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Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis

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Published by STIE Nasional Banjarmasin

ISSN : 16938623 EISSN : 27231682 DOI : -

Core Subject : Economy, Science, Education, Social,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Other

Jurnal dinamika Ekonomi adalah jurnal ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Nasional Banjarmasin. Terbit pertama kali tahun 2004. Dari tahun ke tahun jurnal ini tumbuh dan terus hadir hingga saat ini. Jurnal Dinamika Ekonomi mempunyai tujuan mengembangkan kajian ilmiah di bidang Akuntansi dan Manajemen. Bentuk kajian yang dipublikasikan berupa artikel kajian teoritis, hasil penelitian empiris, resensi buku, kajian dan aplikasi teori, tinjauan kepustakaan dan tulisan praktis berkaitan dengan akuntansi dan manajemen.

Arjuna Subject : -

Articles 303 Documents

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STUDI EMPIRIS MODEL PERTUMBUHAN EKONOMI SOLLOW: PENDEKATAN PARTIAL ADJUSTMENT MODEL (Studi Kasus: Kota Salatiga Tahun 2000-2020) Angela Gracia Permata Hati; Birgitta Dian Saraswati
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Economic growth is the main indicator for measuring people's welfare. According to the Sollow economic growth model, economic growth is influenced by factors of labor production and savings. This study aims to analyze the effect of the number of workers and the amount of savings on the level of economic growth in the City of Salatiga. By using the partial adjustment model method with the 2000-2020 time period, this study shows that labor and savings have a positive and significant effect on economic growth in the City of Salatiga both in the short and long term. This indicates that the output is produced under an increasing product marginal condition.

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM KEPUTUSAN PEMBELIAN PRODUK FASHION SECARA ONLINE (STUDI KASUS PADA KARYAWAN HAPEWORLD BANJARMASIN) Rizki Amalia Afriana; Nurul Fijriana
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, The purpose of this research is to analyze and find out among cultural, social, personal, and psychological factors, which factors most influence consumers when deciding to buy fashion products online. The population is Hapeworld employees who have bought fashion products online as many as 40 people. By using Arikunto's theory, the samples taken were all populations, namely 40 people. The method used is a quantitative method. Collecting data in the form of distributing questionnaires. The data processing in this study used the SPSS program and the analysis tests carried out were the research instrument test, the classical assumption test and the hypothesis test. The results of research shows that cultural, social, personal, and psychological factors simultaneously have a significant effect on purchasing decisions for fashion products online. Partially, social factors and psychological factors have a significant effect, while cultural factors and personal factors do not have a significant effect on purchasing decisions for fashion products online. The most dominant factor influencing online purchasing decisions is psychological factors.

PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA SEPATU MEREK SKETCHERS) Dwi Danesty Deccasari; Aminul amin
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, This research aims to determine the direct influence between brand image and product quality on consumer loyalty through customer satisfaction as an intervening variable. The population used in this research were all consumers who buy and wear sketchers shoes in Malang. The total samples of 70 respondents using accidental sampling. Data analysis method using path analysis (path analysis). The results of this research indicate the coefficient of determination of multiple correlation (R2) is 0.813 or 81.3%, the remaining 18.7% is influenced by other independent variables not included in this study and F count = 129.467 at a significance level of 0.000 so that it can be concluded that the variables Free consisting of brand image (X1) and product quality (X2) has a significant effect on the dependent variable of satisfaction (Y).

ANALISIS MODEL GROVER, SPRINGATE DAN ZMIJEWSKI SEBAGAI PREDICTOR FINANCIAL DISTRESS PADA PERUSAHAAN RETAIL YANG TERDAFTAR DI BEI TAHUN 2016-2019 - Marli; - Widanarni
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, This research aims to compare the use of financial distress prediction models and the accuracy of their predictions. The models used to predict financial distress are the Grover, Springate and Zmijewski models. Accuracy of using the model is done by comparing the predictions of each model with the net profit of each company. The data in this research are in the form of annual financial reports published by the company on the Indonesian Stock Exchange website. The sample used is retail companies listed on the IDX during 2016-2019. Sampling was done by purposive sampling technique with a total sample of 5 companies, namely companies coded MPPA, HERO, RALS, ACES and AMRT shares. The results show that the Springate and Zmijewski models are predictive models with a high degree of accuracy, namely 95% each and an error rate of 5% each. Meanwhile, the Grover model has 90% accuracy in detecting retail financial distress with an error rate of 10%.

PENGARUH KUALITAS PELAYANAN DALAM UPAYA MENINGKATKAN KEPUASAN NASABAH (STUDI PT. BANK MANDIRI TBK BANJARMASIN) Rory Handriano; - Masrifani
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, This research aims to determine the effect of tangibles, reliability, responsiveness, assurance, and empathy on customer satisfaction at PT. Bank Mandiri (Persero) Tbk Cash Office Soetoyo S. Banjarmasin. The method used in this research is descriptive quantitative method, where the instrument or measuring instrument in this study is a questionnaire or questionnaire that contains questions to be responded to by the research respondents using a Likert scale. The results of the research found that there was a positive influence on various aspects of customer satisfaction, but there was a decrease in the number of customers managed in the last few years, which can be seen from the data on the number of customers which relatively decreased from 2017 to 2019 due to low service quality. One of the efforts that can be made by the bank so that the number of customers and service quality can be optimally improved is by providing convenience to customers when making transactions, so that it reflects good quality in accordance with customer expectations in general.

FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PERUMAHAN SUBSIDI PADA PT ABSY PROPERTY BANJARMASIN - Mohdari; Rika Sylvia
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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The problems research concern about the quality of the products offered are not in accordance with the actual condition of the building, the price tends to rise every year so that the down payment issued by consumers is also getting higher and the lack of promotion of housing products so that not many consumers know. This is intended to analyze factors of product quality, price and promotion of the decision to purchase subsidized housing at PT Absy Property, so that it can be processed and presented in the form of systematic, accurate, and justifiable data. The results of this research explain that all variables have a positive effect and the significance of this can be seen from the coefficient of determination (R Square) which reaches 0.268 which means that the remaining 26.8% of 73.2% can be explained by other variables not included in the research model. The conclusion of this research is the analysis of product quality, price and promotion have a positive and significant effect on the decision to purchase subsidized housing at PT Absy Property Banjarmasin.

PENGARUH UMUR PERUSAHAAN DAN UKURAN PERUSAHAAN TERHADAP PENGUNGKAPAN CORPORATE SOCIAL RESPONSIBILITY (CSR) PADA PERUSAHAAN MANUFAKTUR SUB MAKANAN DAN MINUMAN YANG TERDAPAT DI BURSA EFEK INDONESIA (BEI) PERIODE 2016– 2019 Indra Saputra; - Rusmanto; Ilmiyatul Hikmah
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, This purpose of this research was to found whether effect Company Age and Company Size Against Corporate Social Responsibility (CSR) Disclosure In Food and Beverage Sub Manufacturing Companies on the Indonesia Stock Exchange (IDX) for the 2016–2019 Period. The sample drawn by purposive sampling and fulfill sample selection criteria. Method of data analysis using multiple linear regression. The results of the research show that the age and size variables partially or simultaneously have an effect on Corporate Social Responsibility (CSR). These results indicate that the age and size variables together affect the amount of Corporate Social Responsibility (CSR) for the investment made by investors. While R square, company age and company size affect the disclosure of Corporate Social Responsibility (CSR) by 86.8% and the rest is influenced by other variables or factors.

PENGARUH ATRIBUT PRODUK TERHADAP MINAT BELI ULANG KOSMETIK MERK MAYBELLINE PADA KONSUMEN DI KOTA BANJARMASIN - Mailiana; Ni Nyoman Suarniki
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, The purpose of this research was to determine the effect of product attributes (brand, quality, design, packaging, label, and service) on the repurchase interest of Maybelline cosmetics among consumers in the city of Banjarmasin both partially, simultaneously, and most dominantly. The population in this research were 300 customers who used Maybeline's products, while the sample that was obtained was as many as 60 people. The method of data analysis in this study used multiple linear regression methods with the help of the SPSS version 22.0 application. The results of the research found that Maybelline's product attributes (brand, quality, design, packaging, label, and service) were good enough, using SPSS version 22.0 for windows. Of the six elements have a significant value on the repurchase interest of Maybelline cosmetics to consumers in the city of Banjarmasin. This research shows that the variables Brand (X1), Quality (X2), Design (X3), Packaging (X4), Label (X5), Service (X6) have a positive effect partially and simultaneously on repurchase interest. From the results of the coefficient of determination, the beta value of the largest number is 0.245 with the largest contribution of 21.5%, that the Design variable (X3) has a dominant influence on the repurchase interest of Maybelline cosmetics among consumers in the city of Banjarmasin.

PENGARUH STRATEGI BAURAN PROMOSI TERHADAP VOLUME PENJUALAN JASA KONVEKSI PADA CV ANUGERAH SANDANG ABADI BANJARMASIN Penta Lestarini Budiati; Talita Akhiria
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, This research aims to determine whether the promotion mix consisting of advertising, sales promotion, personal selling, public relations, and direct marketing has a partial and simultaneous effect on sales volume. The population as well as the sample in this research were all resellers, amounting to 23 resellers. The method of data analysis in this study uses multiple linear regression methods with the help of the SPSS version 22.0 application. The results showed that based on a partial test only advertising, sales promotion, personal selling and direct marketing variables had a significant effect on sales volume. Meanwhile, the public relation variable does not significantly influence the sales volume at CV Anugerah Sandang Abadi in Banjarmasin. Then based on the simultaneous test, the results showed that the promotion mix consisting of advertising, sales promotion, personal selling, public relation and direct marketing variables simultaneously had a positive and significant effect on sales volume.

ANALISIS METODE PERAMALAN (FORECASTING) PENJUALAN SEPEDA MOTOR HONDA DALAM MENYUSUN ANGGARAN PENJUALAN PADA PT TRIO MOTOR MARTADINATA BANJARMASIN Sri Mulyani; Diana Hayati; Ayu Novita Sari
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 14 No 1 (2021): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol 14. No.1 Maret 2021
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

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Abstract, The purpose of this research is to determine the forecasting of sales of Honda Motorcycles at PT Trio Motor Martadinata Banjarmasin and to determine the preparation of a sales budget so that the sales level is in accordance with the level of consumer demand, so that there is no excess or shortage of inventory. The method used in this research is a quantitative descriptive method. The source of data is obtained indirectly or through intermediary media, namely in the form of documentation such as sales report data for the last 5 years and motorcycle inventory data. The results of this research indicate that sales forecasting at PT Trio Motor Martadinata Banjarmasin in 2020 has increased from previous years, namely as many as 3250 units. So that the supply of motorbikes can be prepared in accordance with sales forecasting so that consumer demand can be fulfilled. As well as the sales budget for 2020 amounting to Rp.69,845,759,000, - this sales budget can be used as a guide in making decisions in business activities to sell Honda motorbikes at PT Trio Motor Martadinata Banjarmasin.

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