Jurnal Pengabdian Kepada Masyarakat SEWAGATI
Vol. 3 No. 2 (2024): Sewagati

OPTIMALISASI PEMANFAATAN VIDEO SEBAGAI ALAT PROMOSI UNTUK MENINGKATKAN POPULARITAS DESA WISATA BAKAS, KLUNGKUNG

Sari, Retno Juwita (Unknown)
Ida Ayu Etsa Pracintya (Unknown)
I Wayan Putra Aditya (Unknown)



Article Info

Publish Date
05 Oct 2025

Abstract

The digitalization 5.0 nowdays needs to be studied in order to adapt with the tourism developments over time, including in the promotion sector. One of the developing tourism village is Bakas. Bakas Tourism Village has taken advantage of existing digitalization opportunities by promoting its potential attractions through Instagram social media. Bakas Tourism Village which located in Klungkung district, is a tourist village that has the potential for natural, culinary and spiritual tourist attractions. It is important to maximize the use of social media, to promote the various attractions of Bakas Tourism Village. The aim of this program was to help the stake holders in Bakas Tourism Village to carry out promotions on social media, by editing videos and photos using the features offered to edit in various social media. The results of this training were; (1) Developing business social media account, (2) Uploading photos of that have been edited using various editing features, (3) Uploading videos by adding interesting filters, captions and songs. In conclusion, these three outputs can make the products they offer more attractive before uploading them to social media accounts.

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Journal Info

Abbrev

sewagati

Publisher

Subject

Agriculture, Biological Sciences & Forestry Computer Science & IT Education Environmental Science Other

Description

Jurnal SEWAGATI memuat tulisan mengenai aplikasi, Inovasi IPTEK, gagasan konseptual dan kajian bidang Pendidikan didalam kegiatan pemberdayaan masyarakat untuk dapat meningkatkan level keberdayaan mitra sasaran/masyarakat. Tujuan SEWAGATI ini adalah sebagai wadah bagi para pelaksana pengabdian dari ...