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Contact Name
Peni Haryanti
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+628569937050
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INDONESIA
BISEI: Jurnal Bisnis dan Ekonomi Islam
ISSN : 27238172     EISSN : 25412671     DOI : -
Core Subject : Economy, Social,
Bisei fokus pada masalah utama dalam pengembangan ilmu ekonomi dan bisnis Islam dalam bentuk pemikiran/ide konseptual dan hasil penelitian meliputi: Manajemen Akuntansi Filantropi Islam (Zakat, Infaq, Shodaqoh dan Wakaf) Manajemen Rantai Pasokan Halal Etika Bisnis dan Kewirausahaan Islami Perbankan dan Keuangan Islam Sumber Daya Manusia Islam Pemasaran Islami
Articles 158 Documents
PENGARUH CURRENT RATIO, DEBT TO EQUITY RATIO, DAN RETURN ON EQUITY TERHADAP HARGA SAHAM PERUSAHAAN SUB SEKTOR PERKEBUNAN KELAPA SAWIT YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2013-2017 ; Agustina, Rachma
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 3 No 2 (2018): Desember
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

ANALISIS EFEKTIVITAS PELATIHAN TENAGA PENJUALAN DI PERUSAHAAN PERSEWAAN ALAT BERAT PT. SUMBER NUSANTARA ADITYA PRATAMA SURABAYA Rozaq, Khoirur
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 01 (2019): Juni
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

Investment in HR training is the best practice in the industry that was developed in the information age. Employee competencies and skills are needed by organizations to increase profits. Employees in the marketing division, in this case are sales force. Companies providing assistance for sales training by providing useful training will return results to the company. The purpose of this study was to analyze the training plan for salespeople at PT X Surabaya engaged in heavy equipment rental. This company chooses because of its unique nature if you choose another service company. Qualitative research methods were chosen for this study, data collection was done by interview and observation. The results of this study show how training practices conducted by companies for their sales force are very effective, seen from reactions, learning, behavior, and results for organizations.Keywords: Effectiveness, Sales Force Training, performance, evaluation Training
ANALISIS FAKTOR DETERMINAN YANG MEMPENGARUHI PEMAKAIAN METODE JIT (STUDI KASUS UD. PUSAKA BAKTI) ARAFAH, SANTI; TANJUNG, YAHYA
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 01 (2019): Juni
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

The system is an indispensable procedure in a company engaged in the service trade, as well as in manufacturing in order to run a business activity. One of the companies that have to apply and replace the system inventory items that are traditional systems of inventory items that bermetode JIT (Just in Time) is a UD. Pusaka Bakti. This research aims to find out how much influence the cost of production, goods production, quality of goods production and employee performance against the use of methods JIT. Analytical techniques used in the form of multiple linear regression analysis technique. The results of the analysis of research conducted with alpha 5% shows that simultaneously between the variable costs of production, goods production, quality of goods production and employee performance affects usage of methods JIT. However, partially variable production costs and quality of goods production does not affect the use of methods JIT. While the variable production costs and employee performance positive and significant effect against the use of methods JIT.Key words: Cost of Production, Goods Production, Quality of Goods Production, Employee Performance and Method JIT
ANALISIS SWOT GUNA MENINGKATKAN PENJUALAN PAKAN TERNAK JABFEED PADA UNIT SAPRONAK KAN JABUNG KABUPATEN MALANG Purwanti, Lely; Sa’adah, Lailatus; Anam, Chirul
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 01 (2019): Juni
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

Koperasi Agro Niaga Jabung (KAN Jabung) merupakan salah satu koperasi yang berlokasi di Desa Kemantren, Kecamatan Jabung, Kabupaten Malang, Jawa Timur. Koperasi ini selain bergerak di bidang usaha pengolahan susu sebagai bisnis inti, juga mengelola bisnis penunjang lain, salah satunya usaha pakan ternak. Penelitian ini bertujuan untuk menganalisis strategi pemasaran dengan analisis SWOT berdasarkan lingkungan internal dan eksternal guna meningkatkan penjualan pakan ternak JabFeed pada Unit Sapronak KAN Jabung. Jenis penelitian ini adalah deskriptif dengan pendekatan kualitatif. Metode analisis yang digunakan adalah analisis SWOT dengan matrik IFAS, EFAS, dan Matrik SWOT. Hasil penelitian menunjukkan bahwa melalui analisis SWOT berdasarkan kondisi saat ini, strategi yang dapat diterapkan pada KAN Jabung adalah strategi mendukung kebijakan pertumbuhan melalui integrasi vertikal agar dapat memanfaatkan seluruh kekuatan untuk merebut dan memanfaatkan peluang sebesar-besarnya. Hal ini dapat dilakukan dengan cara meningkatkan kualitas pelayanan yang baik, memaksimalkan penggunaaan mesin produksi untuk meminimalisir konsentrat out of stock, dan meningkatkan perluasan pangsa pasar.Kata kunci: Matrik IFAS, Matrik EFAS, Matrik SWOT.
ANALISA FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN KONSUMEN DALAM MEMBELI MAKANAN GETHUK PISANG KHAS KEDIRI (”Studi Pada Konsumen Yang Membeli Makanan Gethuk Pisang Khas Kediri Di Pertokoan Pusat Oleh-Oleh Jalan Patimura Dan Jalan Kertosono-Kediri”). Prio Santoso
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 01 (2019): Juni
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

