cover
Contact Name
Yaktiworo Indriani
Contact Email
editor.jiia@fp.unila.ac.id
Phone
+6285269027745
Journal Mail Official
editor.jiia@fp.unila.ac.id
Editorial Address
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung
Location
Kota bandar lampung,
Lampung
INDONESIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science
Published by Universitas Lampung
ISSN : 26204177     EISSN : 26204177     DOI : http://dx.doi.org/10.23960/jiia.v12i2.8948
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science is published by the Department of Agribusiness, Faculty of Agriculture, University of Lampung, in collaboration with PERHEPI, the Indonesian Agricultural Economist Association. The first printed Journal was published in 2013 and the online version started in May 2018 edition. The scopes include agribusiness, agricultural economics, agricultural development, rural sociology, agricultural extension, food security, and other subjects related to agriculture and society. This Journal is published four times a year, February, May, August, and November.
Articles 1,038 Documents
NILAI TAMBAH DAN STRATEGI PENGEMBANGAN PRODUK PADA AGRONDUSTRI KOPI BUBUK CAP GUNUNG DI KABUPATEN WAY KANAN Ragil Crysanti Wiryaningsih; Dwi Haryono; Lina Marlina
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5400

Abstract

This study aims to analyze and calculate the added value of Cap Gunung coffee powder agro-industry, and arrange the development strategy of Cap Gunung coffee powder agro-industry products. The method that used in this research is a case study. Therefore, the analytical method that used is the Hayami Method and Strength, Weakness, Opportunity, Threats (SWOT) Analysis. Based on the calculation of the value added is Rp13,386/kg with a value added ratio is 32.81 percent. Furthermore, results of the SWOT analysis show that the values of internal and external factors are 78.8 and 64.9. This value indicate that the Cap Gunung coffee powder agro-industry in quadrant I, or in the Strength-Opportunity (SO) strategy. The priority strategy that can be implemented is to expand the marketing area, increase production output, and develop businesses by utilizing their strengths.Keywords: added value, development strategy, hayami method, SWOT analysis
DAMPAK TAMAN WISATA TALANG INDAH TERHADAP PEREKONOMIAN MASYARAKAT DI KABUPATEN PRINGSEWU Romaniartini Desiwi; Fembriarti Erry Prasmatiwi; Lina Marlina
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5667

Abstract

Talang Indah Tourism Park is a tourist attraction located in Pringsewu Regency. The purpose of this research is to analyze the impact of Talang Indah Park on the economy of the people in the Pringsewu Regency. The research method used was a survey method with 75 visitor respondents, 12 business actors, and 23 labor respondents.  The data analysis method used is the Keynesian multiplier effect, by calculating the direct impact, indirect impact, and induced impact.  This study concludes that the direct impact that is felt is IDR24,405,000.00 per month, the indirect impact is IDR35,770,000.00  per month, and the induced impact is IDR42,402,000.00 per month. The Keynesian Income Multiplier value at Talang Indah Park is 5.20, so it can be concluded that Talang Indah Tourism Park has economic impact on tourism activities.Key words: direct, indirect, induced, multiplier effect, tourism park 
SIKAP DAN PERMINTAAN KONSUMEN RUMAH TANGGA TERHADAP DAGING AYAM RAS SEGAR DAN DAGING AYAM RAS BEKU DI KOTA BANDAR LAMPUNG Mutiara Fadhila Sari; Dyah Aring Hepiana Lestari; Rabiatul Adawiyah
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5685

Abstract

Along with the development of science and technology, broilers are not only sold in fresh but also in frozen condition.  This study aims to determine consumers’ attitudes and the factors that influence their demand of fresh broilers and frozen broilers in Bandar Lampung City.  This research was conducted at three markets namely Pasir Gintung, Koga, Way Kandis, and in three supermarkets namely Chandra Tanjung Karang, Chandra Teluk Betung, and Transmart.  The number of consumer respondents was 60 people, recruited accidentally.  Research data were analyzed using multiatribute Fishbein and Seemingly Unrelated Regression.  Consumers’ attitude showed that the color and the scent of fresh broilers and frozen broilers got the highest scores.  The demand of fresh broilers was influenced by the price of fish, the price of cooking oil, the price of tempeh, and the number of household members.  The demand of frozen broilers was influenced by the price of fresh broilers, the price of frozen broilers, the price of cooking oil, the price of tempeh, household total income, and the number of household members.  Key words: attitudes, consumer, demand, fresh broilers, frozen broilers 
ANALISIS FINANSIAL PENGEMBANGAN USAHATANI LADA DI KECAMATAN ABUNG TENGAH KABUPATEN LAMPUNG UTARA Risca Fara Midta Sari; Fembriarti Erry Prasmatiwi; Zainal Abidin
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5643

Abstract

The research aims to find out financial and sensitivity analysis of pepper farming.  This research was conducted in Gunung Besar Village and Sri Bandung Village, Abung Tengah Subdistrict, North Lampung District.  Respondents consist of thirty pepper farmers selected randomly by using stratified random sampling.  The first goal is analyzed using financial and sensitivity analysis. The study shows that NPV, IRR, Net B/C, Gross B/C, and payback period of pepper farming are financially profitable and feasible to be developed.  The value of NPV is bigger than 0, the value of Gross B/C and Net B/C are bigger than 1, the value of IRR is bigger than interest rate (9.95%) and the value of payback period is less than 10 years.  The sensitivity analysis shows if the production cost increases to 7.26 percent, if the quantity decreases to 34 percent and if the output price decreases to 28 percent, the pepper farming will be sensitive and pepper farming still financially profitable and feasible.Key words: farming, financial, pepper, sensitivity
ANALISIS PREFERENSI, KEPUASAAN DAN LOYALITAS KONSUMEN TERHADAP KERIPIK PISANG DAN SINGKONG DI SENTRA AGROINDUSTRI KERIPIK KOTA BANDAR LAMPUNG Grace Virginie Agatha; Teguh Endaryanto; Ani Suryani
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 8, No 1 (2020)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v8i1.4358

