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All Journal Media Mahardhika Journal of Artificial Intelligence and Digital Business
Heriyani, Veni
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Social Sciences

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JAM KERJA PANJANG DAN MINIMNYA PENGHARGAAN: DINAMIKA MOTIVASI KERJA KARYAWAN USAHA KULINER DI KOTA Parman, Parman; Agussalim, Agussalim; Vadilla, Zafitri Nur; Heriyani, Veni; Ask, Hilman Van; Saputra, Hendriky
Media Mahardhika Vol. 24 No. 2 (2026): January 2026
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/mahardika.v24i2.1461

Abstract

This study aims to analyze the factors causing low work motivation among employees in the culinary business, particularly cafes, in Parepare City and to formulate strategic recommendations for increasing work motivation. The research uses a descriptive qualitative approach with data collection techniques through observation, in-depth interviews, and documentation. The research informants consisted of eight cafe employees with diverse job backgrounds and lengths of service. The results showed that employee work motivation tended to be low and unstable, mainly influenced by internal factors such as a lack of reward systems, limited opportunities for self-development, and weak motivational communication from management. In addition, external factors such as an suboptimal compensation system, long working hours, high workload during busy hours, and limited managerial support also contribute to low work motivation. These conditions have an impact on decreased work enthusiasm, task effectiveness, teamwork, and service quality. This study emphasizes the importance of structured work motivation management through the implementation of a reward system, proportional working hours, employee training, and the creation of a conducive work environment. These findings provide empirical contributions to the study of work motivation in culinary MSMEs in the context of small cities and can serve as a practical reference for managers.
Pengaruh Kompensasi Non-Finansial dan Lingkungan Kerja Fisik terhadap Loyalitas Karyawan Perusahaan Logistik di Kota Parepare Afni, Nur; Heriyani, Veni; Sahriah, Sahriah; Lubis, Abdillah
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.5718

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kompensasi non-finansial dan lingkungan kerja fisik terhadap loyalitas karyawan pada perusahaan logistik di Kota Parepare. Sebagai kota pelabuhan strategis di Sulawesi Selatan, industri logistik di Parepare menghadapi tantangan tingginya persaingan dan beban kerja, sehingga mempertahankan loyalitas karyawan menjadi faktor kunci keberlanjutan bisnis. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan menyebarkan kuesioner kepada karyawan di beberapa perusahaan logistik di kawasan Pelabuhan Nusantara dan Cappa Ujung. Teknik pengambilan sampel menggunakan purposive sampling dan data dianalisis menggunakan regresi linear berganda melalui perangkat lunak SPSS. Hasil penelitian secara parsial menunjukkan bahwa kompensasi non-finansial, yang meliputi pengakuan kerja, jenjang karier, dan pelatihan, berpengaruh positif dan signifikan terhadap loyalitas karyawan. Demikian pula dengan lingkungan kerja fisik yang mencakup aspek kenyamanan, keamanan, dan ketersediaan fasilitas kerja, ditemukan memiliki pengaruh signifikan dalam meningkatkan keinginan karyawan untuk tetap bertahan di perusahaan. Secara simultan, kedua variabel tersebut berperan penting dalam membentuk komitmen organisasional. Temuan ini memberikan implikasi bagi manajemen perusahaan logistik di Kota Parepare untuk tidak hanya berfokus pada insentif finansial, tetapi juga meningkatkan kualitas lingkungan kerja dan penghargaan non-materi guna menekan angka turnover karyawan di sektor distribusi dan transportasi.
Co-Authors Agussalim, Agussalim Ask, Hilman Van Lubis, Abdillah Nur Afni parman parman Sahriah, Sahriah Saputra, Hendriky Vadilla, Zafitri Nur