KOMUNITAS JURNAL PENGEMBANGAN MASYARAKAT ISLAM
Vol. 15 No. 1 (2024): Islamic Community Development through Practice and Public Policy

ENHANCING SENGGIGI AS A LOMBOK TOURISM DESTINATION: A DEVELOPMENT STRATEGY

Sulfardin (Unknown)
Fatmawati (Unknown)
Suheldi, Rizki (Unknown)
Juniati (Unknown)
Zitri, Ilham (Unknown)
Ali, Muhammad (Unknown)
Jaelani, Muhammad Aprian (Unknown)



Article Info

Publish Date
19 Jun 2024

Abstract

Tourism holds immense potential to generate significant benefits for the local economy and communities in Senggigi, Indonesia. However, realizing these benefits requires the implementation of effective strategies for developing tourism destinations. This study explores various strategies for fostering tourism in Senggigi, encompassing infrastructure and facility enhancement, promotional and marketing endeavors, bolstering the local community's capacity for tourism, and garnering support from both governmental and private entities. Moreover, it underscores the paramount importance of engaging the local community in the development process, emphasizing consultation, empowerment, and the mitigation of social and economic impacts. Furthermore, the study advocates for sustainable tourism practices that prioritize environmental protection and the preservation of cultural heritage, alongside robust mechanisms for regulating and enforcing policies to prevent their violation. By adopting and implementing these strategies, Senggigi can ensure that its tourism industry optimally benefits the local community while upholding sustainability and competitiveness in the broader tourism market.

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Journal Info

Abbrev

komunitas

Publisher

Subject

Religion Education Engineering Social Sciences

Description

KOMUNITAS: Jurnal Pengembangan Masyarakat Islam has been enlisted with p-ISSN: 2086-3357 and e-ISSN: 2540-9182 and published per semester on January-June and July-December by Department of Islamic Social Community Development of Dakwah and Communication Science of Universitas Islam Negeri Mataram ...