<![CDATA[This research examined the politeness strategies employed by the protagonist, Iman Syahirah, in Muharikah’s novel Sayang yang Tak Terungkap (2025) utilizing Brown and Levinson’s (1987) politeness theory. Using a qualitative descriptive method along with documentation and content analysis techniques, the research identifies and interprets the character's expressions within diverse social and professional settings. The results indicate that Iman Syahirah utilizes all four categories of politeness strategies—positive politeness, negative politeness, bald on-record, and off-record. Positive politeness fosters solidarity and empathy among patients and colleagues, whereas negative politeness indicates caution, respect, and an understanding of social distance. The bald-on-record approach emphasizes professional confidence and ethical power, while off-record reflects delicate communication consistent with cultural and religious awareness. These results suggest that politeness in this Islamic novel serves not merely as a linguistic tactic but also as a representation of gender beliefs, power dynamics, and Islamic principles in the Malay-Islamic community. As a result, this research adds to the domain of literary pragmatics by combining linguistic examination with social context and religious identity in depicting a professional Muslim woman.]]>
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