Pelatihan Narasi Guiding dan Storytelling Budaya: Penguatan Kapasitas Pengelola Museum Makam Batak Samosir

Apriliana Lase (institut agama kristen negeri tarutung)
Tio RJ Nadaek (Institut Agama Kristen Negeri Tarutung)
Liyus Waruwu (Institut Agama Kristen Negeri Tarutung)
Ronal Sinaga (Institut Agama Kristen Negeri Tarutung)
Denata Rajagukguk (Institut Agama Kristen Negeri Tarutung)
Ade Putra Arif Panjaitan (Institut Agama Kristen Negeri Tarutung)
Jony Yendra (Universitas Imelda Medan)
Hastrina Novasari (Universitas Imelda Medan)
Septiana Handayani Sagala (Universitas Imelda Medan)

Jurnal Pengabdian Masyarakat (ABDIRA)
Vol 6, No 4 (2026): Abdira, Oktober

This Community Service (PKM) activity aims to enhance the understanding and skills of the Samosir Batak Tomb Museum staff regarding visitor guidance and cultural storytelling. A descriptive method with a participatory approach was implemented, comprising stages of preparation, material delivery, discussion, practice, simulation, and evaluation. The training covered concepts such as visitor guidance, tourist interaction, cultural interpretation, narrative construction techniques, cultural storytelling, and the use of intonation, expression, and body language. Results indicate an improvement in the participants' ability to craft and deliver cultural narratives in a more structured, communicative, and engaging manner. Participants also learned to link museum artifacts with Batak historical and cultural values, ensuring that the information provided goes beyond mere description to offer visitors an educational experience. This activity demonstrates that training in guidance and storytelling serves as an effective strategy for building human resource capacity while supporting the preservation and development of cultural tourism at the Samosir Batak Tomb Museum.