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All Journal Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science

Ali Ibrahim Hasyim

Unknown Affiliation

Author-ID : 278522

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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ANALISIS EFISIENSI PEMASARAN UBI KAYU DI PROVINSI LAMPUNG Anggraini, Nuni; Hasyim, Ali Ibrahim; Situmorang, Suriaty
Jurnal Ilmu-Ilmu Agribisnis Vol 1, No 1 (2013)
Publisher : Lampung University

This research aims to analyze the efficiency of cassava marketing system in Lampung Province. Theresearch was conducted purposively in Lampung Tengah and Lampung Utara in May-June 2012. Farmerrespondents were chosen randomly and marketing channel respondents were taken by tracing marketingnetworks. Data consisted of primary and secondary data. Data analysis included analysis of marketingsystem efficiency. The results showed that the marketing system of cassava in Lampung Province wasefficient with producer share (Ps) of more than 80 %, with the following conditions: (a) the market structurewas almost a perfect competition. (b) the market conduct: cassava farmers had no difficulty in marketingtheir product. (c) the market performance: there were two marketing channel; marketing margin and ProfitMargin Ratio were relatively small, and the elasticity of price transmission was less than one.

ANALISIS KELAYAKAN FINANSIAL DAN RISIKO USAHA BUDIDAYA JAMUR TIRAM DI PROVINSI LAMPUNG Devy, Jenisa; Hasyim, Ali Ibrahim; Situmorang, Suriaty
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 6, No 4 (2018)
Publisher : Lampung University

This research aims to analyze the financial feasibility and the risk of oyster mushroom cultivation which is conducted in Lampung Province, especially in Metro and Bandar Lampung City.Â The locations of the research are chosen purposively by considerating that both places were the largest harvesting areas and the highest oyster mushroom production.Â The data is collected in month of May 2017, in which respondents are taken by census method with the amount of seven cultivators. They are divided into three categories based on their techniques they use, i.e., the cultivators producing theÂ planting media to be cultivated and partly to be sold, the cultivators producing the planting media to be cultivated only, and the cultivators purchasing the planting media to be cultivated.Â Furthermore, the financial and risk analyses are analyzed by the quantitative analysis.Â The result showed that the oyster mushroom cultivation on the three categories were profitable and feasible to be developed based on the value of investment criterias (Internal Rate of Return (IRR), Net Present Value (NPV), Payback Period (PP), Gross Benefit Cost Ratio (Gross B/C Ratio) and Net Benefit Cost Ratio (Net B/C Ratio)).Â The risk analysis showed that CV (Coefficient of Variation) value was â‰¤ 0,5 and value of lower limit (L)was Â â‰¥ 0; hence the cultivators were able to avoid the risk.Key words : cultivator, feasibility, financial, oyster mushroom, risk

EFISIENSI PRODUKSI USAHATANI SAYURAN (CABAI, SAWI DAN KUBIS) DI KOTA PAGAR ALAM PROVINSI SUMATERA SELATAN Lestari, Olpa Fuji; Hasyim, Ali Ibrahim; Situmorang, Suriaty
Jurnal Ilmu-Ilmu Agribisnis Vol 8, No 2 (2020)
Publisher : Lampung University

This research aims to analyze the factors that affect production of vegetable (chili,mustard and cabbage)farming and the technical efficiency. The research was conducted in North Dempo and South Pagar Alam Subdistrict of Pagar Alam. Farmer respondents were chosen by using simple random sampling. Data were collected in Mayâ€“Juny 2018 and analyzed using Cobb-Douglas production functionnamely frontier production function. The results showed that factors affecting the production of chili farming are area lands, seeds and nitrogen fertilizer. Factors affecting the production of mustard farming are landsize, seeds and potassium fertilizer, and pesticide. Factors affecting the production of cabbage farming are area landslandsizeand manure. Vegetable farming (chili, mustard and cabbage) is on an increasing return to scale (Ep>1) or in irrational area so that it does not meet the requirement for economic efficiency. Chili and mustard farming are technically efficient with an efficiency level greater than 70,00%. The level of technical efficiency of chili farming is 86,99% and mustard farming is 80,08%. Cabbage farming is not technically efficient because the efficiency level is below 70,00%, that is 68,72%.Key words: efficiency, farming, vegetable

PENDAPATAN RUMAH TANGGA PETANI TEBU MITRA MANDIRI DI PT PSMI KABUPATEN WAY KANAN Sakinah, Adek Fitri; Hasyim, Ali Ibrahim; Suryani, Ani
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 7, No 4 (2019)
Publisher : Lampung University

