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Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science

JIA
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Published by Universitas Lampung

ISSN : 26204177 EISSN : 26204177 DOI : http://dx.doi.org/10.23960/jiia.v12i2.8948

Core Subject : Economy, Agriculture, Social,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science is published by the Department of Agribusiness, Faculty of Agriculture, University of Lampung, in collaboration with PERHEPI, the Indonesian Agricultural Economist Association. The first printed Journal was published in 2013 and the online version started in May 2018 edition. The scopes include agribusiness, agricultural economics, agricultural development, rural sociology, agricultural extension, food security, and other subjects related to agriculture and society. This Journal is published four times a year, February, May, August, and November.

Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)

Articles 19 Documents

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Search results for , issue "Vol 4, No 1 (2016)" : 19 Documents clear

Cover JIIA Vol. 4 No. 1 Tahun 2016 Pengelola JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

TINGKAT KEPUASAN DAN LOYALITAS KONSUMEN TAUCO DI KOTA PRABUMULIH Rini Pradita; Yaktiworo Indriani; Achdiansyah Soelaiman
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

The aims of this research are to analyze satisfaction level and loyalty of tauco’s customers in Prabumulih. The research was carried out in the inpres market, a traditional market in Prabumulih. The research location was chosen deliberately (purposive). The number of interviewed respondents were 60 housewives which found in the market (accidental sampling). The objective was answered by using customer satisfaction index analysis (CSI) and for customers loyalty was answered by using switcher buyer analysis, habitual buyer, satisfied buyer, liking the brand, and committed buyer. The research shows the following results, Tauco’s customers in Prabumulih are loyal customers with high satisfaction level (CSI = 71,2%) and based on Tauco’s customers loyalty pyramid, switcher buyers are only 6,7%. Key words: customers, CSI, loyality, tauco

ANALISIS MANFAAT EKONOMI DAN NON EKONOMI KOPERASI PERIKANAN ISM MITRA KARYA BAHARI Niken Wiandhani; Dyah Aring Hepiana Lestari; Achdiansyah Soelaiman
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

The purpose of this research are: (1) analyze the cooperative’s economic advantage for members, (2) analyze the cooperative’s non economic advantage for members. This research was taken at ISM Mitra Karya Bahari Cooperative in Kota Karang East Teluk Betung Bandar Lampung city which has been chosen purposively. Data of this research was collected on February 2015 – March 2015 using survey method. Total respondents were 50 members of cooperative, consist of fish processor, product derived processor, fishermen and labor. Respondents were taken by simple random sampling method. Data was analyzed descriptively by Importance-Performance Analysis. Result of this research showed that: (1) the economic advantage was received by members in the form of cash, which were net income and economic advantage calculated by the service cost of selling and purchasing. Total average economic advantage of cooperative’s members were product derived processor (Rp400.490,00), fish processor (Rp267.236,84), fishermen (Rp193.668,75) and labors (Rp150.500,00). (2) The non economic advantage which was satisfaction need to be improved. Satisfaction level of the members on RAT service and unit business utilization was on high category (satisfied), but satisfaction level of payment of compulsory savings was on low category (less satisfied). Key words: advantage, cooperative, member satisfaction

ANALISIS USAHATANI DAN PEMASARAN BAWANG MERAH DI KABUPATEN TANGGAMUS Reza Kesuma; Wan Abbas Zakaria; Suriaty Situmorang
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

This study aims to analyze (1) onion farm income and (2) efficiency of onion marketing system. Research was conducted in Tanggamus Regency which chosen purposely and total of samples was 35 farmers and 16 traders in marketing system. Sampling methods of farmers was used by census method, whereas the sampling method of marketing system was used by snowball method. Data collection was conducted in October 2014 until February 2015. Analysis methods used in this research are the analysis of quantitative (statistical) and qualitative (descriptive). The research result showed that (1) onion farm in Tanggamus Regency economically advantageous, base on the value of total cost R/C ratio > 1, on the first crop season of 1,73. (2) The marketing system of the onion in Tanggamus was not efficient due to the margin profit ratio in each marketing organization have not spread evenly, and the price difference (margin) in each marketing organization was too large, although the value of the producer share was quite large, with appromiximately 61,5%-76,9%. Key words: income, marketing, onion farm

GAYA HIDUP RUMAH TANGGA DALAM MENGONSUMSI BUAH-BUAHAN DI BANDAR LAMPUNG Tunjung Andarwangi; Yaktiworo Indriani; Fembriarti Erry Prasmatiwi
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

This research aims to determine the fruit consumption lifestyle and eating pattern of fruits, and the affecting factors on the demand of fruits in the household having primary school age children in Bandar lampung. This research samples are 60 households that have primary school age children. The data is collected in November 2014-April 2015 and analyzed descriptively and statistically by seemingly unrelated regression (SUR). The results of this research showed as follows. The household lifestyle in consuming fruits in side of activity was indicated that 75.0% of the households bought fruits routinely, but 66.7% were rarely consuming fruits in various serving and 73.3% preferred local than import fruits. As much as 98.3% households had opinions that fruits contains a lot of vitamins, minerals and fibers. Banana, papaya, watermelon, snakeskin fruit and avocado were the most consumed fruits in the households in which monthly average consumption was 2-8 times with each weight were 3.8 kg, 2.5 kg, 1.9 kg, 0.9 kg, 0.8 kg. The demand of banana was influenced by the price of banana and total income; of papaya was influenced by the price of papaya, banana and avocado; of watermelon was influenced by the price of watermelon and avocado; of snakeskin fruit was influenced by the price of watermelon and sugar; and of avocado was influenced by the price of avocado. Key words: demand, eating pattern, fruits, lifestyle

