<![CDATA[This study aimed to develop and test ethnopedagogy-based Social Studies (IPS) learning media to enhance local wisdom literacy among fourth-grade students at SDN 03 Bilah Barat. The study employed a Research and Development (R&D) approach, adapting the Borg and Gall model into five simplified stages: needs analysis, product design, validation and revision, limited field testing, and effectiveness testing. Effectiveness was assessed using a quasi-experimental Non-equivalent Control Group Design involving 52 students, divided into an experimental group (26 students) and a control group (26 students). Data were collected via expert validation sheets and local wisdom literacy tests (pre-test and post-test). Expert validation results indicated a validity score of 89.00%, deeming the media highly suitable for use. An Independent Samples t-Test revealed a statistically significant difference between the experimental and control groups (p < 0.05). The mean post-test score for the experimental group was 85.38, higher than the control group's 69.62. A Cohen's d value of 2.33 indicated a very large effect size. The findings demonstrate that ethnopedagogy-based Social Studies learning media can serve as an alternative instructional tool to support local wisdom literacy among fourth-grade elementary school students.]]>
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