This study aims to determine the implementation of partnerships between sugarcane farmers and PT PSMI, the income of partner farmerâ€™s sugarcane farming, and the main income of sugarcane farmer households.Â The study was conducted in Pakuan Ratu Subdistrict and Negara Batin Subdistrict of Way Kanan Regency in Lampung Province.Â There were 31 samples in this study drawn by simple random sampling. Â The data was collected in February-April 2018.Â Primary data was obtained by direct interviews with sugarcane farmers and secondary data was from several related institutions.Â The research data was analyzed by farm income analysis and household income analysis.Â The study showed that in overall the implementation of partnership activities was in accordance with the partnership contract between the company and the partner farmers. The income of independent cost sugarcane farming was higher than the income of the pure sugarcane partners and partial contracts.Â The income of all sugarcane farmer partners of independent cost, partial contract, and purely cost were mainly obtained from sugarcane farming.Â Key words: farming, income, partnership

ANALISIS EFISIENSI PEMASARAN GABAH DAN NILAI TAMBAH BERAS DI KABUPATEN PESAWARAN Eva Mulia Sari; Ali Ibrahim Hasyim; Suriaty Situmorang
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 7, No 1 (2019)
Publisher : Lampung University

This research aims to analyze the efficiency of paddy marketing system and value added of rice in Pesawaran District. This research was conducted by survey method. The research location is chosen purposively i Kota Jawa Village and Gunung Sari Village, Way Khilau Subdistrict Pesawaran District with consideration that the location is one of the central of paddy production. The samples of this research were 51 paddy farmers who were selected by simple random sampling. The research data was collected in June–July 2017 and analyzed by descriptive and quantitative analysis. The method used in this research is the analysis of the model of S-C-P (structure, conduct, and performance) and used Hayami method to determine the value- added of the rice. The S-C-P model was used to analysis marketing system efficiency. The results showed that paddy marketing system in Pesawaran District was efficient, it could be seen from the producer’s share who greater than 50%. There were three rice milling unit (RMU) in research location and all of that rice miling unit gave a positive value-added to owner. Key words : efficiency, rice, S-C-P models, value-added

ANALISIS EFEKTIVITAS DAN EFISIENSI DISTRIBUSI BERAS MISKIN PADA SENTRA PENDUDUK MISKIN DI PROVINSI LAMPUNG Wirda Ekafitri; Ali Ibrahim Hasyim; Achdiansyah Soelaiman
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 2, No 1 (2014)
Publisher : Lampung University

Rice for poor household (raskin) program is one of the Indonesian government program to improve food for poor household (RTM) and to provide protection of RTM. The purposes of this research were to: (1)determine the effectiveness of raskin program in the area of Lampung Province, (2) determine the efficiency level of raskin distribution starting from it had been distributed until received by RTM, (3) determine therelationship between the effectiveness and the efficiency of raskin distribution and the constrain of raskin program implementation. The research areas were chosen based on the consideration that had the greatest poverty in their districts. There were 30 RTM and 45 RTM drawn as research samples from 1.290 RTM in Kangkung village and 1981 RTM in Merak Batin Village. The research data was analyzed by analysismethod of qualitative (descriptive) and quantitative. The research result showed that the effectiveness of raskin in Kangkung Village earned an average of 83.3%, based on Standard Measures of EffectivenessBased Research Affairs References, categorized as very effective; whereas, in Merak Batin Village earned an average of 66.2%, categorized as quite effective. The marketing efficiency in Kangkung village was 0.04 andin Merak Batin Village was 0.03; this indicated that the distribution of raskin in Lampung Province was efficient because the calculation of the efficiency of Raskin marketing was below one. Constraints in theimplementation of the program were the low raskin honesty, communication and lack of human resources.Keywords: raskin program, effectiveness and efficiency of raskin distributuion, RTM

PENGADAAN BAHAN BAKU DAN NILAI TAMBAH PISANG BOLEN DI BANDAR LAMPUNG Lika Masesah; Ali Ibrahim Hasyim; Suriaty Situmorang
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 1, No 4 (2013)
Publisher : Lampung University

This study aims to analyze the process of procurement of raw materials and value-added of banana bolen in Bandar Lampung. The study was conducted in Kedaton Jaga Baya II District of Bandar Lampung in October-December 2011. The method used is the survey method. The number of respondents was 2 banana bolen home industries. Analysis methods used were Economic Order Quantity (EOQ) and Hayami value-added model. The averages of raw bananas used was 3,000 comb/month by CV Mayang Sari and 520 comb/month by Harum Sari. Value-added of banana bolen of CV Mayang Sari was Rp3.937,60 per one banana bolen box and value-added of banana Bolen Harum Sari was Rp23.269,02 per one banana bolenbox.Key words: industry, process, banana bolen, procurement of raw materials, Hayami model

NILAI TAMBAH, BAURAN PEMASARAN (MARKETING MIX) DAN PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK ROTAN (KURSI TERAS TANGGOK DAN KURSI TERAS PENGKI) DI KOTA BANDAR LAMPUNG Intan Thahara Putri; Ali Ibrahim Hasyim; Dyah Aring Hepiana Lestari
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 1 (2016)
Publisher : Lampung University