Abstract

The aims of this research are to analyze consumer’s preferences, satisfaction, and loyalty of banana and cassava chips at chips agroindustry centers in Bandar Lampung. The agro industries were chosen purposively. There were 70 respondents taken by using accidental sampling. Data were collected in May-June 2018 and analyzed descriptively by using Customer Satisfaction Index (CSI) and loyalty pyramid method (switcher buyer, habitual buyer, satisfied buyer, liking the brand buyer, and committed buyer). The results of this research showed that the attributes of banana and cassava chips which become the onsumers preferences were low prices, good taste, crispy texture, pleasant scent, harder to get, and attractive packaging. The satisfaction levels of the consumers of banana and cassava chips were both classified as satisfying and loyal consumers.Key words: banana, cassava, chips, consumers, satisfaction
Cover JIIA Vol.9 No.4, November 2021 Tim Pengelola JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 4 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i4.5380

Abstract

ANALISIS PENDAPATAN DAN TINGKAT KESEJAHTERAAN RUMAH TANGGA MASYARAKAT SEKITAR TAMAN NASIONAL BUKIT BARISAN SELATAN KABUPATEN PESISIR BARAT M. Reza Fachrezy; Zainal Abidin; Adia Nugraha
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 9, No 3 (2021)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v9i3.5328

Abstract

This study aims to determine the socio-economic characteristics of farmers, analyze the income structure, the factors that affect the income of farmers, and the level of household welfare of farmers who live around Bukit Barisan Selatan National Park, Pesisir Barat District. This research is a survey research involving 99 respondents who were randomly selected. Respondents were spread across four subdistricts, namely Bengkunat Belimbing, Ngambur, Pesisir Selatan, and Karya Penggawa Districts. The study was conducted from July to August 2018. The first objective was analyzed qualitatively, the second objective was analyzed using household income analysis, the third objective used multiple linear regression analysis, and the fourth objective was using Sajogyo's criteria (1997). The study suggested that the socio-economic characteristics of the farmers around TNBBS were spread from 15 to 64 years of age with an average age of 43.74 years. The average education level was elementary school, the number of majority of family sizes was from 4 to 6 people (67.68%), and the average land was 1.41 ha. The average household income of farmers is IDR 36,946,883.94 per year, which consists of on-farm income 63.68%, off-farm income 11.00%, and non-farm income 25.33%.. Factors that affect farmers' income are fertilizer costs and labor costs. The welfare of farmers around TNBBS is in quite prosperous category.Key words: characteristics, household income, welfare
Cover JIIA Vol.10 No. 1, Februari 2022 Tim Pengelola JIIA
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5715

Abstract

ANALISIS PREFERENSI KONSUMEN KEDAI KOPI DI KOTA BANDARLAMPUNG Rizky Agung Permadi; Wuryaningsih Dwi Sayekti; Zainal Abidin
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5686

Abstract

The growth of coffee shop is very fast recently in Bandarlampung with different characteristics that causes various consumer preference.  This research aims to analyze consumer preferences as well as the level of performance and importance of coffee shop attributes in Bandarlampung.  This study used a survey method involving 100 respondents with analytical tools, namely Conjoint Analysis, Customer Satification Index, and Important Performance Analysis.  The research location was determined randomly, namely Bun Kopi, 20 Kopi, Diskusi Kopi, Kala Senja Café, and Rencana Kopi.  The study shows that consumer preferences for coffee shops in Bandarlampung City were include complete facilities, such as cool and comfortable atmosphere, the taste of soft coffee drinks, modern industrialist building design, and fast service.  The study also shows that customers are satisfied with the coffee shop.  The taste attribute has the highest level of performance.  Furthermore the attributes of facilities, services, and atmosphere have less performance, suggesting that these attributes need improvements.  Meanwhile building design attribute is not priority for costumer. Key words:  attribute, coffee shop, preference.
ANALISIS SIKAP, LOYALITAS, DAN FAKTOR-FAKTOR YANG MEMENGARUHI PEMBELIAN MINYAK GORENG KEMASAN BIMOLI DAN SANIA DI PASAR TRADISIONAL DI KOTA BANDAR LAMPUNG Roylando P Togatorop; Dyah Aring Hepiana Lestari; Wuryaningsih Dwi Sayekti
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol 10, No 1 (2022)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v10i1.5699

Abstract

This study aims to determine consumers’ attitudes and the factors that influence purchasing of Bimoli and Sania cooking oil packaging at markets in Bandar Lampung.  This research was conducted at five markets namely Rakyat Tani, Tempel Waykandis, Waykandis, Tempel Cahaya, and Tempel Gotong Royong.  The number of consumer respondents was 60 people, recruited accidentally.  Research data were analyzed using multiatribute Fishbein and multiple linear regression.  Consumers’ attitude showed that the Bimoli brand and Sania cooking oil packaging got the highest scores.  Consumers’ purchasing of Bimoli cooking oil packaging was influenced by the price of Bimoli cooking oil packaging, family income, and family members.  Consumers’ purchasing Sania cooking oil packaging was influenced by the price of Sania cooking oil packaging, the price of bulk cooking oil, the price of Tropical cooking oil packaging, and the price of Kunci Mas cooking oil packaging. Key words: attitudes, consumers’ purchasing, cooking oil packaging

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