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Bisma: Jurnal Bisnis dan Manajemen
Published by Universitas Jember
ISSN : 19783108     EISSN : 26230879     DOI : -
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Other
Bisma terbit secara berkala pada bulan Januari, Mei dan September dengan ISSN 1978-3108 (print), bertujuan untuk menyebarluaskan artikel hasil riset, hasil pemikiran (telaah analitis-kritis) dan artikel ulasan atas artikel yang pernah dipublikasikan dalam bidang bisnis dan manajemen. Bisma menerima kiriman artikel berbahasa Indonesia dan bahasa Inggris yang belum diterbitkan oleh media lain. Artikel hasil penelitian dengan pendekatan survai harus dilampiri instrumen penelitian (kuesioner, daftar wawancara, dan lain-lain).
Arjuna Subject : -
Articles 9 Documents
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Search results for , issue "Vol 15 No 3 (2021)" : 9 Documents clear
ANALISIS REAKSI PASAR SEBELUM DAN SESUDAH PENGUMUMAN BUYBACK SAHAM PERUSAHAAN TERDAFTAR DI BEI 2020 Tatok Endhiarto; Ainul Rahmawati; Novi Puspitasari
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.28144

Abstract

This study aims to analyze the difference in abnormal return and trading volume activity before and after the announcement of the buyback of shares of IDX-listed companies in 2020. This study used a quantitative event study approach. The population in this study amounted to 57 companies, and the research sample amounted to 34 companies with a purposive sampling method. The observation period of this study was three days before the announcement and three days after the announcement of the share buyback. The research applied Paired Sample t-Test test when data are normally distributed and Wilcoxon Signed Ranks Test if the data is abnormally distributed. The test results show no significant difference in return and trading volume activity at the time before and after the announcement of the company's share buyback policy. This result indicates that asymmetric information between external and internal parties of the company is not much different so that investors cannot get abnormal returns on an ongoing basis or in a short period.
PERAN CITRA DESTINASI DALAM MENINGKATKAN JUMLAH KUNJUNGAN WISATAWAN Dimas Yudistira Nugraha
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.26573

Abstract

This study examines the relationship between destination image and intentions to revisit tourism attractions. The conceptual model was developed and then tested using data collected from tourists visiting cultural heritage sites in Bali. The sample used in this study was 300 respondents. Researchers used a Structural Equation Modeling (SEM) to analyze the data. The results showed that destination image significantly affected revisit intentions. This research implies that the local tourism business owners need to increase the attractiveness of local culture to improve destination image so that tourists will get a distinguished experience compared to other tourist attractions
MARKETPLACE’S PERCEIVED EASE OF USE, HARGA DAN PROMOSI TERHADAP MINAT BELI ULANG KONSUMEN Ema Santona; Sudaryanto Sudaryanto; Mochammad Farid Afandi
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.28146

Abstract

This study aims to examine the effect of perceived ease of use, price, and promotion on the repurchase interest of Tokopedia consumers. The sampling technique used in this study was purposive sampling, a sample collection technique with specific considerations. The number of samples was 120 respondents. The types of data used were qualitative data obtained through various kinds of data collection techniques and quantitative data, which is in numbers. Questionnaires were used as data collection instruments to support this research. The data collected was then analyzed by applying multiple linear regression analysis methods. The results of this study indicate that perceived ease of use, price, and promotion have a significant effect on repurchase intention.
PENGARUH PELATIHAN TERHADAP SIKAP KERJA, SIKAP TERHADAP PERUBAHAN DAN KINERJA PETERNAK (Studi Pada Peternak Se-Indonesia) Apriwandi Apriwandi
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.27331

Abstract

This study aims to explore the relationship between work attitudes, including attitudes This study aims to explore the relationship between attitude towards work and attitudes towards change and work achievement and explore how the training pattern and technical guidance stimulate work values and work attitudes of farmers in Indonesia. The samples in this study were those involved in the livestock industry in Indonesia, i.e., breeders, veterinarians, and staff of the Ministry of Agriculture (Head of the Center for Livestock Research and Development) that consisted of 220 respondents. The study results provide evidence of a positive relationship between work attitudes and attitudes towards change as indicated by an increase in work value (work achievement). Thus, cost accounting training for farmers can improve work performance if there is an increase in work attitude and attitudes towards changes by the livestock industry players in Indonesia.
RESPON PASAR MODAL PADA PERISTIWA PERTEMUAN IMF DAN BANK DUNIA DI INDONESIA Danu Rizky Saputra
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.15709

