<![CDATA[Optimizing Human Capital in School Management: The Principal’s Role in Enhancing Educational Service Effectiveness. This research evaluates school principals' performance in improving education quality through a human capital approach. School principals have a strategic role in managing school human resources to create effective and quality educational services. This research uses a qualitative approach with evaluative methods to analyze the implementation of human capital at Lentera Ambarawa Christian Elementary School. The research results show that strategies for increasing the competency of teaching staff, optimizing administrative staff, and implementing a data-based evaluation system contribute to improving the effectiveness of schools as public services. However, there are still challenges in strengthening the reward system and continuous training for education staff. Therefore, a more systematic and sustainable human capital management policy is needed to ensure that every policy implemented positively impacts the quality of education.Keywords: principal, human capital, education quality, performance evaluation, public services.]]>
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