JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah
Vol 8, No 2 (2023): April, Social and Religious Aspect in History, Economic Science and Law

Manajemen Strategis Kampanye dalam Penanganan Polemik Vaksin Covid 19

Winda Dwi Astuti Zebua* (Universitas Muhammadiyah Jakarta)
Jamiati KN (Universitas Muhammadiyah Jakarta, Jakarta Indonesia)
Lilik Sumarni (Universitas Muhammadiyah Jakarta, Jakarta Indonesia)
Ananda Devina Putri (Universitas Muhammadiyah Jakarta, Jakarta Indonesia)



Article Info

Publish Date
02 Apr 2023

Abstract

This article will describe the stages of campaign strategic management in handling the Covid 19 vaccine polemic in Mungka District. The approach used in this article is a qualitative descriptive method. The primary data source used comes from in-depth interviews with three informants and secondary data sources are obtained from documentation and also from various journals from relevant books. The analysis technique in this article is to collect data, examine the collected data, categorize, then test the data, and finally combine all the data by placing the information in chronological order or other order and drawing conclusions. The findings showed that in carrying out the campaign, Mungka District had carried out all the processes of strategic management starting from awareness, formulation, implementation and finally monitoring and evaluating the campaigns that had been carried out. The results of the campaign were stated to be quite effective because they were able to significantly increase the number of people receiving the vaccine.

Copyrights © 2023






Journal Info

Abbrev

sejarah

Publisher

Subject

Humanities Education Social Sciences

Description

The journal publishes writings on (1) History Education; (2) History of Education; (3) Social Sciences; (4) Social Sciences Education; (5) Sociology Education; (6) Economi; (7) Social Economi; (8) Law, (9) History of Military; (10) Philosophy of History; (11) Historiography; (12) Humanities; (13) ...