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International Journal of Social Science and Business
ISSN : 26146533     EISSN : 25496409     DOI : -
Core Subject : Social,
International Journal of Social Science and Business (IJSSB) is an open access, peer-reviewed and refereed journal published by Universitas Pendidikan Ganesha (Undiksha), Indonesia. The main objective of IJSSB is to provide an intellectual platform for the international scholars. IJSSB aims to promote interdisciplinary studies in Businnes and social science and become the leading journal in Businnes and social science in the world.
Arjuna Subject : -
Articles 9 Documents
Search results for , issue "Vol 5, No 2 (2021): May" : 9 Documents clear
Customers Loyalty Through Experiential Marketing on The Salon Crisni in Singaraja Nurkariani, Ni Luh; Kusuma, Gusti Putu Eka
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.33815

Abstract

Business development is currently growing rapidly, one of which is a business engaged in services. In running a beauty salon service business, it is very important to make customers loyal or what is called Customer Loyalty. Customer loyalty is customer commitment to a store brand or supplier based on a very positive attitude in long-term purchases, it is easier to develop and succeed if the company can make customers loyal. The purpose of this study was to determine sense, feel, think, act, relate to customer loyalty at Krisni salon. The analysis technique used in this research is validity and reliability test, multiple regression analysis, multiple correlation analysis, classical assumption test, determination test, t-test and hypothesis test with t-test. The results showed that experiential marketing which consists of sense, feel, think, act, relate has a positive and significant effect on customer loyalty at Krisni salon in Singaraja. These results are proven by testing the hypothesis with the t-test which shows that t-count> t-table and the results of model testing with t-test which show that t-count> t-table. This result means that in creating customer loyalty, Krisni salon must pay attention to the strategies used, one of which is experiential marketing.
The Influence of Service Quality, Pricing, and Digital Marketing on IndiHome Fiber Costumers Loyalty Tobing, Anastasia; Simorangkir, Ernes; Situmorang, Misdianto; Purba, Purnama Yanti
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.35523

Abstract

Customer loyalty can be influenced by several factors, including service quality, pricing, and digital marketing. This study analyzes the effect of service quality, pricing, and digital marketing on IndiHome Fiber customer loyalty. This research is a descriptive study using a quantitative approach. The population in this study amounted to 16,453 people who are consumers of IndiHome Fiber. Sampling was done by purposive sampling to obtain a sample of 99 people. Data was collected by distributing questionnaires to each sample. The data collected analyzed using multiple linear regression analysis techniques. Analysis prerequisite tests previously preceded it in normality test, multicollinearity test, and heteroscedasticity test. The results of data analysis showed that t-count (3.129) > t-table (1.98525) and -score (0.002) < (0.05), Pricing has a positive and significant score on customer loyalty. It is known that t-count (6.434) > t-table (1.98525) and -score (0.000) < (0.05), Digital Marketing has a positive and significant score on customer loyalty. It is known that t-count (3.720) > t-table (1.98525) and -score (0.000) < (0.05), as well as service quality, pricing, and digital marketing, are simultaneously significant positive on customer loyalty. It is known that F-count (93.612) > F-table (2.70) and -score (0.000) < (0.05). Based on these results, it can be concluded that, partially and simultaneously, service quality, pricing, and digital marketing have a positive and significant influence on IndiHome Fiber customer loyalty.
Effect of Blockholder Ownership on the Related Party Transactions to the Financial Industries Supatmi, Supatmi; Primadani, Ines Aprilia
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.35605

Abstract

This study aimed to find out blockholder ownership effect on tunnelling or propping related party transactions. Sample researchs were 82 financial industries that listed in Indonesian Stock Exchange in 2017-2019 with 246 observations as panel data. Based on panel data regression test, this study found blockholder ownership had positive effects on tunnelling related party transactions that proxied by related party transactions related to accounts receivable and related party transactions related to assets other than account receivables.  Meanwhile, blockholder ownership had no effect on propping related party transactions that proxied by related party transactions related to accounts payable and liabilities other than accounts payable. The study also found blockholder ownership effect on tunnelling related party transactions was bigger than propping. These findings were appropriate with the relevant agency theory about blockholder ownership effect on related party transactions which had the potency on the emergence of agency conflict among the shareholders.
Business Continuity: Toward to the Holding Company of BUMDes in Buleleng Regency Trisnawati, Ni Luh De Erik; Kartika, Riana Dewi; Kasih, Ni Luh Sri
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.36346

Abstract

Business management based on the local culture of catur purusa artha by making dharma (truth) the basis for carrying out all its activities, creating internal conditions in the form of a conducive work climate. This study aims to examine the application of the value of catur purusa artha and product innovation in creating business continuity. The research population is all active BUMDes in Buleleng Regency. Sampling in this study using random sampling technique in order to obtain as many as 92 observational data. The data analysis technique used in this study was the Component based SEM, Partial Least Square (PLS) analysis method. The results showed that the value of Catur purusa artha had a significant effect on product innovation. Product innovation has a significant effect on business continuity and the value of catur purusa artha affects business continuity through product innovation.
The Influence of Discipline, Work Environment, and Work Commitment on Job Satisfaction Ong, Sherly; Hendry, Hendry; Winata, Vivi; Monika, Monika
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.34976