Pengelola JIIA 2016 Pengelola JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v4i1.1203

NILAI TAMBAH, BAURAN PEMASARAN (MARKETING MIX) DAN PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK ROTAN (KURSI TERAS TANGGOK DAN KURSI TERAS PENGKI) DI KOTA BANDAR LAMPUNG Intan Thahara Putri; Ali Ibrahim Hasyim; Dyah Aring Hepiana Lestari
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

This research aims to determine: (1) procurement of raw material, (2) value added of rattan product patio seat tanggok and patio seat pengki, (3) the effect of marketing mix and consumer behavior in purchase decision rattan product. This research was conducted in Bandar Lampung City as location of rattan agro-industry. The numbers of manufactures respondent were 10 people. The numbers of consumer respondent were 60 people that consist of 33 people who made a purchased rattan product and 27 people who did not make a purchased rattan product. The data analysis method used were descriptive analysis, Hayami method analysis, and regression logistic analysis. The result showed that: (1) procurement of raw material at rattan agro-industry in Bandar Lampung City already qualified as five element were proper of quantity, proper of quality, proper of time, proper of cost, and proper of organization, (2) ) value added of patio seat tanggok was Rp18.054,32 and value added of patio seat pengki was Rp16.613,02, (3) consumer perception of product, consumer perception of promotion, psychological factor, cultural factor, income, and gender had positive effect while consumer perception of distribution had negative effect on consumer decision to purchased rattan product in Bandar Lampung City. Key words: consumer behavior, marketing mix, rattan product

ANALISIS FINANSIAL DAN STRATEGI PENGEMBANGAN NANAS MADU DI KABUPATEN LAMPUNG TIMUR Dita Pratiwi; Ali Ibrahim Hasyim; M Irfan Affandi
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

This research purposes to: (1) analyze the farming financial feasibility of honey pineapple, and (2) know the priority strategies that must be done for the farming development of honey pineapple. This research was located in East Lampung District which was chosen purposively. Respondents taken were 67 farmers. The first purpose was analyzed quantitatively by financial analysis (Net B/C, NPV, IRR and Payback Periode) using compounding factor (CF) and discount factor (DF) 14%. The second purpose was analyzed descriptively by SWOT analysis. The result showed that the farming of honey pineapple in East Lampung is feasible and profitable. Financially the farming was feasible because the value of NPV and Net B/C were bigger than 1, and the value of IRR was bigger than interest rate. The priority strategies for Farming Development of honey pineapple were ; (1) utilizing fertile and vast field to increase the production for market domination (2) utilizing the easily available production facilities and suitable climate to increase the production, (3) producing good quality of goods to dominate the market.Key words : developments strategic, financial analysis,and honey pineapple

Kata Pengantar JIIA Vol. 4 No. 1 2016 JIIA, Pengelola
Jurnal Ilmu-Ilmu Agribisnis Vol 4, No 1 (2016)
Publisher : Lampung University

KEEFEKTIFAN PROGRAM GERAKAN SERENTAK MEMBANGUN KAMPUNG (GSMK) DALAM MEMBERDAYAKAN MASYARAKAT PEDESAAN DI KECAMATAN RAWA PITU KABUPATEN TULANG BAWANG Saputra, Hendra; Effendi, Irwan; Nikmatullah, Dewangga
Jurnal Ilmu-Ilmu Agribisnis Vol 4, No 1 (2016)
Publisher : Lampung University

This study aims to analyze: 1) level efectiveness of GSMK program in empowering rural communities at Rawa Pitu Subdistrict Tulang Bawang Regency, and 2) factors that have relation with effectiveness of GSMK program in empowering rural communities at Rawa Pitu Subdistrict Tulang Bawang Regency.Â These researches were conducted at Rawa Pitu Subdistrict Tulang Bawang Regency. Samples of this study amount to of 53 respondents randomly. Data analysis method used descriptive analysis, qualitatif, tabulation and Rank Spearman correlation.Â The results showed: 1) level of effectiveness GSMK program in empowering rural communities at Rawa Pitu Subdistrict Tulang Bawang Regency it has been well, because the specific purpose of GSMK program had been achieved and GSMK program also couldÂ create satisfaction and pride for the result they had been done, and 2) factors that have relation with effectiveness of GSMK program at Rawa Pitu Subdistrict Tulang Bawang Regency were societyâs level of knowledge about GSMK program, societyâs attitude about GSMK program and role of Pokmas in GSMK program. Key words: effectiveness, empowering, GSMK program, society

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Home Page

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Reviewer

Google Scholar

Contact Name
Yaktiworo Indriani

Contact Email
editor.jiia@fp.unila.ac.id

Phone
+6285269027745

Journal Mail Official
editor.jiia@fp.unila.ac.id

Editorial Address
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung

Location
Kota bandar lampung,

Lampung

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Yaktiworo Indriani

Contact Email editor.jiia@fp.unila.ac.id

Phone +6285269027745

Journal Mail Official editor.jiia@fp.unila.ac.id

Editorial Address Jurusan Agribisnis Fakultas Pertanian Universitas Lampung

Location Kota bandar lampung, Lampung INDONESIA

Abstract

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Contact Name
Yaktiworo Indriani

Contact Email
editor.jiia@fp.unila.ac.id

Phone
+6285269027745

Journal Mail Official
editor.jiia@fp.unila.ac.id

Editorial Address
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung

Location
Kota bandar lampung,

Lampung

INDONESIA