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Jurnal Ranah Komunikasi

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Published by Universitas Andalas

ISSN : 23028106 EISSN : 26564718 DOI : https://doi.org/10.25077/rk.6.1.1-11.2022

Core Subject : Science, Education, Art, Social,

Arts Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Jurnal Ranah Komunikasi is a periodical scientific journal that publishes the results of research or study of literature. This journal published by the Department of Communication Sciences FISIP Unand with E-ISSN 2656-4718 dan P-ISSN-2302-8106. Jurnal Ranah Komunikasi focuses on publishing and disseminate research results and library research of researchers, academicians, and communication practitioners that focus to Communication Studies in various angles/perspectives with scope are journalism, media, television, and film, public relations, and anagement of communication. All papers will be blind reviewed and accepted papers will be published twice a year (june and December) which is available online (open access) and in printed version by request. JRK is accredited by the Ministry of Research, Technology, and Higher Education of Indonesia and indexed in Science and Technology Index (SINTA) 4. Journal authors who wish to submit manuscripts to this journal,

Arjuna Subject : Ilmu Sosial - Komunikasi

Articles 115 Documents

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PERAN MEDIA SOSIAL DALAM MEMPROMOSIKAN PARIWISATA SUMATERA BARAT Revi Marta; Ilham Havifi
Jurnal Ranah Komunikasi Vol 3 No 2 (2019): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

One of the PR activities is promotion, in this case public relations must promote tourism potential spread throughout the province of West Sumatra. West Sumatra area is very rich in tourist destinations, it is unfortunate if the promotion is carried out by certain parties who have high awareness of the tourism potential of West Sumatra. But today, new media is not only used in the fields of journalism, politics, marketing, but has also penetrated the world of public relations. Therefore, in this study the results of the study found that the role of public relations in managing social media as a medium for promoting tourism in Sumatra is in accordance with the role of public relations stated by Dozier and Broom, which plays a role as Communication Facilitator, Communication Technician, Problem Solving Process Facilitator, with Constraints faced by West Sumatra Province Public Relations in using social media in the promotion of tourism is in terms of the effectiveness of social media management, it is seen that the potential and condition of the HR officers of the Public Relations Bureau that are available, compared to the workload of the Public Relations Bureau, is felt to be inadequate.

STRATEGI PUBLIC RELATIONS LION AIR DALAM MENGHADAPI KRISIS JATUHNYA PESAWAT JT610 Tri Novera
Jurnal Ranah Komunikasi Vol 3 No 1 (2019): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

This article examines Lion Air's public relations (PR) strategy in the face of the crisis that occurred after the collapse of the JT610 aircraft. The purpose of writing this article is to find out what strategies are taken by Lion Air's PR to restore the company's reputation. In this study data collection refers to document analysis. The results of the study indicate that PR Lion Air has taken actions that can help companies to correct any consequences caused by the crisis. Lion Air PR through the website (www.lionair.co.id) provides information to the public about what is being done and what Lion Air will plan to solve the proble.

UPAYA HUMAS POLDA SUMBAR DALAM MEMULIHKAN REPUTASI KEPOLISIAN henny suryani susanta; Sahman Sahman; Rahmat Fauzi
Jurnal Ranah Komunikasi Vol 2 No 1 (2018): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

Based on the results of the study, it can be concluded that the West Sumatra Regional Police Public Relations has sought to restore the reputation of the Police in the Post-Viral Case Two-Wheeled Motorists Allegedly Kicked by Members of the Traffic Police Brigadier Januar Rantos. The efforts made by the West Sumatra Regional Police Public Relations include thoroughly investigating the case, then the West Sumatra Regional Police Public Relations have the responsibility to choose the reputation of the West Sumatra Regional Police through media management, opinion contests (making news) and Cyber Patrols. As well as the efforts of the West Sumatra Regional Police to apologize and visit victims and provide assistance.

Refleksi Kritis Dalam Kehumasan: Studi Tentang Penyelenggaraan Komunikasi Organisasi Biro Humas Sekretariat Daerah Provinsi Sumatera Barat. Bary Fardan Siregar; Asrinaldi Asril; Jendrius Jendrius
Jurnal Ranah Komunikasi Vol 4 No 1 (2020): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

This study departed from the fact of one-way governmental communication shown by Biro Humas Sekretariat Daerah (Sekda) Provinsi Sumatera Barat. It was interesting to be learned because the model of public relations communication has changed and so much different from its old form. The regulation about governmental public relations has released since seven years ago, but Biro Humas Sekda Provinsi Sumatera Barat is still using one-way communinaction model. First, Biro Humas Sekda Provinsi Sumatera Barat could not operate public relations communication activity ideally according to the regulation caused by domination effect. It means that public relations is a arena in showing and struggling the power. Second, the domination caused Biro Humas Sekda Provinsi Sumatera Barat to keep away dominant coalition’s reputation from negative news. This situation made Biro Humas Sekda Provinsi Sumatera Barat has no thought in making modern public realtions. Third, pers industrial makes it more complicated. The dependency among public relations and mass media creates an endless cycle of regression. In case, Biro Humas Sekda Provinsi Sumatera Barat feels scared if negative news of coalition dominant deployed in mass media—so then be friends. Mass media needs income and has the main weapon to guarantee their needs met—negative news.