Abstract

This study aims to analyze discipline, work environment, and commitment to job satisfaction. This type of research is quantitative research. The population in this study found 66 employees. The number of samples in this study was 66 employees. In this study, data collection related to the problems studied by researchers was carried out through questionnaires distributed to employees at the company, interviews were conducted to employees, and documentation studies in the form of company data, books, and journals related to the variables studied. Sources of research data consist of primary data in this study are interviews and questionnaires and secondary data is data obtained from notes, books, and magazines in the form of financial reports for company publications, government reports, articles, books as theory, magazines, and so on. The data analysis used is classical assumption test and hypothesis testing. The results showed that the coefficient of determination can be seen from the Adjusted R Square value of 0.561, meaning that 56.1% of the variation in job satisfaction variables can be explained by variations in work discipline, work environment, and commitment variables. while the remaining 43.9% is explained by other variables not examined in the study. So, it can be concluded that discipline, work environment, and work commitment have a positive effect on job satisfaction.
The Application of Artificial Intelligence as Evidence in the Court Perbawa, I Ketut Sukewati Lanang Putra
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.36185

Abstract

Revolution Industry 4.0 is one of the biggest era in this century, because in this era the big technological development happening around the world with some of the creation is Artificial Intelligence. Artificial Intelligence is one of the technology that exist in the world and can resembles like a human in the other hand Artificial Intelligence can do what actually human do for example Learning, Planning, Critical Thinking, Problem Solving, any many more. Therefore several countries using it in the court. Artificial Intelligence use it as evidence to prove some case and made prosecutor, judge and lawyer easier to work. However, in Indonesia there wasn’t the law about Artificial Intelligence therefore it would be difficult to use it in the court as evidence because according to several sources in procedural law there are some valid evidence that can only use in the court. However, the crime that happen in Indonesia usually related to technology made all the government have to forming the law about the Artificial Intelligence. 
The Positive Impact of Product Quality, Price, and, Promotion on Purchasing Decision of Toyota Innova Cars Winardy, Ingrid; Yanti Purba, Purnama; Chaniago, Charles; Andika, Andika
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.35512

Abstract

The phenomenon of declining purchasing decisions can be seen from the fact that sales targets have not been achieved, product quality is not good, prices are not competitive, and promotional strategies are not yet attractive. This study aims to analyze the contribution of product quality, price, and promotion factors to the purchase decision of Toyota Innova at PT Perintis Perkasa. This research is a descriptive study using a quantitative approach. This study involved a sample of 131 consumers who were selected using a simple random sampling technique. Data were collected by providing an instrument in the form of a questionnaire. In addition to questionnaires, data were also collected through observation, interviews, and documentation studies. The data that has been collected is then analyzed using multiple linear regression analysis. The results of data analysis showed that the significance obtained was 0.001 (Sig < 0.05). These results indicate that H0 is rejected and Ha is accepted. Based on these results, it can be concluded that, partially and simultaneously, product quality, price, and promotion have a positive and significant contribution to purchasing a car with the Toyota Innova brand at PT Perintis Perkasa.
THE INFLUENCE OF LEADERSHIP STYLE, MOTIVATION AND DISCIPLINE ON EMPLOYEE PERFORMANCE panggabean, naomi Frizilia; Fahri, Tm Safwan; Gunawan, Wisnu; Hendry, Hendry
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.34929

Abstract

The purpose of this study is to Test and analyze the influence of Leadership Style, Motivation and Discipline on Employee Performance at PT Sumo Internusa Indonesia. Leadership style still can encourage or motivate the employees to work more actively, effectively, efficiently and optimally. Lack of motivation of employees in the company are visible from at least giving a salary increase, a promotion, giving an increase in incentives as well as the rise of the craft of money. Employees have less work discipline of the presence of kertelambatan employees.The performance of the employees look of not achieving the target company. Methods peneltiian conducted is quantitative. The number of population and sample in this study a total of 62 employees. The simultaneous and partial leadership style, motivation and the discipline has positive and significant effect on employee performance at PT Sumo In
Service Quality as A Measurement of Customer Satisfaction of Indonesian Sharia Bank Using Important Performance Analysis Method Santoso, Budi; Alawiyah, Tutik
International Journal of Social Science and Business Vol 5, No 2 (2021): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v5i2.36183

Abstract

Consumer satisfaction can be a realization that the company expects to provide some form of service to its customers. Consumer satisfaction with services depends on the comparison between the needs of consumers before using the service with the results perceived by consumers. This study aims to analyze the quality of service that determines customers’ satisfaction. This type of research is quantitative. The population in this study were all customers of the Indonesian Islamic bank Situbondo. The sample used is 100 respondents. The types of data used are primary data and secondary data. The method uses the IPA (Important Performance Analysis) method to analyze to find out which service attributes need to be improved and maintained. The results of this study indicate that the results of the analysis of the IPA method have 3 service attributes that are included in Quadrant I, which means that there are 3 service attributes that must be prioritized to be improved, because the performance of service attributes is less satisfying to customers and is considered important by customers. So this result implied that Indonesian Sharia Bank must always pay attention to and improves all attributes that are considered lacking and still need improvement, so as to increase customer satisfaction in terms of service.

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