Makanan khas pasti memiliki ciri khas, di setiap kota pasti mempunyai ciri khas termasuk dalam bidang kulinerpun. Gethuk pisang merupakan salah satu makanan asli kuliner Kediri, dalam 4 tahun terakhir ini Gethuk Pisanglah yang terus mengalamai peningkatan volumen penjualannya. Tujuan Penelitian untuk mengetahui faktor-faktor apa saja dari perilaku konsumen yang terdiri Kelas Sosial, Kelompok Acuan, Keluarga, Situasi, motivasi, pengetahuan, persepsi dalam mempengaruhi pengambilan keputusan pembelian serta faktor mana yang paling dominan dalam mempengaruhi pengambilan keputusan pembelian konsumen untuk membeli makanan Gethuk Pisang khas Kediri. Sampel penelitian ini berjumlah 80 responden dengan menggunakan teknik accsidental sampling, dianalisis dengan analisis deskriptif kuantitatif dan Regresi Linier Berganda. Hasil penelitian secara parsial maupun simultan terdapat pengaruh yang signifikan dari faktor-faktor prilaku konsumen yang terdiri Kelas Sosial, Kelompok Acuan, Keluarga, Situasi, motivasi, pengetahuan, persepsi terhadap pengambilan keputusan pembelian konsumen serta faktor pengetahuan konsumen yang memiliki nilai paling dominan dalam mempengaruhi pengambilan keputusan pembelian konsumen untuk membeli makanan Gethuk Pisang khas Kediri.Kata Kunci: Faktor Kelas Sosial, Pribadi, Keluarga, Situasi, Motivasi, Pengetahuan, Persepsi, Keputusan Konsumen.
IMPLEMENTASI AKAD MURABAHAH DALAM PEMBIAYAAN KEPEMILIKAN RUMAH (KPR) PADA PT BANK BRISyariah KCP JOMBANG Hidaya Rafiqa, Tria; Sudarwanto, Tri; Hidayati, Athi’
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 01 (2019): Juni
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

This research is a descriptive qualitative research which aims to know the application of murabahah principle applied by BRISyariah KCP Jombang on mortgage financing (KPR) as well as mechanism of mortgage financing proposal (KPR). Data obtained in this research through observasi, interview and documentation study. BRISyariah KCP Jombang provides home financing products with alternative buy new house and buy second home. The implementation of murabahah principle in mortgage financing (KPR) is done based on the principles of sharia, the fulfillment of conditions in the transaction and the pillars murabahah. The mechanism for submission of mortgage financing (KPR) is done by checking the financing report from Bank Indonesia (BI). If the reporting result is good, then the proposed financing will be realized. But if the reporting of financing is not good, then the proposed financing can not be realized.Key Word: Murabahah in mortgage financing (KPR).
ANALISIS RASIO KEUANGAN LEMBAGA PERBANKAN (STUDI PADA BANK MANDIRI DAN BANK SYARIAH MANDIRI) Ilma , Ailiya Silvia; Rahmawati , Ita; Sa’adah , Lailatus
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 02 (2019): Desember
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

This study aims to determine the financial performance of Bank Mandiri and Bank Syariah Mandiri based financial ratio analysis for five years namely 2013 to 2017. Type a descriptive study with a quantitative approach. The data are used data secondary from the annual financial statements published by the respective bank. Data analysis use financial ratio analysis and testing Independent Sample T-Test. The ratio used is the liquidity ratio which includes the Quick Ratio,Cash Ratio and LDR. The solvency ratio wihch includes DER and CAR. And profitability ratio that includes NIM, ROE, ROA and BOPO. The research result analysis if financial rations of Bank Mandiri and Bank Syariah Mandiri showed good result except in the profitability ratios and test results Independent Sample T-Tes showed that there wasn’t difference in financial performance between Bank Mandiri and Bank Syariah Mandiri when seen from the bank’s financial ratios.
ANALISIS FAKTOR YANG MEMPENGARUHI KONSUMEN DAGING AYAM BURAS MASYARAKAT DESA PUNDONG KECAMATAN DIWEK KABUPATEN JOMBANG Purnomo, Azis; Junaedi
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 02 (2019): Desember
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

