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Dekave : Jurnal Desain Komunikasi Visual

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Published by Universitas Negeri Padang

ISSN : - EISSN : 23023228 DOI : -

Core Subject : Humanities, Art,

Arts Humanities

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Articles 545 Documents

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PERANCANGAN IKLAN AUDIO VISUAL “YOESANI SHOES” MHD KAELANI IKHSAN, Hendra Afriwan, S.Sn., M.Sn., Dini Faisal, S.Ds., M.Ds.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 7, No 2 (2018): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

The purpose of this audio-visual ad selection is to generate an effective and efficient promotion design in accordance with the advantages of audio-visual advertising, which can reach broad goals. In addition, with this audio visual ads later than as a media campaign is also expected to introduce "Yoesani shoes". SWOT is a method used in doing data collection that is through observation, interview, and documentation. Then proceed with data analysis method by using SWOT analysis (strenght, weakness, opportunity, threats). Further concludes data analysis and creative approach (mainstream and supporting media). In making the design of audio visual ads "Yoesani shoes" is the author displays verbal and visual messages for audiences who see this promotion.The main media in this design is the audio-visual ads made into three different versions of the ad, then to support the effectiveness of the mainstream media supported by some supporting media, such as X-banner, business cards, pins, clothes, stickers, hats and shopping bags .Keywords: "Yoesani shoes", Audio Visual Ads.

REDESIGN SIGN SYATEM PENANGKARAN PENYU DI PARIAMAN MILA DARMAYATI, Hendra Afriwan, S.Sn., M.Sn., Riri Trinanda, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 7, No 2 (2018): Seri C
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Sign system is a sign commonly used as a means to facilitate visitors to more easily interact with the environment. defines a directive, a command or a prohibition through symbols expressing the meaning of rules that are easily understood by the general public. A good sign system is a medium that can communicate focused information by considering alignment between color, letter, shape, size, layout and economically can save time and cost, and have a good level of legibility.The purpose of making this sign system is to improve the existing sign system to be more communicative in terms of font selection, color, layout, material sign system and also the location of placement sign system conservation area in helping facilitate visitors in the Pariaman Turtle Breeding when heading and being in Turtle Breeding area. The audiance target of this design is the Pariaman community, especially the junior and senior high school students. In addition to the background of more adolescent visitors who make educational visits, adolescents are also individuals who have good enough kongnitif skills so that delivery of messages will be more effective.This media sign system contains text and illustrations in the design. This design is made by using the theory of Visual Communication Design books, Layout, Illustration, and Typography. Method of data analysis performed is 5W + 1H obtained by interview data collection method, observation, and documentation.The main media in this design is supported by some supporting media such as: posters, pins, key chains, stickers, clothes, totebag, and notebook. In addition to supporting media, these media also serve as promotional media.

PERANCANGAN VISUAL IDENTITY BIKA SI MARIANA KOTO BARU TANAH DATAR YUNESA MILAHENDRI, Henra Afriwan, S.Sn., M.Sn. Eliya Pebriyeni, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 1 (2019): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Bika Si Mariana is widely known to the public, but Bika Si Mariana does not yet have a visual identity that forms an image that is needed by companies to attract the attention of customers or buyers.The objectives to be achieved in the design of Bika Si Mariana's visual identity is to provide a visual identity and identity of Bika Si Mariana Koto Baru Tanah Datar, which will function as (1) Designing a visual identity to be able to display Bika Si Mariana's identity, (2) Informing to the public if Bika Si Mariana has its own characteristics, (3) Designing a visual identity that attracts consumers to know and buy Bika Si Mariana Products, (4) As a promotion for the creation of a visual identity in the form of a logo from Bika Si Mariana can be applied to various media supporters such as posters, x-banners, aprons, packaging, costumes, stamps, stickers, invoices and mugs. Stages of design starts from data collection, analysis and design. The process of collecting data through interview observation and documentation, while the data analysis process uses the 5W + 2H analysis method.Keywords: Visual Identity, logo, Bika Si Mariana.

