Mauriduna : Journal of Islamic studies
Vol 6 No 1 (2025): Mauriduna: Journal of Islamis Studies

Systematic Literature Review: Patterns, Factors, and Managerial Implications on Muzakki Loyalty

Suar, Abi (Unknown)
Pratama, Zandy (Unknown)
Maulana, Syahrial (Unknown)
HIjrasil, HIjrasil (Unknown)
Lupita, Alda Sri (Unknown)
Aziz, Saipul (Unknown)



Article Info

Publish Date
30 May 2025

Abstract

This study aims to investigate Patterns, Factors, and Managerial Implications on Muzakki Loyalty to identify what research is needed in the future. In addition, it also explores the relationship model between how the current Muzakki Loyalty publication trend is and how the results of the systematic literature review are the direction of future research. The design/methodology/approach in this study uses a systematic literature review and Meta-Analyses (PRISMA) analysis by reviewing articles published in 2014 to 2023. The PRISMA procedure involves several stages, including identification, screening, eligibility, analysis and conclusions based on the findings. The results of the study found that muzakki loyalty to zakat institutions is greatly influenced by various key factors, including transparency, accountability, service quality, customer relationship management (CRM), institutional image, and religiosity values. Transparency and accountability in the management of zakat funds provide trust to muzakki, ensuring that the funds they donate are managed in a trustworthy manner and in accordance with sharia principles. Responsive and professional service quality increases muzakki satisfaction, making them more emotionally attached to zakat institutions. In addition, the implementation of CRM and the positive image of the institution, as seen in BAZNAS and Lazizmu, creates a deeper personal relationship with muzakki, increasing their trust and commitment. Religious values also strengthen loyalty, especially when zakat institutions demonstrate compliance with Islamic principles in governance and services. By integrating these elements, zakat institutions can build long-term loyalty from muzakki, ensuring continued support in the management and distribution of zakat.

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Journal Info

Abbrev

mauriduna

Publisher

Subject

Religion Education Other

Description

Mauriduna merupakan Jurnal Kajian Islam yang terbit dua kali dalam setahun, publikasi ilmiah ini dikelola oleh Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Perguruan Tinggi Bahasa Arab Ar-Raayah (STIBA) Sukabumi. Jurnal ini berfokus pada kajian Islam, berupa Hasil Penelitian, Ide, ...