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Journal of Economicate Studies
Published by Islamicate Institute
ISSN : -     EISSN : 25984799     DOI : -
Core Subject : Economy, Education,
Economics, Econometrics & Finance Education Other
Journal of Economicate Studies (JoES) is a publication dedicated to and focused on the scholarly study of all aspects of Economicate studies. This journal receives articles from lecturers and researchers who have the new and progressive issues on scholarly study of all aspects of Economicate related, but not limited to, microeconomics, macroeconomics, managerial economics, monetary economics, fiscal policy, public sector economics, development economics, economics of education, economics of health, labor economics, economics of philanthropy, and religion based economics, as well as ethical questions related to the economics available in the societies all around the world.
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol. 6 No. 2 (2022): Journal of Economicate Studies" : 5 Documents clear
Demographics and Culture: Strategic Drivers of Marketing Planning Sri Lestari, Putri; Jubaedah, Dedah
Journal of Economicate Studies Vol. 6 No. 2 (2022): Journal of Economicate Studies
Publisher : Islamicate Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32506/joes.v6i2.842

Abstract

This study examines how demographics and culture shape strategic marketing planning, emphasizing the need for integrated approaches in a globalized world. It investigates how variables such as age, gender, income, and religion intersect with cultural values to influence consumer behavior and marketing effectiveness. Employing qualitative document analysis, the research synthesizes theoretical frameworks like STP and Hofstede's cultural dimensions to develop a composite model for market responsiveness. Findings reveal that while demographics define who the consumers are, culture determines how and why they engage with brands. The study offers both theoretical refinement and practical strategies, such as cultural persona mapping and localized messaging. It fills a notable gap in marketing literature by addressing the synergy between cultural and demographic insights, especially in emerging markets. Implications include more inclusive, adaptive, and data-driven marketing plans that resonate with diverse audiences.
Product Innovation, Technology Utilization, and Global Market Competitiveness Rahayu Pradikta, Aditya; Nurzaman, Kadar
Journal of Economicate Studies Vol. 6 No. 2 (2022): Journal of Economicate Studies
Publisher : Islamicate Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32506/joes.v6i2.844

Abstract

This study investigates the synergistic relationship between product innovation, technology adoption, and global market competitiveness, with a focus on emerging economies like Indonesia. Using a qualitative approach grounded in document and thematic analysis, the research explores how firms integrate digital technologies to enhance innovation outcomes and gain strategic advantages. The theoretical foundation draws from the Innovation Systems Approach, Dynamic Capabilities Framework, and Schumpeterian Competition Theory. Findings reveal that technology acts as a critical enabler of product innovation, while innovation itself is a key driver of firm-level competitiveness. However, systemic constraints—such as fragmented policy frameworks, inadequate R&D investment, and limited human capital—hinder broader innovation capacity in emerging contexts. The study offers a conceptual model that synthesizes innovation, technological infrastructure, and institutional dynamics, contributing both theoretical insights and actionable recommendations for businesses and policymakers aiming to strengthen competitiveness through innovation-led strategies.
Enhancing Customer Value through Digital Marketing Channels Azzahra, Shalsabila; Hasan Ridwan, Ahmad
Journal of Economicate Studies Vol. 6 No. 2 (2022): Journal of Economicate Studies
Publisher : Islamicate Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32506/joes.v6i2.847

Abstract

Digital technology is reshaping marketing by transforming how businesses engage with customers and deliver value. This study explores how digital platforms—such as CRM systems, AI tools, mobile applications, and social media—enhance customer engagement and satisfaction. Drawing on theories like Service-Dominant Logic and Omnichannel Marketing, it provides a conceptual analysis of digital value creation. Using qualitative methods and data from scholarly publications, the research identifies personalization, responsiveness, and seamless multichannel integration as key drivers of value. Findings suggest that firms must align digital strategies with evolving customer expectations through agile structures and cultural sensitivity. The study contributes theoretically by integrating global and local perspectives, and offers practical implications for businesses seeking to innovate through digital transformation. It concludes that strategic digital integration is essential for sustained competitiveness and long-term customer loyalty in dynamic environments.
The Consept of the Capital Market According To Conventional and Islamic Perspevtives Izazi, Muhamad Izazi Nurjaman
Journal of Economicate Studies Vol. 6 No. 2 (2022): Journal of Economicate Studies
Publisher : Islamicate Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32506/joes.v6i2.664

Abstract

This research discusses the concept of capital market in conventional and sharia glasses. Using qualitative research methods that are theoretical narratives, this study found the fact that the concepts of conventional capital markets and sharia capital markets have significant similarities and differences. The similarity can be seen from the regulations that become the legal umbrella of the implementation of its operations. The difference is can be seen from the stock index, the instrument of its products and the mechanism of its activities. Similarities and differences in capital market concepts, can provide an overview of the limitations and conditions carried out by investors. So that investors can consider investment activities that not only provide profit but the level of business achievement that is blessing in achieving benefits and fairness in order to carry out investments in accordance with the criteria of sharia principles.
Regulatory Dynamics of Sharia Securities in Indonesia’s Islamic Capital Market Dena Ayu
Journal of Economicate Studies Vol. 6 No. 2 (2022): Journal of Economicate Studies
Publisher : Islamicate Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32506/joes.v6i2.666

Abstract

This study investigates the classification, governance, and institutional dynamics of Sharia securities within Indonesia’s Islamic capital market. Using a qualitative methodology grounded in document and thematic analysis, it explores how regulatory bodies—including the Financial Services Authority (OJK), the National Sharia Council (DSN-MUI), and the Indonesia Stock Exchange—coordinate to ensure Sharia compliance. Findings reveal that while regulatory instruments such as the Sharia Securities List (DES) and Jakarta Islamic Index have improved transparency and compliance, overlapping jurisdictions and limited enforcement mechanisms present notable challenges. Additionally, gaps in investor literacy and underdeveloped Sharia auditing hinder wider market participation. However, the market holds significant growth potential due to strong demographic demand, supportive government policy, and technological opportunities in fintech. The study offers theoretical and practical insights into strengthening institutional trust, regulatory harmonization, and ethical investing within Indonesia’s Islamic finance framework.

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