This research aims to determine: (1) procurement of raw material, (2) value added of rattan product patio seat tanggok and patio seat pengki, (3) the effect of marketing mix and consumer behavior in purchase decision rattan product. This research was conducted in Bandar Lampung City as location of rattan agro-industry. The numbers of manufactures respondent were 10 people. The numbers of consumer respondent were 60 people that consist of 33 people who made a purchased rattan product and 27 people who did not make a purchased rattan product. The data analysis method used were descriptive analysis, Hayami method analysis, and regression logistic analysis. The result showed that: (1) procurement of raw material at rattan agro-industry in Bandar Lampung City already qualified as five element were proper of quantity, proper of quality, proper of time, proper of cost, and proper of organization, (2) ) value added of patio seat tanggok was Rp18.054,32 and value added of patio seat pengki was Rp16.613,02, (3) consumer perception of product, consumer perception of promotion, psychological factor, cultural factor, income, and gender had positive effect while consumer perception of distribution had negative effect on consumer decision to purchased rattan product in Bandar Lampung City. Key words: consumer behavior, marketing mix, rattan product

SISTEM PEMASARAN LADA HITAM DI KABUPATEN LAMPUNG BARAT PROVINSI LAMPUNG M Pandu Pradyatama; Ali Ibrahim Hasyim; Suriaty Situmorang
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 7, No 4 (2019)
Publisher : Lampung University

This research aims to analyze the efficiency of black pepper marketing system in West Lampung Regency of Lampung Province. The research was conducted purposively at Fajar Bulan and Mutar Alam Village of Way Tenong Subdistrict, Sukajadi and Rigis Jaya Village of Air Hitam Subdistrict in October-December 2017. Farmer respondents and marketing agent respondents were taken by tracing marketing networks. Data analysis included analysis of marketing system efficiency was conducted by employing SCP method. The results showed that the marketing system of black pepper in West Lampung Regency weren’t efficient based on: the market structure was an imperfect competition, the market conduct showed pepper price determination by pepper buyers, but there was still negotiation system. There were two payment systems that were cash and credit system. The analysis of market performance showed that there were three marketing channelsin which marketing margin were relatively high, Ratio Profit Margin not spread evenly, and the elasticity of price transmission (Et) was less than one, although producer share (PS) value was high (above 80 percent). Key words : black pepper, efficiency, marketing system, SCP method

SIKAP DAN PENGAMBILAN KEPUTUSAN KONSUMEN DALAM MEMBELI AYAM POTONG DI KOTA BANDAR LAMPUNG Wulan Juwita Sianturi; Ali Ibrahim Hasyim; Suriaty Situmorang
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 4, No 4 (2016)
Publisher : Lampung University

The objectives of this research were to analyze: consumer attitudes, the stages of the purchase decision making, and the factors that affected the purchase decisions of chicken meat in Bandar Lampung City. This research was conducted at three traditional markets in Bandar Lampung City, namely Tugu Market, SMEP Market, and Gintung Market. This research was a survey method, in which locations were determined on purpose, while the samples of 90 people were obtained by using accidental sampling technique. The data were analyzed by using descriptive qualitative analysis, multiatribute Fishbein analysis and logit regression analysis. The results showed that consumer attitudes toward the attributes of chicken meat were that they preferred ‘ras’ chicken meat than kampong chicken meat; particularly in terms of the meat price and weight. Consumer’s decision making stages of chicken meat showed that they bought chicken because of their awareness on the need of protein and 60 percent of them preferred to buy ‘ras’ chicken meat than kampong chicken meat. Most consumers (61.11%) got information about chicken meat from merchants. There were 78 percent of consumers that were satisfied with their purchased of chicken meat and 12 percent were dissatisfied for getting improper weight and receiving unfresh meat. Factors that affected the purchase decisions of chicken meat in Bandar Lampung City were the price of ‘ras’ chicken meat protein, of kampong chicken meat, of salted fish, and family income.Key words: attitude, attribute, decision making

Co-Authors Achdiansyah Soelaiman Adek Fitri Sakinah Angginesa Pradika Ani Suryani Ani Suryani Ariep Budi Prayitno Devy, Jenisa Dita Pratiwi Eka Kasymir Eva Mulia Sari Firham Ramadinata Intan Thahara Putri Khairunnisa Noviantari Lestari, Dyah Aring Hepiana Lestari, Olpa Fuji Lika Masesah M Irfan Affandi M Pandu Pradyatama M Rizky Adityas M Safrizal Anwar Muhamad Irfan Affandi Muhammad Irfan Affandi Novi Rosanti Nuni Anggraini Ova Lestari Rini Yunita Sari Rio Khusnul Rizal Sakinah, Adek Fitri Siti Meiska Amelia Sry Artawati Manik Sudarma Widjaya Suriaty Situmorang Syafri Alfizar Wirda Ekafitri Wulan Juwita Sianturi Yulita Siska Paramita

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