Productivity
Vol 5 No 4 (2024): Desember 2024

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Klin Laundry Bahu

Gabriela Vanessa Syalomita Massie (Ilmu Administrasi Bisnis Universitas Sam Ratulangi)
Johny R. E. Tampi (Business Adminstration Study Program)
Danny D. S. Mukuan (Business Adminstration Study Program)



Article Info

Publish Date
30 Dec 2024

Abstract

Quality is the expected level of excellence and control over that level of excellence to fulfill consumer desires. Consumer satisfaction is an emotional response from an experience related to a particular product or service, retail outlet, or even an overall pattern of behavior. This research aims to determine the quality of service on consumer satisfaction at Klin Laundry Bahu. This research uses a quantitative approach using simple regression analysis techniques. The total sample was 100 respondents. The results of the t test research show that the calculated t value is 6.289 > 1.98472, which means that service quality has a significant and positive effect on consumer satisfaction at Klin Laundry Bahu.

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Journal Info

Abbrev

productivity

Publisher

Subject

Description

Productivity focuses primarily on scholarly developments in Business Administration and Management. The journal publishes original and high-quality research that advances theoretical understanding, empirical knowledge, managerial practices, and policy discussions related to business organizations ...