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INDONESIA
Jurnal Pengabdian Masyarakat AbdiMas
Published by Universitas Esa Unggul
ISSN : 24068365     EISSN : 28289935     DOI : -
Core Subject : Education,
Education
Arjuna Subject : -
Articles 671 Documents
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Strategi Mengelola Bisnis Media Massa
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 05 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i05.5388

Abstract

Mengelola bisnis media bukan perjaan ringan. Media massa harus dikelola dengan organisasi yang baik. Bila ini dilakukan, isi media massa tentu akan baik dan berbobot. Semakin banyak jumlah pembaca/penonton/pendengar semakin tinggi pula porsi iklan yang masuk di media massa. Iklan adalah pemasukan besar untuk menjalankan organisasi media massa. Namun, media massa tak boleh mengejar keuntungan semata-mata. Harus senatiasa disadari, pembaca/penonton/pendengar adalah raja yang harus dilayani dengan informasi terpercaya, berbobot dan berkuliatas. Bila kepercayaan pembaca/penonton/pendengar runtuh terhadap isi media, lambat laun media itu pun akan runtuh. Banyak kasus terjadi seperti ini.
Scale Up Bumdes Melalui Digitalisasi: penggunaan aplikasi dalam penyusunan Laporan Keuangan Bumdes Sumber Mulyo
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 05 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i05.5382

Abstract

Pengabdian kepada masyarakat ini dilakukan dalam rangka membantu meningkatkan kemampuan BumDes dalam mengelola BumDes khususnya dari sisi penyusunan laporan keuangan. Era digitalisasi dan pandemi, menuntut BumDes untuk meningkatkan kemampuan  dalam menggunakan Aplikasi Penyusunan Laporan Keuangan, sehingga laporan keuangan dapat berkualitas.  Untuk itu perlu dilakukan pelatihan dan pendampingan penyusunan laporan keuangan dengan menggunakan aplikasi "Soft Accounting Excel" pada BUMDes. Metode pelaksanaan pengabdian ini adalah dengan melakukan survey langsung ke BumDes, Tahapan yang dilakukan  terdiri dari empat tahap yaitu pertama Perencanaan Kegiatan, pada tahap ini dilakukan Pengambilan Data untuk Pendasaian/ merancang aplikasi penyusunan  laporan  keuangan BUMDes. Tahap kedua yaitu pendesainan aplikasi "Soft Accounting Excel" BUMDes, tahap ke tiga, Pelatihan Penggunaan aplikasi "Soft Accounting Excel" dan tahap keempat, Pendampingan penyusunan laporan keuangan menggunakan aplikasi "Soft Accounting Excel". Hasil pengabdian pada masyarakat ini  berupa software dan modul petunjuk penggunaan aplikasi Soft Accounting Excel - BUMDes Sumber Mulyo.
Strategi Bisnis Usaha Mikro Kecil dan Menengah (UMKM) Pada Era New Normal
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5358

Abstract

Pandemi virus corona atau Covid-19 yang belum diketahui kapan berakhirnya ini akan menimbulkan kondisi new normal, atau fase perubahan perilaku masyarakat dalam beraktivitas.  Pandemi ini  membuat terjadinya perubahan diberbagai aspek kehidupan termasuk kesehatan, sosial, dan ekonomi di Indonesia. Kemampuan adaptasi yang solid adalah kunci untuk melalui kondisi ini.  Adapun tujuan dari Pengabdian Pada Masyarakat ini adalah untuk memberikan solusi pada pelaku UMKM tentang strategi  yang harus dilakukan UMKM gunakan dalam  menghadapi era new normal  agar  tetap dapat  bertahan saat era new normal. Metode pelaksanaan kegiatan  ini   menggunakan metode seminar secara daring atau webinar, melalui Forum Ilmiah Dosen yang diselenggarakan pada tanggal 26 Agustus 2020, pukul 13.00 wib sampai dengan 15.00 wib. Strategi yang harus digunakan UMKM dalam menghadapi new normal  UMKM perlu memiliki manajemen yg terintegrasi dengan sistem komunikasi dan  sistem pembayaran. Selain lain itu  menciptakan inovasi, ciptakan pasar baru, susun rencana pemasaran. Sektor bisnis yang dinilai tahan krisis, antara lain Usaha Food & Baverage,  Usaha Kebutuhan Bahan Pokok,  Usaha Jasa/Produk Kesehatan,  Usaha Jasa Pendidikan dan Pelatihan Bisnis Digital. Pada era new normal, kegiatan ekonomi terutama UMKM perlahan bangkit dan mulai gencar mencari strategi baru dalam upaya bertahan dengan melalui beberapa strategi yang dilakukan.
PELAKSANAAN “SISIP” DALAM MENCEGAH PENYEBARAN COVID-19
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5387

