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Contact Name
Dr. Rustono Farady Marta, S.Sos., M.Med.Kom
Contact Email
rustonofarady@gmail.com
Phone
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Journal Mail Official
phandayani@bundamulia.ac.id
Editorial Address
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Location
Kota tangerang,
Banten
INDONESIA
Bricolage : Jurnal Magister Ilmu Komunikasi
ISSN : 25020935     EISSN : 26156423     DOI : -
Jurnal Magister Ilmu Komunikasi is an academic journal published twice annually (June-December) by Department of Communication in Master Degree of Universitas Bunda Mulia. This journal publishes original researches in multi concepts, theories, perspectives, paradigms and methodologies on postmodernism in communications studies perspective. Focus of Bricolage : Jurnal Magister Ilmu Komunikasi is posmodernism in communication studies perspective and the scope of journal (but not limited to) are: (1) Corporate Communication; (2) Marketing & Tourism Communication; (3) Media Studies; (4) Cultural Studies; (5) Feminism Studies; and (6) Philosophy of Communication.
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Articles 6 Documents
Search results for , issue "Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi" : 6 Documents clear
IDENTIFIKASI DIRI MELALUI SIMBOL-SIMBOL KOMUNIKASI (Studi Interaksionisme Simbolik Komunitas Pemakai Narkoba Di DKI Jakarta) Edison Hutapea
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (195.917 KB) | DOI: 10.30813/bricolage.v2i01.825

Abstract

The attractive reality narcotic consumption is the interaction amongs the user. The interaction isindicated by nonverbal communication via symbols that understanable solely by user community.There is unanimous by their own to give the meaning of symbols, because this is black market andillegal. The communications symbols is practised differently in evefry area because evade the law. Itmeans every area as region construct the reality in different way. This is based on the fact thatnarcotic consumer community has sight saliding to keep their mistery, more over new comes unable tointeract directly. This research aim to descript symbols used Narcotic consumer community in DKIJakarta to represent to become the reality. Based on the phenomenalogist theory from Alfred Schutz,constructivism from Berger and symbolis interactive from Mead and Cooley. Research resultexpressed that : Unanimous is made to give the meaning, constricted only to certain area, to presentthe symbols understandable wider it means their transactions secrecy widely open. Solidity of narcoticconsumer will be loose when the region of understable symbolis wider.Keywords : Symbol, Meaning, Self Concept and Community.
STRATEGI KOMUNIKASI PEMASARAN DOMPET DHUAFA DALAM MENINGKATKAN KEPERCAYAAN MUZAKKI Tarsani Tarsani
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (246.871 KB) | DOI: 10.30813/bricolage.v2i01.834

Abstract

This research study of marketing communications strategy practiced by Dompet Dhuafa in improvingmuzakki. And chose this case for marketing cmmunicatios strategy is vital to nonprofit /socialinstitution especially institution of Amil and Zakat to survive, more advanced and believed the publicso they want of charitable disbursing funds infak and shadaqah through LAZ concerned. DompetDhuafa as an institution of amil zakat national level, which have been confirmed by the decree of theminister of religious affairs 439 dated the 8 october 2001, having various program sustainable anduseful for the society. This institution is one of the largest LAZ in Indonesia althogh many similarspiringing social institution. Among the key to the success of the Dompet Dhuafa people is major lazand trusted of marketing communications strategy creative innovative and effective. Methods used inthis researh is qualitative with the kind of research laz Dompet Dhuafa case study in Jakarta theparadigm is konstruktivis paradigm that is used. Researchers found that srategy of marketingcommunications done LAZ Dompet Dhuafa, consisting of two models is collecting fund and donorservices strategy. Collecting fund activity performed by some means;fundrising, among other methodsmedia campaign make newa,advertising,hold event in central boisterousness picklock ambassador andpublic figure as rogram. While donor services comprising;access brzakat,eas a system ofmembership,wisata zakat and publication report. Marketing communications strategy the increasetrust so far succesfully muzakki against Laz Dompet Dhuafa so that these institutions to grow fromdonor number and multiplyKeywords : Strategy, Marketing Communication, Dompet Dhuafa, Muzakki
INTERNET AS COMMUNICATION MEDIUM FOR LOVEBIRDS BREEDERS AND ENTHUSIASTS IN JAKARTA, BOGOR, SOLO AND YOGYAKARTA Ilona Vicenovie Oisina Situmeang
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (144.869 KB) | DOI: 10.30813/bricolage.v2i01.826

