Outline Journal of Management and Accounting
Vol. 3 No. 2 (2024): December

The Influence of Product Quality and Service Quality on Customer Loyalty at PT. Industri Karet Deli

Nakata, Eko (Unknown)
Clara (Unknown)
Andi (Unknown)
Wilson, Vanness (Unknown)
kosasih, Denny (Unknown)
Leo Kendrew (Unknown)

Article Info

Publish Date
01 Dec 2024

Abstract

In the current era, along with the development of the times, transportation has become a tool that functions to transport goods and make it easier for people. In addition, transportation has a very important role in growing the pace of the economy in a country, therefore transportation is the most important element in the development of a country. In transportation there is an important part called a tire, one of the companies that produce tires is PT. Industri Karet Deli in this study analyzes the effect of product quality and service quality on customer loyalty, where PT. Industri Karet Deli is a company engaged in the purchase of raw rubber and processing this rubber into inner and outer tires for vehicles

Copyrights © 2024




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Outline Journal of Management and Accounting
Website

Abbrev

OJMA

Publisher

Outline Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

This Outline Journal of Management and Accounting (OJMA) accepts articles on the results of studies in the fields of marketing management, financial management, human resource management, and accounting. OJMA invites manuscripts in the areas of: Human Resource Management Financial management ...