Abstract

The Covid-19 pandemic is not over yet. Various efforts need to be carried out so that the community has discipline in preventing the spread of COVID-19. SISIP is Socialization, Education, and Personal Care, an activity program carried out with disciplinary screening activities applying health protocols, education about efforts to prevent the spread of Covid-19 and personal hygiene, as well as promotion of vaccination programs. SISIP is carried out using the coaching method in 6 sessions with 60 minutes for each session. The implementation of SISIP provides changes to knowledge, attitudes, and skills in an effort to prevent the spread of Covid-19 in the community. The SISIP program is expected to be investigated further to improve the effectiveness of its implementation.  Key Words : SISIP, Prevention, Covid-19
CYBER PARENTING - MENJADI ORANG TUA PANUTAN BAGI ANAK DI ERA DIGITAL
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5385

Abstract

The rapid development of information technology and smart phones has created a very wide gap between parents who are technologically savvy and their children who are technology literate. Due to the inability of their parents in directing them in surfing internet, many children accidently fell into pornography, are addicted to games and are involved in cybercrimes both as victims and perpetrators. It shows the need for counselling about cyber parenting as a provision for parents in accompanying and directing their children in navigating the digital space. This activity is intended to reduce this gap so the parents can act as a reference for their children in the digital space. Keyword: cyber parenting, digital space, role model parents
PENYELENGGARAAN EVENT CHARITY MARCOMM CARE 2022 “WE CARE, WE SHARE, WE LOVE” DI RUMAH BACA UMI BANTAR GEBANG BEKASI
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5367

Abstract

The activities of the Organization of the Event Charity Marcomm Care 2022 “We Care, We Share, We Love” is a series of social activity education to the children is done by the department of Marketing Communication Faculty of Communication Sciences, University of Esa Unggul where one of them was held at the Home Read Umi, especially for children aged 6-12 years with a total of 70 participants. The activity took place in two stages starting from January 20, 2022 and the peak of the event on 13 February 2022. The implementation of the activities of the Event Charity is intended to Provide an opportunity for children to learn and build imagination about the skills and career in the future, Giving the opportunity to the children to feel the direct learning, Strengthen the sense of solidarity with fellow activists of the humanity of the other, Giving a new experience, new knowledge to forge a sensitivity to the social world, the Results of the activities will directly have a positive impact for social life in the vicinity, especially for activists and other relatives in the house of Umi.Keywords: Social Education, Moral, Event Charity 
PEMBUATAN IN-HOUSE MAGAZINE UNTUK UMKM KRIWIL SALON
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5362

Abstract

Beauty salons are currently the main choice for women to look beautiful. With the proliferation of beauty businesses such as salons to improve appearance, especially hairstyles. Being in a beauty salon business in today's era is not easy. Besides being required to master skills and the quality of service to consumers must be good, the most important thing is careful business planning or good business management. The beauty salon service industry is also known as the repeat-business industry, meaning that this business relies on its customers to return regularly to the salon while constantly looking for new customers. The increasingly fierce competition in the beauty salon sector, directly requires every beauty salon to have advantages and uniqueness in order to compete with other beauty salons. This also affects the salon industry such as Kriwil Salon. There needs to be a marketing communication strategy, namely creating an In-House Magazine, which can provide breakthroughs in communicating the brand and its products. We want to try to help by creating an In-House Magazine for Kriwil Salon, in order to help in terms of increasing consumer loyalty for both loyal Kriwil Salon customers, and new customers. It is hoped that this In-House Magazine can be used for the marketing sector by Kriwil Salon by printing it and then it can be used when there are exhibitions or other promotional things. Keywords: In-House Magazine, publication
EDUKASI DAN KONSULTASI PERLINDUNGAN HAK ANAK DALAM MEMPEROLEH PENDIDIKAN DAN PENGEMBANGAN BAKATSOSIALISASI DAN PENDAMPINGAN PENGEMBANGAN BAKAT ANAK PRASEJAHTERA DI MASA PANDEMI COVID-19
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5360

