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International Research Journal of Business Studies (E-Journal)
Published by Prasetiya Mulya Publishing
ISSN : 20896271     EISSN : 23384565     DOI : -
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
International Research Journal of Business Studies (IRJBS), with registered number ISSN 2089-6271 (Print) and ISSN 2338-4565 (Online), is an open access and peer-reviewed scientific journal published by Prasetiya Mulya Publishing, Universitas Prasetiya Mulya. IRJBS published three times a year (December-March, April-July, and August-November).
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Articles 443 Documents
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Examining Business Undergraduate Students’ Intention for Creating Sustainable Entrepreneurship in Indonesia Henry Pribadi
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 16, No 1 (2023): April - July 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.16.1.65-82

Abstract

This paper examined how intention to create sustainability entrepreneurship among undergraduate business students is influenced by various variables. Implementing the theory of planned behaviors from previous research, a framework model is created and analyzes a sample of undergraduate students majoring in business at Universitas Prasetiya Mulya, Indonesia. The result of this research provides an initial picture of how various antecedents affect the intention of sustainability entrepreneurship compared to previous research in Indonesia. Practical findings suggested that, in order to leverage the intention to participate in sustainability entrepreneurship, it is imperative to focus more on creating intrinsic motivation for next-generation entrepreneurs by implementing an integrative approach in the educational context with a focus on real-life, action-based sustainability projects and focus more in utilizing digital platform and social media.
Performance Measurement of a Private Hospital during the Pandemic Covid-19 Yuyun Umniyatun; Kris Febyta Aulia; Sri Rahayu; Teuku Nebrisa Zagladin Jacoeb; Mochammad Iqbal Nurmansyah
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 16, No 1 (2023): April - July 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.16.1.27-42

Abstract

This study aims to analyze the performance of private hospitals during the COVID-19 pandemic through the BSC approach. This research uses a quantitative descriptive approach based on a case study at a private hospital in East Jakarta. A hospital employee-patient survey provided the main data. 2019–2020 hospital reports supplied secondary data. The results showed that, from the customer perspective, there was a decrease in performance in customer acquisition and retention. From the internal business process perspective, there is a decrease in bed occupancy rate and turnover interval. From a financial perspective, there is a decline in profitability and cost recovery rate. The learning perspective is considered good in employee satisfaction, low employee turnover, and regular training, so that it can be concluded that employee retention is well implemented. Overall, hospitals need to review key performance indicators from a customer perspective and internal business processes to improve financial performance.
Social Entrepreneurship Development Strategy Abi Sopyan Febrianto; Rilla Khoirunnisa; Achmad Sudiro; Mintarti Rahayu
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 16, No 1 (2023): April - July 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.16.1.53-63

Abstract

This study aimed to analyze the strategy of developing social entrepreneurship with the Social Impact Canvas method on Sahawood. This study used a qualitative method with a case study approach. Data collection method was done by using observation and interviews with four informants who were directly involved in the Sahawood business process. The Social Impact Canvas provides an overview of business development strategies contained in the components of anchor purpose; value prepositions; stakeholders; stakeholders relationship; channel; key activities; key resources; key partners; revenue streams; magnitude; costs; differentiation. The findings in this study indicate that the social value of Sahawood creates a strong brand story and becomes a strength in attracting consumers. As a social entrepreneurship, Sahawood was able to become a place for former addicts to change for the better and control the beneficiaries from using drugs again and committing criminal acts. Social Impact Canvas is not only describing business implementation but also highlighting social values and business uniqueness in social entrepreneurship. This study has implications for the development of Sahawood’s future business strategy.

Page 45 of 45 | Total Record : 443

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