Jurnal Padamu Negeri
Vol. 3 No. 2 (2026): April : Jurnal Padamu Negeri (JPN)

PENINGKATAN KOMPETENSI KARYAWAN PERUSAHAAN FARMASI MELALUI PELATIHAN PERENCANAAN MANAJEMEN BISNIS

Ana Kadarningsih (Universitas Dian Nuswantoro)
Dian Prawitasari (Universitas Dian Nuswantoro)
Endang Setyowati (Universitas Semarang)



Article Info

Publish Date
05 Jun 2026

Abstract

The pharmaceutical industry is a critical sector in every developed and developing country. The pharmaceutical industry is a key asset for the global economy, so pharmaceutical companies need business management planning for company survival. This business management planning includes marketing management planning, financial management, human resource management and operational management. Business management planning requires the ability and competence of human resources or pharmaceutical company employees, so training is needed to improve the ability of pharmaceutical company employees to prepare business management plans so that they are effective and efficient based on a success metric system. This business management planning training was given to managers and supervisors of pharmaceutical companies in the city of Semarang and Semarang Regency, a total of 45 participants from 22 pharmaceutical companies. The training activity stage consists of three activities, including presentation of business management material, practical business management planning exercises and training evaluation. Apart from that, before the training, a pretest and posttest were carried out after the training. The results of the business management planning training activities showed that participants' understanding of business management increased by 40% after the training was implemented.  Apart from that, training participants are able to prepare marketing management plans, financial management, human resource management and operational management that are more effective and efficient.

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Journal Info

Abbrev

jpn

Publisher

Subject

Education Other

Description

Jurnal Padamu Negeri adalah jurnal yang menerbitkan artikel-artikel penelitian sebagai hasil pengabdian masyarakat yang telah memiliki nomor E-ISSN 3047-2075 dan P-ISSN 3047-2806 Focus dan Scope pada bidang pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan ...