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FIRM: Journal of Management Studies
Published by President University
ISSN : 25275852     EISSN : 25413473     DOI : 10.33021/firm
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
FIRM: Journal of Management (Print ISSN: 2527-5852; Online ISSN 2541-3473) is a scientific journal in the field of management that publishes scientific writings on pure and applied research as well as general commentaries on the development of theories, methods and related applied sciences. The FIRM journal is published biannually, in March and September, and has a scope relevant and related (but not limited) to aspects of marketing & tourism, entrepreneurship, financial management, human resources management, organizational behavior, consumer behavior.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 6 Documents
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Search results for , issue "Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES" : 6 Documents clear
ANALISIS FAKTOR KEBERHASILAN PEMBERDAYAAN KADER POSYANDU SEBAGAI INTRAPRENEUR MELALUI INOVASI PRODUK BIMA-X BERBASIS CREATIVE ENTERPRENEUR Eka Srirahayu Ariestiningsih; Dwi Faqihatus Syarifah Has
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.927

Abstract

Posyandu merupakan salah satu unit pelayanan kesehatan yang berbasis pada masyarakat guna pengembangan sumber daya manusia secara dini dan sarat dengan upaya pemberdayaan masyarakat. Pemberdayaan kader posyandu dalam rangka peningkatan ekonomi produktif adalah semua kegiatan yang bersifat ekonomis dan produktif yang dikelola kader posyandu dalam skala mikro dan berbasis creative enterpreneur. Berdasarkan pada penelitian dan pengabdian masyarakat sebelumnya tentang efektifitas BIMA-X, maka peneliti bertujuan untuk menganalisis faktor faktor yang berpengaruh pada keberhasilan pemberdayaan kader posyandu melalui Inovasi Produk Bima-X (Biscuit PMT and Moringa Oleifera Leaf Xtract) Berbasis Creative Enterpreneur. Sample penelitian adalah Kader Posyandu Kelurahan Randuagung sebanyak 32 orang, dan sample diambil secara purposive sampling. Pengumpulan data dilakukan dengan tehnik kuesioner, wawancara dan telaah dokumen. Analisa data menggunakan uji regresi linier berganda. Hasil penelitian diketahui bahwa nilai Sig adalah sebesar 0,000. Karena nilai sig. < 0,05, maka sesuai dengan dasar pengambilan keputusan dalam uji F dapat disimpulkan bahwa hipotesa diterima atau dengan kata lain Komunikasi (X1), Sumber Daya (X2), Modal/ Fasilitas (X3) dan Jejaring (X4) secara simultan terhadap Keberhasilan Pemberdayaan Kader Posyandu dan variabel independent yang berpengaruh terhadap keberhasilan Pemberdayaan Kader Posyandu adalah Sumber Daya (X2) dengan sig. < 0,05 yakni 0,000. Adanya pengaruh beberapa faktor terhadap keberhasilan pemberdayaan masyarakat diharapkan tidak hanya dilakukan di kelurahan Randuagung tapi juga dilakukan di daerah lainnya, terutama daerah dengan status ekonomi dan status gizi nya masih rendah sehingga dapat bersinergi dengan program pemerintah daerah Gresik. Keywords: Pemberdayaan, Kader Posyandu, Inovasi produk, Intrapreneur, Creative enterpreneur
THE INFLUENCE OF ENTREPRENEURIAL CULTURE IN INDONESIA TOWARDS BUSINESS STUDENTS’ INTENTION TO BE AN ENTREPRENEUR Agus Deva Adhikusuma; Genoveva Genoveva
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.887

Abstract

Human capital in Indonesia is still lack of entrepreneur which is only 3.31% became an entrepreneur in 2018, this is still lower from World Bank standard that a country should have more than 4% entrepreneur from the total population within a country. This study aims to find out the influence between education, family background, subjective norm, and perceived behavioral control towards entrepreneurial intention to faculty of business students in the Jabodetabek area. The primary data in this study was gathered by distributing 186 survey questionnaires for faculty of business students in Jakarta, Bogor, Depok, Tangerang, and Bekasi (Jabodetabek) areas. This research used survey method through questionnaires, such as assumption analysis and multiple regression. The result showed Subjective Norm has no significant influence on entrepreneurial intention. Education, Family Background, and Perceived Behavioral Control have significant influences toward Entrepreneurial Intention. This research also found that all independent variables simultaneously influence on Entrepreneurial Intention. Adjusted R square is 0.460, it means that 46% changes independent variable (Entrepreneurial Intention) is influenced by independent variables such as education, family background, subjective norm, and perceived behavioral control. This is recommended for business students in Indonesia especially the Jabodetabek area should more confidence with their capabilities and have a positive mindset to become entrepreneurs.
Who Is The Target Market Of Digital Tourism 4.0? Felix Goenadhi; Dedi Rianto Rahadi
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.793

Abstract

This study is to investigate the willingness or intention of millennials and Gen Z era because nowadays, they are the new target market and their tourism destination image to visit several places in Indonesia based YouTube account "Indonesia.Travel" about their promotional video "Wonderful Indonesia-A Visual Journey." In this video, there will be four places. The first one is Bunaken, Manado; Banyuwangi, East Java; Lombok; and Wakatobi. The paper is presenting and experimental research (pre-test and post-test) to measure intention and tourism image of destination places in Indonesia and qualitative method (with Focus Group Discussion) in the open-ended questions. There is a significant influence of post-test to tourism image of choosing a destination in Millenials, and Gen Z and also there is a significant difference between post-test and pre-test, before and after the promotional video of "Wonderful Indonesia-A Visual Journey." The Research Limitation/Implication is the subject is only Millenial, and Gen Z and this research only use accidental sampling. The practical implication in this research it is hoping that the paper will contribute to doing business about the promotional video in other places in Indonesia, or the world.
THE INFLUENCE OF FINANCIAL RATIOS AND GOOD CORPORATE GOVERNANCE TOWARDS FINANCIAL DISTRESS ON ISLAMIC BANKS IN INDONESIA Nandita Salatifa Diwanti; purwanto .
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.984

Abstract

This research aims to empirically prove the influence of debt to total assets ratio, capital adequacy ratio, total assets turnover, return on assets, and good corporate governance towards financial distress by Altman Z-Score. This research uses the population of Islamic banks published in the Financial Service Authority during the period 2013-2018, where the data is collected from official bank websites. Adopting a quantitative research and has 72 observations from 12 banks in six years. The result shows that capital adequacy ratio and return on assets have significant positive influence towards financial distress. While debt to total assets ratio has the significant negative influence to financial distress. However, total assets turnover and good corporate governance have a negative insignificant influence to Financial Distress. Simultaneously, all independent variables have a significant influence on financial distress, which is indicated by a value of 59.9%.
THE ANALYSIS OF SOCIAL ENTREPRENEURIAL INTENTION AMONG YOUNG GENERATION (STUDY CASE: STUDENT OF FACULTY OF BUSINESS PRESIDENT UNIVERSITY) Hangka Panca Buana; Yunita Ismail Masjud
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.1000

Abstract

This research conducted to measure the factors that influence social entrepreneurial intention of  young generation with use President University Faculty of Business students. It has three independent variables (empathy, self efficacy and exposure) and one dependent variable (social entrepreneurial intention). Quantitative research chosen as an approach and using questionnaire as a collection data instrument.The questionnaire distributed through online (google form, social media) to 557 respondents and the response received were 334 (59.96% response rate).  Multiple regression used to analyze the data gathered. All 20 items in the questionnaire have passed the validity and reliability test by using pearsoncorrelation and cronbachalpha. Then multiple regression analysis shown that all independent variables were significance influence to dependent variable. From three independent variables, the self efficacy as the highest influence towards social entrepreneurial intention (39.7%), followed by exposure (34.4%) and empathy (25.3%).The  regression  model  was:     Y= 1.073 + 0.253 X1+ 0.397 X2+ 0.344 X3 + e.  From t-test and F-test, showed that all the independent variables (empathy, self efficacy and exposure) had significant effect towards the dependent variable (social entrepreneurial intention) and it also had simultaneously significant effect towards social entrepreneurial intention. Lastly, this research explained 40.4% variation of social entrepreneurial intention could explain by empathy, self efficacy and exposure, while the rest (59.6%) explained  by other factors that was not included in this research.
Analisis Respon Pemakai Jasa Transportasi Taksi Konvensional Terhadap Keberadaan Taksi Online di Pontianak andry lindi lim
FIRM Journal of Management Studies Vol 5, No 1 (2020): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v5i1.944

Abstract

Analysis of the Response of Conventional Taxi Transportation Service Users to the Existence of Online Taxis in Pontianak is a problem raised in this study, and the authors limit it to: Qualitative and Quantitative Analysis and Measures of Availability of Analysis of Public Facilities. Descriptive methods and data collection techniques are done by conducting interviews, documentary studies and questionnaires. The population is Conventional Taxi Service Users and Online Taxis in Pontianak. The sampling technique from the population used purposive sampling with 100 respondents. The results showed that Transportation Minister Decree Variable Number 26 Year 2017 Article 5 Regarding Transportation Services of People Using Conventional and Online Taxis has an overall average of 6.00 and 7.67, and Variable Size of Decision to Use Taxis has an overall average of 6.25 and 7.50. Key words: Analysis of the taxi passengers

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