Abstract

The conditions of the Covid-19 Pandemic increasingly impacts economic and social condition of society. Many parents are dismissed from their jobs so that it further encourages conditions of poverty and reduces the opportunities for their children to get a decent living. The increase of poverty has further encourage the number of children who lives in the underprivileged category. The underprivileged conditions during the Pandemic will compound children to develop their talents due to the limited access. The problem in developing children's talents during the Pandemic also was found in the environment around Rumah Pintar Aisha. The number of underprivileged children who find difficulty to develop their talents is increasing due to economic factors and limited access, such as restrictions on social interaction, limited facilities and infrastructure due to increasingly high prices, lack of understanding of parents in recognizing children's talents, lack of information on distribution of children's talents, etc. According to these conditions, it is necessary to conduct socialization and assistance in developing the talents of underprivileged children during the Covid-19 pandemic, through collaboration with Aisha's Smart House. This activity has resulted in a work of children assisted by Rumah Pintar Aisha in the writing and drawing. Keywords: Talent Development, Underprivileged Children, Covid-19 Pandemic
PENERAPAN MODEL PENGELOLAAN BISNIS OLAHAN PISANG PADA KELOMPOK WANITA TANI DESA MEKAR BUANA, KARAWANG
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5359

Abstract

Mekar Buana Village, Karawang Regency has a Women Farmers Group (KWT) which is active in producing natural products of bananas for processing such as chips, sale, and so on. Banana products from farmer groups in Mekar Buana Village have great potential for business development. Various types of bananas are owned, namely: jackfruit, uli, ambon, and moli. However, the problem is that there is still a lack of knowledge on banana processing and the management of the banana business has become an economic value and can become a leading commodity in Mekar Buana Village. The following are the problems of farmer groups and banana farming businesses as follows: they have not optimally managing business processes of innovative products, and go digital and e-commerce technology in the sales, supply chain and marketing processes. The method of implementing the activity is in the form of training on sustainable business management in implementing the Business Model Canvas (BMC), such as to 1). maintain the quality of processed banana products, 2). together with BUM-Des formed new business groups by providing training to encourage production, marketing, and facilitate the management needs of business groups, 3). regularly discuss business problems to strengthening business management group and business independence. Keywords: Business Management, Business Model Canvas, Farmer Women's Group
PENINGKATAN KEMAMPUAN PANTAU PERTUMBUHAN, KECERDASAN DAN KESEHATAN MENTAL ANAK SEKOLAH PADA ORANG TUA SISWA DI SDN KEDAUNG BARAT 1, TANGERANG
Jurnal Pengabdian Masyarakat AbdiMas Vol 8, No 04 (2022): Jurnal Pengabdian Masyarakat Abdimas
Publisher : Universitas Esa Unggul

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47007/abd.v8i04.5357

Abstract

This community service activity is based on the lack of understanding of the factors that influence growth, comprehension of the types of intelligence and mental health of school-age children among parents. The aims of this activity is to improve participants' understanding of factors that affect growth, measurement procedure, assessment of intelligence types and children's mental health. This multidisciplinary activity was carried out in December 2021 and involved as many as 22 parents/guardians of the Kedaung Barat State Elementary School 1. Participants agreed to be given online education (zoom meeting) followed by pre-post tests and discussions. There is an increasing understanding of the need for routine growth measurements in an accurate and precise manner. Although it was still found that more than a third to half of the participants did not understand how genetic, infection and hygiene factors could affect growth. Regarding intelligence, all participants understood the role of nutrition for intelligence but most of them still related intelligence to academic areas. More than a third still believe brain size affects intelligence. Regarding children's mental health, most of the participants did not agree that mocking while joking is a common thing for children. Most of the participants agreed to dare to reprimand a child's friend if he mocked another friend. The majority of participants were satisfied with the material presented. However, participants expect for further activities were given face-to-face, especially related to measurement methods, assessment of children's intelligence areas and mental health counseling. Keywords: nutrition, growth, intelligence, mental health.

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