Abstract

This study aims to determine the presence or absence of abnormal returns, cumulative abnormal returns, and trading volume activity at the IMF and World Bank meetings in Indonesia with an event study on food and beverage manufacturing companies terdaftar on the Indonesia Stock Exchange (IDX). The population used was 14 manufacturing companies in the food and beverage sub-sector. The analytical technique used was a comparative study comparing seven days before and seven days after the event. The results showed no abnormal return at the mean value of significance. There was a significant difference in cumulative abnormal returns in the days before and after the IMF and World Bank meeting in Indonesia in food and beverage sub-sector manufacturing companies terdaftar on the IDX. In addition, stock trading volume activity on the day before the IMF and World Bank meeting in Indonesia increased but decreased after the event. The results of testing the difference in stock trading volume activity showed no significant difference for each pair of days.
OVERCONFIDENCE AND ILLUSION OF CONTROL IMPACT ON INVESTORS'S DECISION MAKING Mujahid Bilal; Erbina Meliana Purba; Hashim Hussain; Amna Batool; Dewi Kartikaningsih; Robby Simanjuntak
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.24395

Abstract

The primary purpose of this research is to examine the impact of two biases, i.e., overconfidence and illusion of control, on the investor's decisions on the Karachi Stock Exchange (KSE) 100 Index by using ammo. Data were analyzed using SEM from the sample consisting of 400 respondents. This research shows that past information leads investors to be overconfident. Males are more overconfident than females. Investors do not focus much on fundamental or technical analysis in their decisions. So, that is why results show that overconfidence significantly impacts investor decision-making process in KSE 100 Index. Similarly, the illusion of control is also a bias recognized by behavior finance, which openly or not directly impacts trading behavior in the stock market. The bias of illusion of control significantly and negatively impacts the investor decision-making process in KSE 100 Index.
KAJIAN PERSEPSI ANGGOTA 3 (TIGA) SEKOLAH PETERNAKAN RAKYAT (SPR) DI KABUPATEN KEDIRI TERHADAP ASPEK KELEMBAGAAN DAN PEMASARAN SAPI Anas Romzy Hibrida; Ricky Dodi Mardani; Farida Subania Dwijayanti; Didik Rudiono
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.27185

Abstract

This study aims to observe farmers' perception of members of the 3 SPR (People's Animal Husbandry School) groups in Kediri Regency on cattle's institutional and marketing aspects. The three SPRs fostered by UNISKA Kediri are: SPR Lembu Barokah, SPR Joyo Langgeng, and SPR Ngudi Rukun. This study used a quasi-experimental method and Completely Randomized Design (CRD) analysis with unequal replications, and further tests were carried out using the Least Significant Difference (LSD). The independent variable was the perception, and the dependent variable was the institutional and marketing aspects. The results showed that based on the cultural background, there are differences in respondent perception on institutional and marketing aspects to cattle management. Therefore, it could impact to the performance of each SPR. It is suggested to adopt the benefit of each SPR culture background to improve each SPR, respectively.
ANALISIS PENGARUH PEMASARAN HIJAU TERHADAP CITRA MEREK DAN KEPUTUSAN PEMBELIAN AQUA DAN LE MINERALE Dewi Nusraningrum; Tri Mayang Mekar; Jajang Gunawijaya
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v15i3.24353

Abstract

The growing environmental damage is the reason for the need for green marketing as a marketing strategy that supports the environment by creating environmental benefits based on consumers' expectations. Green marketing can be done by manipulating the four marketing mix elements to sell products and services offered from environmental conservation benefits derived from waste reduction, increased energy efficiency, and reduced toxic emissions. This study analyzes the effect of green marketing on brand image and purchasing decisions. The population of this study was consumers in Jakarta. Questionnaires were distributed online to 180 respondents reached by researchers. The data obtained is processed by using SmartPLS. The results show that green marketing has a positive and significant effect on brand image and purchasing decisions. Moreover, the brand image positively affects purchasing decisions.
Daftar Isi Volume 15 Nomor 3 November 2021 Jurnal Bisma
BISMA: Jurnal Bisnis dan Manajemen Vol 15 No 3 (2021)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Daftar Isi Volume 15 Nomor 3 November 2021

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