PERANCANGAN MEDIA EDUKASI BOARD GAME “INDOING” PEMBELAJARAN BAHASA INGGRIS PADA ANAK USIA 6 – 12 TAHUN GUSRANDA, Ir. Drs. Heldi, M.Si., Ph.D., Dini Faisal, S.Ds., M.Ds.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 1 (2018): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Boardgame designing as educational media in the form of an entertaining game, is one of the alternative learning media for teachers and students. The purpose of designing educational media boardgame is to motivate activities, creativity, and sportsmanship in the development of science, skills, and attitudes in children aged 6-12 years. The design methodology in designing boardgame through qualitative descriptivemethod with SWOT analysis approach (Strengt, Weakness, Opourtunities, Threats) can answer and solve problems and develop creative design idea. The result of boardgame design as main media with specification in size (55x40) cm with game zone criterion in the form of world famous countries. Supporting media in design consist of: rulebook (game manual), x-banner, t-shirt, keychains, mini banners, posters and stickers.Keywords: Edukatif, Media, Board game

PERANCANGAN SIGN SYSTEM CAFE RUMAH BAKO PAYAKUMBUH MAHARIAN AGUNG, Drs. Ir. Heldi, M.Si., Ph.D., Hendra Afriwan, S.Sn., M.Sn
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 2 (2018): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Rumah Bako Cafe is a recommended destination for food traveller to hangout. The result of the early analysis is the information of Sign System has not been optimalize so there are many obstacles for visitors to go to the location. The purpose of designing the Sign System for Rumah Bako Cafe is not only for giving directions but also for providing information to visitors, to escort them to find the facilities that they need. The methodology for this experiment is qualitative method and it is used to get data containing facts that occur in the field through direct contact to owners, employees and visitors. The method for designing Sign System is based on the fact that information through an existing Sign System is not optimal. The method starting from data collection, interviews and observations. So that the problems that occur can be known, and from the identification of these problems are analyzed using the theory of What, where, when, who, why and How (5W1H). Based on this method, the concept of the Sign System was found that can be used to introduce and optimize information about the Rumah Bako Cafe so that it can be identified, remembered and known to the target audience which then becomes the center of attention. The main media used are Traffic Sign, Commercial Sign, Wayfinding Sign, and Safety Sign. In addition to the main media, the Sign System is equipped with supporting media such as stickers, t-shirts, banners, banners, banners, and mapping cafes which aim to strengthen the application of the main media.Keyword: Sign System, Rumah Bako Cafe, Media

INFOGRAFIS DIGITAL WISATA BUKITTINGGI HANIF ALHADI, Dr. Budiwirman, M.Pd., Hendra Ariwan, S.Sn., M.Sn
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 3 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

A lot of tourists visiting the city of Bukittinggi but still confused about any tourist attraction and how to locate the tourist attractions that exist in the city of Bukittinggi so that not all tours are visited by tourists, tourists still rely on asking in finding tourist locations so sacrificing a lot of time and energy.The purpose of digital infographic design is to make infographics about tourist attractions and tourist locations that are easily accessible and easy to understand, making it easier for people to know information about tourist attractions in the city of Bukittinggi, tourist locations, and introducing tourist attractions that are rarely visited by tourists.The method used in designing this infographic is a qualitative method. Qualitative research is research that is used to investigate, find, describe, and explain the quality or features of social influences that cannot be explained, measured or described.This infographic is made with the main media is an android application that is fast and easily accessible via a smartphone and made print features in the form of posters and brochures and other supporting media such as stickers, t-shirts, and totebag.Keywords: Digital Infographics, Bukittinggi Tourism

PERANCANGAN MEDIA BUKU POP-UP CERITA RAKYAT RAMBUN PAMENAN SUMATERA BARAT Masykura Safitri Hadi, Drs. Syafwan, M.Si., Ir. Drs. Heldi, M.Si., Ph.D.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 7, No 2 (2018): Seri B
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

The objective of this design is to design the pop-up book forRambun Pamenan Folklore of West Sumatera as communicative andeducative media in order to conserve the culture value for children as thetarget audience. The data is analyzed with SWOT method (strength,weakness, opportunitues and threat). Data collection is done by doingobservation method, interview and documentation. Pop-up book ofRambun Pamenan was designed by using the theory of visualcommunication design, children psychology, folklore, media, book, popupbook, illustration, color, layout and typography. Beside the design ofpop-up book as the prime media, it is also supported by other media suchas poster, x-banner, t-shirt, hat, pin, drawstring pouch, and stickerKey search: Meda, Pop-up Book, Rambun Pamenan folklore

PERANCANGAN VIDEO PROMOSI OBJEK WISATA GOA BATU KAPAL DI KABUPATEN SOLOK SELATAN SITI FATIMAH, Dr. M. Nasrul Kamal, M.Sn.,
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 1 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