Abstract

Internet is one of the interactive media which enables one to interact with another or with a groupregardless of time and distance. Internet is used in a wide range of needs, such as a medium forcommunication, education, and social media for business. It is also used by Kicau Mania (acommunity of birds enthusiasts spread all over Indonesia) to have information exchange about theanimal and bird trade via Internet. Informants in this study are lovebird breeders in Jakarta, Bogor,Solo and Yogyakarta. Information obtained by breeders are mostly from blogs, social networks, andthe Kicau Mania tabloid. Internet is considered as the most effective medium for lovebird breeders andenthusiasts because it can be a medium for the exchange of information comprehensively bydisplaying photos and videos of birds.Keywords: Internet, Communication, lovebird brerders.
PERAN CUSTOMER SERVICE DALAM MENINGKATKAN KEPUASAN PELANGGAN MELALUI PENDEKATAN KOMUNIKASI ANTAR PRIBADI (Studi Kasus pada Customer Service GraPARI Telkomsel Gandaria) Tarsani Tarsani
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (174.783 KB) | DOI: 10.30813/bricolage.v2i01.833

Abstract

Communication is a statement and a technique of how a communicator deliver a message tocommunicant. At this point, communication process in delivering message or information itselfoccures when a customer service officer serves a customer or in other words, the process takes placein direct communiation activity with the customers. Customer service has role as the the front line ofthe company and the connector between company and its customers. It has become the duty andresponsibility for a company to provide service in the terms of product information,consultation,handling complaints, after sales service, and so on. In delivering message and informaionto customers, a customer service officer must have competency in communicating the information andsolution related to customer needs and complaints, so that the customer satisfaction can be attained.This matter has attracted the writer to do a reasearch entitled “The Role of Customer Service inIncreasing Customer Satisfaction by means of interpersonal Approach”. This research applies casestudy method and qualitative research approach. Regarding to the character of this research, thewriter gives description about research topic which is derived from data source; in forms of interviewsand observations. On the other hand, this research also applies interpretive paradigm andinterpersonal communication theory by Deddy Mulyana, Theory of coordinated meaning managementby West & Turner.Keywords: Customer Service, Cutomer Satisfaction, Interpersonal Communication
KREDIBILITAS KOMUNIKATOR DALAM MENUMBUHKAN SIKAP KELOMPOK TANI HUTAN DI KABUPATEN SUMEDANG Iriana Bakti; Trie Damayanti; Aang Koswara
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (163.338 KB) | DOI: 10.30813/bricolage.v2i01.827

Abstract

The communicators in environment communication has a very important role in establishing effectivecommunication in the environment with their audience. A communicator tried to resuscitatecommunity to always care to the surrounding environment . The presence of a credible environmentalcommunicator can reduce the gaps in knowledge about environmental issues, and may even build apositive attitude towards the development of forestry. Studies on the credibility of communicator inenvironment communication is intended to determine the skills and increasing confidence ofcommunicators KTH members attitude towards forestry development. The research method isdescriptive survey using a questionnaire as a primary research instrument. The results showed that (1)the environmental communicators are people who have considerable expertise in explaining themessage, and answer questions about the message, so as to foster a positive attitude towards thedevelopment of forestry KTH members. (2) Communicators environment is a trustworthy person,being able to practice the material presented and able to encourage members of KTH to be able topractice it conveys, so as to foster a positive attitude towards the development of forestry KTHmembers. (3) Based on its expertise in explaining the message, and answer questions about about themessage, as well as its belief in practice the messages conveyed in, and encourage members of KTH tobe able to practice it conveys, the communicator environment has a high degree of credibility, so as tofoster a positive attitude member KTH on development of forestry. To optimize the implementation offorestry development, forestry should recruit young people so to become members of KTH, andforestry has to more concerned about environmental issues.Keywords: communicator, credibility, expertise, trustworthiness, attitude
KESESUAIAN ISI TALK SHOW MATA NAJWA DI METRO TV DENGAN SYARATSYARAT KARYA JURNALISTIK Achmad Budiman Sudarsono
Bricolage : Jurnal Magister Ilmu Komunikasi Vol 2, No 01 (2016): BRICOLAGE: Jurnal Magister Ilmu Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.3 KB) | DOI: 10.30813/bricolage.v2i01.828

Abstract

Today more prevalent events in the television talk show with the theme and nature that is differentevents. Talk Show is a blend of art and engineering stage journalistic interview. Talk Show it seems tostill be one of the events most in demand by audiences in Indonesia and for the segments and themestaken can also vary. Mata Najwa event at Metro TV including one flagship talk show program. Talkshow is one of the works of journalism that discusses the hot issues in which a work of journalismmust fulfill the terms of journalistic work. This study aims to determine the extent of compliance to thecontent of the talk show Mata Najwa with the terms of the journalistic work of the period 18 Februaryto 29 April 2015. The paradigm used in this research is the paradigm of positivism, the approach usedis quantified by the method of content analysis and research which is a descriptive study thatillustrates just do not generalize. Results of this study stated that of the 10 samples of the news, in thecategory of terms work jurnalistikterdapat 7 news (70%) that meets the requirements of journalisticwork well, 3 samples (30%) did not meet the requirements of journalistic work well, especially inWarm problem categories, the actual, unbiased and balanced. 1 among the 3 samples that do not meetthe requirements of journalistic work well is the news that did not meet the category of trust of viewersbecause it is considered that given the lack of in-depth information and siding.Keywords: Talk Show, Media Television, and Journalism

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