keliling. Dalam menghadapi realitas pasar, seringkali mereka dirugikan dengan menurunnya harga sayur secara signifikan akibat pasokan yang melimpah. Untuk menyikapi hal tersebut dengan bijak diperlukan pengetahuan mengenai literasi keuangan dan pengelolaan dengan baik. Dalam rangka mewujudkannya diperlukan kegiatan pengabdian untuk mengedukasi masyarakat agar kehidupan mereka lebih sejahtera secara ekonomi. Berangkat dari permasalahan ini, maka dibuat program sosialisasi manajemen keuangan keluarga untuk meningkatkan literasi keuangan warga setempat. Program ini dilaksanakan dengan beberapa tahapan, antara lain: observasi, persiapan program, sosialisasi, dan evaluasi. Hasil dari program ini berupa pemahaman masyarakat mengenai manajemen keuangan yang baik serta meningkatnya literasi keuangan dalam rangka mencapai
THE IMPACT OF DIGITALIZATION ON ECONOMIC MANAGEMENT THEORY AND PRACTICE: ANALYSIS AND PROSPECTS IN THE GLOBAL MARKETPLACE Yuli Alam; Irian Nasri, Efniar, Violeta
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 1 No. 5 (2024): INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In an ever-evolving information age, digitalization has reshaped the economic management landscape, opening up new opportunities while presenting a unique set of challenges. This literature review aims to explore the influence of digitalization on economic management theory and practice, highlighting the changes taking place in the way companies conduct their operations and interact with global markets. The study adopts an analytical approach to the existing literature according to the context of the research discussed. The results show that digitalization has catalyzed innovations in data collection and analysis, introduced automation and increased operational efficiency, and opened pathways for personalization of products and services. These factors have collectively enhanced companies' competitiveness and ability to operate on a global scale. However, these shifts also pose significant challenges, including cybersecurity concerns, the need for labor skills transfer, and the digital divide between different economic actors. Moreover, the findings emphasize the need for adaptive regulatory frameworks that can support cross-border cooperation while ensuring ethical and sustainable practices.
Model Pendampingan UMKM Rumah Tangga Berbasis Ekonomi Kreatif dengan Keterlibatan Generasi Z untuk Mendorong UMKM Naik Kelas di Sumatera Selatan Januar Ida Wibowati; Yuli Alam; Fartina Destikarini; Violeta Nirmala; Dora Indah Triana; Efniar Efniar
Jurnal Insan Pengabdian Indonesia Vol. 4 No. 1 (2026): Maret : Jurnal Insan Pengabdian Indonesia
Publisher : PT. ALHAFI BERKAH INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62007/jouipi.v4i1.724

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in supporting regional economic growth; however, many household-based MSMEs continue to face challenges such as limited branding capabilities, inadequate digital marketing skills, lack of product innovation, and low levels of digital literacy. These constraints hinder their ability to grow and compete in the digital economy era. This Community Service Program (PKM) aimed to develop a creative economy-based mentoring model involving Generation Z to support the upgrading of household MSMEs in South Sumatra. The program employed a Participatory Action Research (PAR) approach with a collaborative and participatory method involving MSME owners and Generation Z as creative mentors. The activities consisted of needs assessment, creative economy training, digital marketing assistance, and evaluation through pre-test and post-test assessments. The results demonstrated significant improvements in participants’ knowledge and skills across several dimensions. The average score for understanding the creative economy increased from 52 to 85, branding and product packaging from 48 to 84, digital marketing from 50 to 88, and collaboration with Generation Z from 55 to 90. The involvement of Generation Z contributed positively to digital knowledge transfer, creative content development, marketplace optimization, and adaptation to market trends. The mentoring model successfully enhanced business capacity, strengthened brand identity, expanded digital market access, and improved MSMEs’ readiness to scale up. These findings indicate that intergenerational collaboration integrating creative economy principles and digital transformation can serve as an effective strategy to improve the competitiveness and sustainability of household MSMEs in South Sumatra.
Co-Authors Dora Indah Triana Efniar Efniar Fartina Destikarini Hendriansyah Hendriansyah Irian Nasri, Efniar, Violeta Januar Ida Wibowati Sabiah Apriyana Violeta Nirmala