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All Journal Algebra : Jurnal Pendidikan Sosial dan Sains
Agusti
Sekolah Tinggi Keguruan dan Ilmu Pendidikan PGRI Situbondo
Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Physics Social Sciences Other

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INSTAGRAM CONTENT DESIGN STRATEGY TO BOOST CONSUMER APPEAL FOR EL BEAUTY SALON ON SOCIAL MEDIA EL BEAUTY Ummu Sarofah; Agusti; Siti Seituni
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 5 No. 4 (2025): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/wyhg8a67

Abstract

Instagram social media, which was originally shown as a photo and video sharing application between users, is now increasingly shifting because it is used to promote a product/service. These results are based on the increasing use of Instagram which is getting faster every day, so that it is used as an opportunity by business actors who are already big or just starting a business. Instagram content design responds to this phenomenon which is proven by the increase in features to support marketing. Many things can be used by services/products to develop their companies with Instagram content design to promote products and services. However, not many business actors use Instagram features other than in the form of photos and content. This study uses a literature review method and is studied with the theory of visual elements, content, and theories related to marketing a content. The results of the study using the literature review method show that the Instagram content design strategy on social media is very efficient in increasing consumer appeal on social media for the El Beauty salon.
THE EFFECT OF INNOVATION AND PRODUCT QUALITY OF MR. ALI'S SPICY COFFEE IN SUMBERANYAR MLANDINGAN ON CONSUMER SATISFACTION Lusi Endang Sri D; Arini Hidayati; Agusti
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 5 No. 4 (2025): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/mhsj3f50

Abstract

The coffee industry, especially in Indonesia, is growing rapidly in line with public interest in local products with distinctive flavors and aromas. The purpose of this study is to examine the interaction between innovation and product quality in influencing consumer satisfaction with spice coffee products. This study employs a qualitative approach to understand consumers' experiences, perceptions, and views on innovation and product quality of Mr. Ali's spice coffee. The qualitative approach was chosen because it allows for in-depth exploration of social and cultural phenomena involving consumers. From the discussion, it was concluded that there is a mutually reinforcing relationship between product innovation, product quality, and consumer satisfaction levels. Mr. Ali's spice coffee products have succeeded in meeting customer expectations through relevant innovation, good quality raw materials, and responsive and personalized service.
THE EFFECT OF THE QUALITY OF MOTORCYCLE MODIFICATION PRODUCTS FROM REY CUSTOM MOTOSHOP ON CUSTOMER SATISFACTION AND LOYALTY Muhammad Riski Hidayatullah; Miftahus Surur; Agusti
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 5 No. 4 (2025): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/veckqq54

Abstract

The title of this study is the effect of product quality at Rey Custom Motoshop motorcycle modification workshop. This study was conducted on customers who modified Prodjie lights on their motorcycles and used the services of Rey Custom Motoshop workshop located on Jalan Banongan Selatan, Gudang Village, Asembagus District, Situbondo Regency. This study used accidental sampling technique. The data were tested using validity tests, reliability tests, hypothesis tests, and research data analysis using descriptive analysis, multiple linear regression analysis, correlation coefficient analysis, and determination analysis
Co-Authors Arini Hidayati Lusi Endang Sri D Miftahus Surur Muhammad Riski Hidayatullah Siti Seituni Ummu Sarofah