<![CDATA[The advancement of digital technology has transformed marketing patterns for products and services, including within the Micro, Small, and Medium Enterprise (MSME) sector. However, many culinary MSME operators still face limitations in utilizing digital promotional media due to a lack of graphic design skills. Consequently, their promotional efforts often lack visual appeal and fail to optimally enhance business competitiveness. This community service initiative aims to improve the knowledge and skills of culinary MSME operators in creating digital promotional banners using the Canva application. The implementation method encompasses identifying partner needs, delivering instructional material, demonstrating Canva usage, hands-on banner creation, providing guidance, and evaluating training outcomes. The participants consisted of 20 operators of small food stalls (*warung*) located in the target area. The training and guidance on creating banners with Canva proved effective in helping MSMEs develop promotional materials that are more attractive, informative, and professional. This activity is expected to have a positive impact on enhancing the marketing capabilities and competitiveness of MSMEs in the digital era.]]>
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