<![CDATA[This study assesses public perceptions of the MACA (Membaca Cerdas) Program in Bandung City, a QR-code-based digital library service. A descriptive survey involved 42 purposively selected residents. A five-point Likert questionnaire was analyzed using frequencies and percentages. Positive responses were highest for free digital book access, 92.9% (39/42), and QR Code accessibility, 88.1% (37/42), followed by perceived increase in reading interest, 81.0% (34/42), perceived IPLM support, 78.6% (33/42), and program awareness, 76.2% (32/42). Access and removal of cost were the strongest perceived values, while awareness was relatively weaker. The results reflect perceptions, not causal changes in reading behavior or official IPLM scores. Targeted communication, wider QR Code placement, and platform-use monitoring are recommended. ]]>
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