KONSTRUKSI CANTIK DALAM AKUN INSTAGRAM Vanda Sekar Yanti; Atwar Bajari
Jurnal Ranah Komunikasi Vol 3 No 2 (2019): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

Sebutan cantik adalah sesuatu yang disukai oleh kaum perempuan sehingga mereka berusaha meraihnya dengan berbagai cara. Namun seiring dengan perkembangan zaman definisi cantik tidak semata ukuran fisik. Cantik mengalami definsi sosial bahkan kultural. Seiring dengan meningkatnya penggunaan media sosial, sifat dan kategori cantik mengalami pergeseran yakni cantik dalam ruang virtual seperti media sosial. Penelitian ini bertujuan untuk mengetahui bagaimana konstruksi cantik menurut mahasiswa “Unpad Geulis” di akun Instagram “Unpad Geulis”. Penelitian ini menggunakan pendekatan penelitian kualitatif dengan metode studi fenomenologi. Teori yang digunakan pada penelitian ini adalah Teori Konstruksi Realita Sosial dan Teori Mitos Kecantikan. Data pada penelitian ini diperoleh melalui observasi, studi kepustakaan, dan wawancara mendalam. Hasil penelitian ini adalah terdapat dua kategori motif mengapa para mahasiswa peraih predikat cantik membiarkan foto-foto mereka diunggah di akun Instagram “Unpad Geulis” yaitu kategori because-motive (motif masa lalu): motif hiburan dan kategori in-order-to-motive (motif masa depan): menjadi terkenal, di antara orang lain, self branding, atau sesederhana ingin memiliki lebih banyak teman. Makna cantik di akun Instagram “Unpad Geulis” yaitu cantik yang memperhatikan nilai estetika foto sehingga menghasilkan kecantikan yang serupa (template). Pengalaman yang dirasakan oleh para informan cenderung sama yaitu peningkatan jumlah followers secara signifikan, mendapatkan direct message dari banyak orang, mendapatkan likes foto yang banyak, mendapatkan berbagai macam komentar, dan mend apatkan tawaran pekerjaan. Konsep diri yang tercipta dalam diri para informan penelitian adalah positif dengan komposisi citra yang positif dan high self esteem.

MODEL DISEMINASI INFORMASI PEMERINTAH KOTA PADANG MELALUI MEDIA SIBER Gerry Gerry; Elva Ronaning Roem; Rahmi Surya Dewi
Jurnal Ranah Komunikasi Vol 2 No 2 (2018): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

The rapid progress of information and communication technology has disrupted the media world. Traditional media is being replaced by cyber media such as websites and social media. This change makes public relations, especially government public relations, to be adaptive and able to make it an opportunity in information dissemination. This study aims to analyze and describe interesting information media models so that people have a tendency to continue to access the development of information through government cyber media. The method used in this study is the method of cyber media analysis. This method emphasizes aspects of media space, media documents, media objects, and experiences. The results of the study show that various forms and models of media display are things that need to be considered to provide a stimulus for someone to access and then read the cyber media used. In addition to the appearance of concern for cyber media users is media content, content is the main thing that should be a concern.

STRATEGI KOMUNIKASI KAMPANYE PRODUK SOSIAL VALUE DAN PRACTICES TENTANG ASI EKSKLUSIF TERHADAP TARGET MARKET PEKERJA indria flo werina
Jurnal Ranah Komunikasi Vol 1 No 2 (2017): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

The social product of Exclusive ASI in Social Marketing is value and practices on Exclusive Breast Milk. ASI is only owned by the mother for her baby. Lactation Center Indonesia sebgai one of the organizers of breast milk campaign in Indonesia, continue to conduct exclusive breastmilk pemasyarakatan. This study aims to describe the communication strategy of Exclusive Breastfeeding campaign by the Lactation Center of Indonesia in an effort to socialize and improve the value and practices of ASI as a social product to the target market workers. Various communication strategies are carried out, among others, by communicator strategy, audience strategy, message strategy, channel choice strategy, and cultural contex strategy. SLI in socializing exclusive breastfeeding chooses personal / group communication channels by way of counseling and lecture / seminar training, besides mass communication channel utilizing broadcast media in reaching a wider audience, also print media and internet. Counseling training participants are open to anyone, mothers, health workers, hospitals / birthplaces and all those concerned about exclusive breastfeeding. In addition to the strategy of seminars / lectures, invited participants from government representatives, parliament, religious leaders, adat leaders, community leaders, Posyandu cadres, PKK and others are all expected to do two step flow communication to the community, this is considered influential as a decision maker or opinion leader. In addition, socialization is done through audio visual mass media, print media and internet as an effort to reach wide target market.

AKTIVITAS MEDIA RELATIONS KEDOKTERAN2019 Amelia Fernandha; Renata Anisa; Suharjo Nugroho
Jurnal Ranah Komunikasi Vol 4 No 1 (2020): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

The growth of the run community triggered the rise of running events in Indonesia. Ironically in the last year, five running events claimed the death fatality in Indonesia has been widely exposed by the national media. In an effort to reduce the fatality rate in the run, KedokteRAN2019 is aware of the importance of media roles to provide the right health information to the public. Based on this, KedokteRAN2019 selected media relations activities as one of the ideal communication strategy. In the implementation of media relations activities, KedokteRAN2019 chose Imogen PR & Digital as a public relations consulting firm. This research aims to describe the process of media relations activities KedokteRAN2019 based on the stage of public relations activities according to Cutlip, through research, planning, implementation, and evaluation. The study uses a qualitatively descriptive method, where researchers describe the reality that goes into research. This research technique uses interview techniques, documentation, and observation. The results showed that at the research, planning, implementation until the evaluation of KedokteRAN2019 has successfully implemented media relations activities. The results were obtained from several instruments of success (key performance indicator) based on the number of media attendance, media coverage of exposure, and the amount of PR value of the activity KedokteRAN2019.

STRATEGI DAN MEDIA KEHUMASAN DIREKTORAT JENDERAL PAJAK (DJP) DALAM RANGKA MENINGKATKAN KESADARAN PERPAJAKAN LEMBAGA JASA KEUANGAN (LJK) Gustia Ikra Negara; Rahmi Surya Dewi
Jurnal Ranah Komunikasi Vol 3 No 1 (2019): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

This study aims to examine how the Public Relations strategy of the Directorate General of Taxes (DGT) in disseminating the Financial Information Law to Financial Services Institusions (LJK). In other words, the relationship between tax authorities and LJK is ultimately beneficial for DGT to strengthen the taxation database and increase LJK tax awareness. This study used qualitative method, because in qualitative research it it very relevant to describe the findings of research concerning the relationship of DGT Public Relations with LJK. The result showed that in the dissemination and communication of information on the Financial Information Law, the DGT implemented a Public Relations strategy through communicators, messages and used selected media, so that the DGT could take steps in the socialization and education program for the financial services institution.

KRISIS MASKULINITAS DALAM PEMBENTUKAN IDENTITAS GENDER PADA AKTIVITAS KOMUNIKASI annisa anindya
Jurnal Ranah Komunikasi Vol 2 No 1 (2018): Jurnal Ranah Komunikasi (JRK)
Publisher : Jurusan Ilmu Komunikasi Universitas Andalas

Kategorisasi peran antara wanita dan pria di dalam lingkungan masyarakat membentuk stereotip gender. Stereotip gender ini menuntut pria dan wanita patuh akan kategorisasi tersebut, yakni maskulin dan feminin. Peran yang dibentuk masyakarat tersebut membentuk krisis akan maskulinitas pada lelaki. Maskulinitas laki-laki dipertanyakan ketika mereka memiliki karakter yang bukan maskulin. Penelitian ini menggunakan metode penelitian kualitatif. Metode pengumpulan data untuk mendapatkan informasi adalah terlibat atau terjun langsung, mengadakan observasi, wawancara terbuka dan analisis dokumentasi. Informan pada penelitian ini didapatkan melalui teknik snowball sampling. Kemudian teknik analisis data yang digunakan adalah data collection, data reduction, data display, dan conclusion: drawing/verifying. Penelitian menghasilkan analisis mengenai pemahaman kritis bahwa identitas yang dihasilkan muncul karena adanya pemahaman androgini secara psikologis merupakan bentuk kecerdasan emosi. Laki-laki, mengalami krisis identitas terkait posisinya secara personal dan komunal di dalam masyarakat dan karakter androgini menjadi pilihan dalam menunjukkan identitasnya.

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Rinaldi

Contact Email
rinaldi@soc.unand.ac.id

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+6285274001607

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jurnalranahkomunikasi@gmail.com

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Departemen Ilmu Komunikasi Kampus Limau Manis, Gedung B lt.2 FISIP UNAND Padang - Sumatra Barat Indonesia

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Kota padang,

Sumatera barat

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Rinaldi

Contact Email rinaldi@soc.unand.ac.id

Phone +6285274001607

Journal Mail Official jurnalranahkomunikasi@gmail.com

Editorial Address Departemen Ilmu Komunikasi Kampus Limau Manis, Gedung B lt.2 FISIP UNAND Padang - Sumatra Barat Indonesia

Location Kota padang, Sumatera barat INDONESIA

Abstract

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Contact Name
Rinaldi

Contact Email
rinaldi@soc.unand.ac.id

Phone
+6285274001607

Journal Mail Official
jurnalranahkomunikasi@gmail.com

Editorial Address
Departemen Ilmu Komunikasi Kampus Limau Manis, Gedung B lt.2 FISIP UNAND Padang - Sumatra Barat Indonesia

Location
Kota padang,

Sumatera barat

INDONESIA