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INDONESIA
JURISMA: Jurnal Riset Bisnis & Manajemen
Published by Universitas Komputer Indonesia
ISSN : 20860455     EISSN : 2338929X     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JURISMA: Jurnal Riset Bisnis & Manajemen adalah wadah informasi berupa hasil peneltian, studi kepustakaan dalam rangka meningkatkan penelitian dan ilmu pengetahuan.
Arjuna Subject : -
Articles 7 Documents
 1 
Search results for , issue "Vol. 11 No. 1: April 2021" : 7 Documents clear
PENGARUH SOCIAL MEDIA INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN, MELALUI BRAND AWARENESS Handono, Artiar Anjani; Madiawati, Putu Nina
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.2768

Abstract

Tridaya is one of the tutoring service institutions in the city of Cirebon. In the last 3 periods, there has been a decrease in the number of students from each period. The very rapid development of social media is currently being used by Tridaya as a medium to communicate its products. So that the purpose of this study is that the researcher wants to know the magnitude of the influence of social media through Instagram on purchasing decisions through brand awareness as an intervening variable. The data analysis method used in this study is Structural Equation Modeling (SEM) with the use of a data processing application, namely SmartPLS. The results of descriptive research regarding respondents' responses to social media variables, brand awareness variables, and purchasing decision variables are in a good category. To test the hypothesis by looking at the t-statistic value, it shows that all the proposed hypotheses are accepted, so it can be concluded that in this study social media through Instagram @ Tridaya. Cirebon has a positive and significant effect on purchasing decisions with brand awareness as an intervening medium.
THE PHENOMENON OF RATIFYING REVISION OF THE KPK LAW: HOW INVESTOR REACTED? Pratama, Versiandika Yudha; Devy, Happy Sista
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.2871

Abstract

This research aimed to determine there are difference in average abnormal returns of companies in the Jakarta Islamic Index (JII) before and after phenomenon the revised Corruption Eradication Commission Act, which is on September 17th, 2019. This research use event study for method and the data in this study are secondary data in the form of stock price. Sampling technique uses purposive sampling method. Determined sampling technique, 27 companies were obtained as research samples. Tests conducted are one sample t-test and paired sample t-test. The result of the one sample t-test showed that the phenomenon of ratifying the revision of the KPK law becomes meaningful information to investors and investors show that reactions to these event. It showed by the result of significant and negative abnormal returns in the few day before and several days after phenomenon. The result of the second hypothesis testing indicate that there is no significant difference the average abnormal return before and after the ratification of revised Corruption Eradication Commission Act Keywords: Revision of KPK Law, Average Abnormal Return, Event Study
MODIFIKASI TECHNOLOGY ACCEPTANCE MODEL UNTUK INTERNET TV DI INDONESIA Febrianti, Tri
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.3160

Abstract

This study aims to determine the community’s acceptance using of the modification Technology Acceptance Model approach for internet television services. The type of research is descriptive and verification with the descriptive survey method. For operational variables consist of perceived usefulness, perceived enjoyment, perceived quality, attitude, and intention. Data obtained from Indonesia for internet television which is amounting to 213 people. The data were collected using a questionnaire instrument. Questionnaires have been prepared based on indicators of each variable by using Likert’s scale. The result of descriptive analysis showed that Indonesian people accepted internet television services using the modification technology acceptance model approach. The result of CB-SEM showed the model of internet television is quite fit and the hypothesis indicate that perceived usefulness, perceived enjoyment, perceived quality has influence toward intention through attitude in simultaneously and partial.
ANALISIS FAKTOR KEAMANAN LINGKUNGAN DALAM STRATEGI DINAS PERHUBUNGAN GUNA MENGATASI PELANGGARAN PARKIR DI ALUN-ALUN KOTA BANDUNG Carolos, Roland; Kurniati, Poni Sukaesih
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.3706

Abstract

ABSTRACT The purpose of this research is to know how the environmental security factor analysis in the strategy of transportation service in overcoming wild parking at Alun-Alun Bandung city. The method used in this research is a qualitative, desktiptive approach, a qualitative approach chosen by researchers because the objects examined by the thicning are not numeric objects but rather this research is conducted based on the use of reasoning with researchers as instruments. Wild parking problem in Alun-alun Bandung disrupts traffic activity and citizen about Alun-Kota Bandung, where, despite the provided basement parking facility, wild parking is still there. The result of this research is the wild parking around the square-Allun Badnung city still exists, dfaith with all the efforts that have been done is still not also cause a deterrent effect against wild parking actors, therefore researchers hope that the Ministry of Transportation continues to try to find a way to provide effective deterrent effects. Keywords: environment, square, wild parking, Bandung city.
STRATEGI MENINGKATKAN ABSORPTIVE CAPACITY PERUSAHAAN: (Studi Empiris pada Perusahan Jasa Konstruksi Skala Kecil dan Menengah di Banten) Sanusi, Fauji; Ganika, Gerry
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.3844

Abstract

In general, small and medium enterprises (SMEs) facing difficulties in increasing competitiveness in the industry. Several studies have stated that the contributing factor lies in the poor quality of human resources, especially related to knowledge and labor skills. Absorptive capacity is the ability to absorb information into knowledge and skills. Therefore, this study aims to obtain empirical evidence related the efforts to increase absorptive capacity in 74 construction companies in Banten Province. The results of the analysis show that intellectual stimulation can increase the absorptive capacity positively and significantly. Meanwhile, explicit knowledge sharing is not empirically proven affected absorptive capacity.
PENGARUH PENGETAHUAN TEKNIS, KOMITMEN MANAJEMEN, DAN SUMBER DAYA TERHADAP KUALITAS PENGUKURAN KINERJA PEMERINTAH DAERAH Hakim, Moch Lukmanul; Rahayu, Agus; Wibowo, Lili Adi; Sugiharto, Moch. Dudih
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.4302

Abstract

Performance measurement of local government in Indonesia needs to be improved as demanded by the central government. Based on institutional theory, there are three factors that influence the quality of local government performance measurement, namely technical knowledge, management commitment, and resources. This study examines the effect of those factors on the quality of local government performance measurements in the province of West Java. Respondents in this study were the head of regional government agency. Using PLS-SEM, result of this research prove that there is a positive and significant influence of those three factors on the quality of local government performance measurement. These findings provide practical contributions as a guide in improving the quality of performance measurement. Future research needs to expand the scope of the observation area, combine subjective and objective scales of the quality performance measurement variables, and develop other variables based on contingency, agency, and dynamic capabilities theory.
ANALYSIS OF THE EFFECTS OF WORK DISCIPLINE AND INDIVIDUAL CHARACTERISTICS ON EMPLOYEE PERFORMANCE Nainggolan, Nana Triapnita; Lie, Darwin; Nainggolan, Lora Ekana
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 11 No. 1: April 2021
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v11i1.4448

Abstract

In order to improve the performance of government agencies towards professionalism and support the creation of good public services, human resources who have work discipline and good individual character are needed. The purpose of this study was to determine the contribution given by work discipline and individual characteristics to employee performance. This research method uses a quantitative approach using qualitative and quantitative descriptive analysis. The data collection used a questionnaire and the sampling technique used a saturated sample with a total sample of 42 employees. From the research results, it can be concluded that: work discipline and individual characteristics, and employee performance are good. There is a positive influence between work discipline and individual characteristics on employee performance. Work discipline and individual characteristics have a strong relationship with employee performance. Hypothesis test results show that there is a positive and significant influence between work discipline and individual characteristics on employee performance.

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