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INDONESIA
Ultimacomm: Jurnal Ilmu Komunikasi
Published by Universitas Multimedia Nusantara
ISSN : 20854609     EISSN : -     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Jurnal Ilmu Komunikasi diterbitkan dua kali setahun sebagai media informasi karya ilmiah untuk bidang kajian Ilmu Komunikasi dan jurnalistik di Indonesia.
Arjuna Subject : -
Articles 4 Documents
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Search results for , issue "Vol 17 No 1 (2025): Regular Issue" : 4 Documents clear
Single Parents and Communication Patterns in Post-Migrant Families: Insights from Resapombo Village Hartono, Ariel Rizky Putra; Santoso, Nobertus Ribut
ULTIMA Comm Vol 17 No 1 (2025): Regular Issue
Publisher : Universitas Multimedia Nusantara

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Abstract

This research aims to identify and analyze the communication patterns of single parents in post-migrant families in Resapombo Village, Doko District, Blitar Regency. The study employs a qualitative method, utilizing in-depth interview techniques for data collection. Three informants participated in this study, consisting of one father and three mothers, all of whom are single parents from post-migrant families. The findings reveal that the communication patterns of single parents in these families exhibit high levels of conversation and conformity dimensions, indicating a consensual family type with an authoritative parenting style. These parents engage in open dialogues with their children, encouraging discussions while also emphasizing the importance of family values and norms. The authoritative parenting style observed reflects a balance between responsiveness and demandingness, where single parents maintain control while nurturing their children's independence. This study provides valuable insights into the dynamics of communication within post-migrant families, highlighting the unique challenges and adaptations faced by single parents. Understanding these patterns is crucial for developing support systems and interventions tailored to the needs of single-parent post-migrant families. The results of this study contribute to the broader discourse on family communication, especially in the context of migration and its impact on family structures. Future research should explore the long-term effects of these communication patterns on children's development and well-being in post-migrant settings, as well as the role of community support in enhancing family resilience.
A Now You See Me: Discussing Youth Privacy Paradox and Contextual Integrity in TikTok Firdhausi, Azmi; Nurlatifah, Mufti
ULTIMA Comm Vol 17 No 1 (2025): Regular Issue
Publisher : Universitas Multimedia Nusantara

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Abstract

Privacy has emerged as a critical subject for media and communication research, especially with the youth's growing use of TikTok as a social networking site. This study aims to describe privacy among active young TikTok users through the perspective of the Contextual Integrity Privacy Theory by Helen Nissenbaum and the Privacy Paradox. This study adopts a qualitative research approach and a single case study. This research was analyzed through in-depth interviews with seven TikTok users aged 15-24. The findings reveal how youth navigate privacy concerns in their data practices, highlighting the role of contextual integrity in shaping their decisions. Participants demonstrated an acute awareness of privacy risks and employed strategies such as selective sharing, pseudonym use, and engagement with privacy tools to safeguard personal information. However, the study also highlights the persistence of the privacy paradox, where the desire for social validation often conflicts with privacy behaviors. These insights contribute to the theoretical discourse on privacy and offer practical recommendations for robusting safer and more transparent digital environments for youth.
Bundling Product Program as A Marketing Public Relations Strategy of Erafone Mal-Pik-Avenue in Maintaining Brand Awareness Septiana, Rizka; Laavinia, Michelle
ULTIMA Comm Vol 17 No 1 (2025): Regular Issue
Publisher : Universitas Multimedia Nusantara

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Abstract

This research is motivated by the emergence of negative reviews on the Google Review platform, which have the potential to threaten the company’s positive image and Erafone’s position as a leading smartphone retail company. As part of PT Erajaya Swasembada Tbk, a company engaged in the distribution and sales of information and communication technology products.The purpose of this study is to explain how the bundling program is designed within the framework of the MPR communication strategy, in line with the Three Ways Strategies concept, to share public opinion, strengthen brand image, and enhance brand awareness. This study employs a descriptive qualitative approach by analyzing Erafone Mal PIK Avenue’s communication strategy in implementing the product bundling program as part of its MPR activities. The results show that MPR activities such as News, Publication, Speech, Public Service Activities, Identity Media, Event, and Sponsorship are considered effective in supporting the company’s various products to achieve competitive advantage and build a consistent brand image.. Overall, Erafone’s communication strategy focuses not only on promotion but also on strengthening public relations and creating a sustainable customer experience.
AI Narratives in Indonesian Online Media: a Corpus Approach to Framing Analysis Asmarantika, Rossalyn
ULTIMA Comm Vol 17 No 1 (2025): Regular Issue
Publisher : Universitas Multimedia Nusantara

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Abstract

With an emphasis toward two popular Indonesian news websites, Kompas.com and Detik.com, this study aims to find out how artificial intelligence (AI) is framed within the framework of Indonesian online news media. This study uses AntConc linguistic analysis tools to do a corpus study on 88 news articles about artificial intelligence in order to expose the linguistic patterns and framing present in the selected news items. The results expose the opposing hopeful and cautions stories the media presents when interacting with artificial intelligence. The positive viewpoints underline how artificial intelligence can boost the healthcare industry, inspire creativity, and raise educational results among other things. These optimistic points of view highlight how important artificial intelligence is in helping to maximize daily activities. Conversely, the cautionary stories presented by critics highlight the major restrictions and possible risks connected to artificial intelligence, including the worrisome possibility of job displacement for many workers, urgent issues about data privacy that compromise personal confidentiality, and ethical conundrums resulting from the application of intelligent systems. These crucial factors remind the audience of the several difficulties and complex issues that are intrinsically related with the acceptance and integration of such transforming technologies into our countries.

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