The purpose of the promotional video designer explains the history and uniqueness that exist in Goa Bau Kapal Tourism Balai Janggo, South Solok Regency, West Sumatra Province as the main media design in addition to other supporting media.Goa Batu Kapal Tourism is located in Jorong Sungai Kunyit Balai Janggo in South Solok Regency. Due to the lack of information, and the lack of effective information obtained so far, so many people or tourists who do not know about the tour of stone cave ships located in Nagari Balai Janggo, Solok Selatan Regency, West Sumatra Province, for this reason, the authors designed a promotional video for rock cave tours. in South Solok Regency. To increase the number of visitors back to the rock cave cave tour, video is the main media for design, in addition to video there are a number of supporting media to support this video in the rock cave cave promotion so that the target audience is interested in the form of Poster, CD Cover, CD Label, Key Chain, Pin, T-shirt and TotebaThe methodology used for design is 5w + 1h which is used as a basic concept of problem solving, namely (what) what, who (who), when (where), why (why) and how (how). This 5W + 1H analysis is to illustrate the results of the analysis used as the basis or basis for preparing objectives and strategies in designing promotional videos. Then all aspects that are summarized of natural tourism in South Solok Regency can be packaged into promotional video media, so the South Solok Regency natural tourism promotion video can be an effective and communicative media.Keywords: media promotion, nature tourism, legend tourism, Goa Batu Kapal Balai Janggo

PERANCANGAN VISUAL BRANDING RIRIEZ KARAOKE KOTA MUKOMUKO BENGKULU Eggi Chaprisimon, Dr. M. Nasrul Kamal, M.Sn., Riri Trinanda, S.Pd., M.Sn.,
DEKAVE : Jurnal Desain Komunikasi Visual Vol 8, No 1 (2018): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Today's entertainment world has experienced many improvements and is growing rapidly. The presence of entertainment service providers is a solution to meet the need for entertainment. Karaoke is one of the entertainment that is developing in Indonesia. Karaoke in Indonesia began in 1998, and until now the karaoke business has grown and attracted many people, therefore there is a karaoke service provider company that has a good brand quality, so they are the ones who deserve appreciation from consumers.The purpose of this design is a manifestation of the writer's desire to build a new and positive image from Ririez Karaoke. Karaoke place so far has a bad image in society therefore with this design is expected to be able to change the public perception about karaoke place and make Ririez Karaoke has its own image. This design is carried out through several stages, namely data collection, data analysis and design. The process of collecting data through interviews with owner Ririez Karaoke. While the data analysis process with the S W O T method is obtained through the collection of observation and documentation data directly to Ririez Karaoke.The Visual Design of Ririez Branding Karaoke The City of Mukomuko Bengkulu will produce the main media in the form of a Manual book that serves as a guide to applying the brand to be consistent and maintain the character of Ririez Karaoke. This design is also supported by several other media such as: Stationery set, X Banner, Pin, Sticker, Poster, Shirt that acts as the main media support and as a promotional medium.Keyword : Karaoke place, Ririez Karaoke, Manual book, Brand, Image.

REDESAIN PACKAGING BOLU KEMOJO “INSAN SUKSES” MAKANAN KHAS RIAU Hidayat Aydieni pratama, Dra. Jupriani, M.Sn., Eliya Pebriyeni, S.Pd., M.Sn.
DEKAVE : Jurnal Desain Komunikasi Visual Vol 9, No 2 (2019): Seri A
Publisher : DEKAVE : Jurnal Desain Komunikasi Visual

Bolu Kemojo Business "Insan Sukses" is one of the home industries located in JL. PEMUDA Gang. PURWO No.19 TAMPAN PEKANBARU, The problem raised was how I redesigned the packaging by making it better, unique, unique and attractive. Through this package redesign, it can have the application of visual identity that can attract the attention of consumers so as to increase sales turnover.This design uses packaging design theory, media, typographic color and layout. Data collection begins with observation, interviews and documentation. Then the data analysis method used is SWOT (Strength, Weaknes, Opportunity, Treatment).This design produces square box packaging that forms like a packaged cake and rectangular box packaging for small size products. In addition to the main media, it is also complemented by a number of supporting media such as small plates, hats, business cards, stickers, polo shirts, aprons, X-benner, chainflag.Kata Kunci : RedesainPackaging, Promosi, Bolu Kemojo “Insan Sukses”

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