Dibanding dengan ayam ras, secara umum ayam buras atau juga dikenal dengan ayam kampung lebih digemari masyarakat karena rasanya lezat alami dan menyehatkan. Daging ayam kampung mempunyai peran penting dalam pemenuhan kebutuhan gizi masyarakat, karena kaya akan protein, lemak, mineral, dan vitamin yang penting untuk kelancaran proses metabolisme dalam tubuh. Tujuan dari artikel ini adalah untuk menganalisis berbagai macam faktor (ekonomi dan non-ekonomi) yang mempengaruhi konsumsi daging ayam kampung pada masyarakat Desa Pundong Kecamatan Diwek Kabupaten Jombang. Analisis yang digunakan adalah menggunakan analisis faktor. Hasil dari penelitian ini menunjukan bahwa ada dua faktor utama yang mempengaruhi konsumsi daging ayam kampung pada masyarakat Desa Pundong Kecamatan Diwek Kabupaten Jombang, yaitu (a) faktor ekonomi yang meliputi harga bahan bakar, jumlah anggota keluarga, harga daging ayam kampung dan pendapatan; dan (b) Faktor non-ekonomi yang meliputi selera, tingkat pendidikan, sosial budaya dan pola pangan. Berdasar hasil tersebut maka rekomendasi kebijakan yang terpenting dari penelitian ini adalah bahwa untuk meningkatkan konsumsi daging ayam kampung maka intervensi terhadap harga bahan bakar sangat diperlukan.
STRATEGI PENGEMBANGAN USAHA DEMPO PISANG SEBAGAI PRODUK KEUNGGULAN DAERAH Astaginy, Niar; Sudarnice
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 02 (2019): Desember
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

This research is a research that uses a descriptive qualitative approach with the aim to determine internal and external factors and analyze the strategy of developing banana dempo business as a superior product in the area of ​​Bombana Regency. This study uses a SWOT analysis with a matrix of IFE and EFE can be identified important factors from both the external environment and the internal environment that are the strengths, weaknesses, opportunities and threats of banana dempo business in Bombana district. Based on the problem formulation of the SWOT analysis in the IFE matrix shows that the strength and weakness factors have a total score of 2.54, this identifies that the banana dempo business in Bombana Regency is in a fairly strong internal position, where this business has internal strength both in terms of product and strategy. However, based on the EFE matrix shows that the opportunity and threat factor has a total score of 2.77 which means that the banana dempo business does not respond to the opportunities that exist and avoid threats in the industrial market. Developed in the Cartesian diagram that the banana dempo business in Bombana Regency is in quadrant III where the quadrant is a business that has a weak position. So it is expected to change the previous strategy because, the old strategy was feared difficult to be able to capture the opportunities that exist while improving the performance of the banana dempo business organization in Bombana Regency. The position in this quadrant is very dangerous if it does not change the strategy in the banana dempo business in Kolaka Regency, because from the results of the banana dempo business assessment must improve the quality of products and human resources by maintaining strength and must take advantage of opportunities that exist including government support and the use of technology in designing Banana dempo products in realizing superior population in Bombana district.
PENGUKURAN EFEKTIVITAS PEMASARAN TAGLINE IKLAN SHOPEE DALAM MELIHAT MINAT KONSUMEN Arafah, santu
Bisei : Jurnal Bisnis dan Ekonomi Islam Vol 4 No 02 (2019): Desember
Publisher : Fakultas Ekonomi, Universitas Hasyim Asy'ari Tebuireng Jombang

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Abstract

The tagline of the ad is a powerful marketing tool to motivate customers support a brand. The tagline of the ad utilized to make the buyer always remember with catchprasenya products. The tagline can create new image against a brandnya and persuasive effect to the community. In this case the ad tagline shopee that reads "buy all shopee, Free Ongkir" is an invitation to the public to buy any product to application shopee. This is the one who makes the effectiveness of advertising is very important to scrutinized, because advertising is a means to convey a message to the audience. This research method using a Customer Response Index (CRI) in looking at the effectiveness of Ad Shopee. Method of CRI includes awareness (awareness), comprehend (understanding), interest (interest), intention (intention), and action (action). The result of this analysis is that the ads effectiveness performance Shopee tagline used has exceeded 50% or exceed the average of the expectations of the consumer.

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