<![CDATA[This Community Service Program aimed to enhance the knowledge, awareness, and capacity of tourism-sector MSME owners in applying hygiene and sanitation principles in their daily business operations. The program was conducted at Jakarta Islamic Centre, Jakarta, involving 100 tourism-sector MSME participants. An educative-participatory approach was employed through counseling sessions, interactive discussions, question-and-answer activities, and evaluations using pre-tests and post-tests. The materials covered personal hygiene, sanitation of equipment and business environments, safe raw material handling, prevention of cross-contamination, and waste management practices. The results demonstrated a significant improvement in participants’ understanding, as indicated by an increase in the average score from 61.6% in the pre-test to 88.0% in the post-test. Furthermore, participants expressed high levels of satisfaction with the training materials, delivery methods, and overall benefits of the program. The activity successfully improved participants’ knowledge and readiness to implement hygiene and sanitation practices, thereby contributing to enhanced service quality, product safety, and the long-term competitiveness of tourism-sector MSMEs. Keywords: hygiene, sanitation, micro, small, and medium enterprises, tourism sector, community service]]>
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