cover
Contact Name
Prof. Dr. H. Jufriadif Na`am, S.Kom, M.Kom
Contact Email
jufriadifnaam@upiyptk.ac.id
Phone
+6287895670026
Journal Mail Official
jidt@upiyptk.ac.id
Editorial Address
Kampus Universitas Putra Indonesia YPTK Padang Jl. Raya Lubuk Begalung Padang, Sumatera Barat - 25221
Location
Kota padang,
Sumatera barat
INDONESIA
Jurnal Informasi dan Teknologi
ISSN : 27149730     EISSN : 27149730     DOI : https://doi.org/10.37034/jidt
Core Subject : Science,
Jurnal Informasi & Teknologi media kajian ilmiah hasil penelitian, pemikiran dan kajian analisis-kritis mengenai penelitian Rekayasa Sistem, Teknik Informatika/Teknologi Informasi, Manajemen Informatika dan Sistem Informasi. Sebagai bagian dari semangat menyebarluaskan ilmu pengetahuan hasil dari penelitian dan pemikiran untuk pengabdian pada Masyarakat luas dan sebagai sumber referensi akademisi di bidang Teknologi dan Informasi.
Articles 382 Documents
Physical and Mental Workload Measurement at the Sterilizer Station Using HRR and DRAWS at Cot Girek Palm Oil Mill Rendy Purba; Cut Ita Erliana; Amri
Jurnal Informasi dan Teknologi 2026, Vol. 8, No. 1
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.744

Abstract

Physical and mental workload are important factors affecting workers' performance. Excessive workload may cause fatigue, reduce concentration, and increase the risk of work-related errors. Therefore, workload assessment is necessary to determine workers' workload levels and provide appropriate improvement recommendations. PT Perkebunan Nusantara IV Regional VI Unit PKS Cot Girek is a palm oil mill that produces crude palm oil (CPO). The sterilizer station is one of the critical workstations where workers push lorries, pull wire ropes, manually open and close sterilizer doors, and monitor the sterilization process. This study aimed to measure physical workload using the Heart Rate Reserve (HRR) method, assess mental workload using the Defence Research Agency Workload Scale (DRAWS) method, and propose improvement recommendations. The results showed that the physical workload required improvement, with %HRR values of 40.48%, 30.98%, and 31.17% for Workers 1, 2, and 3, respectively. Mental workload was classified as overload, with DRAWS scores of 67.85%, 64.70%, and 63.45%, respectively. Improvement recommendations include increasing the number of workers, improving the sterilizer door mechanism, maintaining the capstan, repairing the lorry rail track, implementing job rotation, clarifying task allocation, providing operational training, and improving the lorry positioning system to enhance safety, productivity, and work efficiency.
The Development of Research on Marketing Engagement a Bibliometric Analysis Syafira Khania; Milenia Inez Safitri; Adi Setiawan
Jurnal Informasi dan Teknologi 2025, Vol. 7, No. 4
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.746

Abstract

Engagement marketing has emerged as a strategic approach that emphasizes interactive, personalized, and value-driven relationships between brands and consumers. The rapid growth of digital technologies, social media, and smart devices has fundamentally transformed customer engagement, making it a central element of contemporary marketing strategies. This study aims to examine the evolution, research trends, and intellectual structure of engagement marketing literature, with particular emphasis on its relationship with digital transformation and small and medium-sized enterprises (SMEs). A qualitative historical approach combined with bibliometric analysis was employed to systematically evaluate publications indexed in Scopus, Emerald, Springer, ProQuest, Web of Science, and ScienceDirect. Article retrieval was conducted using the Publish or Perish software for the period 1956–2025, applying relevant keywords related to engagement marketing, internet marketing, business models, and brand engagement. After applying inclusion criteria, including English-language journal articles in management, business, economics, social sciences, information systems, and entrepreneurship, a total of 2,302 publications were analyzed. Bibliometric mapping and visualization were performed using VOSviewer to generate network, overlay, and density maps that reveal research collaborations, thematic evolution, and emerging research opportunities. The findings indicate a substantial increase in engagement marketing publications, particularly between 2016 and 2022, reflecting the accelerated adoption of digital technologies and electronic markets. Collaboration analysis demonstrates strong and expanding research networks among scholars, while overlay visualization highlights growing attention to business strategy and digital transformation. Density visualization further identifies several underexplored research themes, indicating promising opportunities for future investigation. This study provides a comprehensive scientific mapping of engagement marketing research and offers strategic directions for future studies focusing on digital transformation, customer engagement, innovation, and sustainable SME competitiveness