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Contact Name
Muhammad Ali Fikri
Contact Email
muhammad.fikri@mgm.uad.ac.id
Phone
+628122993530
Journal Mail Official
fokus@mgm.uad.ac.id
Editorial Address
Jalan Kapas 9 Semaki Yogyakarta
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Fokus Manajemen Bisnis
ISSN : 20884079     EISSN : 27160521     DOI : 10.12928
FOKUS Jurnal Manajemen Bisnis mencakup penelitian yang berkaitan dengan: 1. Manajemen Pemasaran 2. Manajemen Keuangan dan Perbankan 3. Manajemen Sumber Daya Manusia 4. Manajemen Operasi 5. Manajemen Strategik 6. Manajemen Pengetahuan 7. Bisnis, Inovasi, Ekonomi. 8. Kewirausahaan 9. Manajemen Syariah
Articles 451 Documents
PENGARUH KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN DAN KESETIAAN MEREK PADA PRODUK TOLAK ANGIN CAIR SIDOMUNCUL Dhewi Andria Darnawati; Aftoni Sutanto
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 1 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i1.1314

Abstract

This study aims to determine how the effect of product quality to customer satisfaction and customer loyalty on the product Tolak Angin Cair Sidomuncul and to find out what is the most dominant variable affecting consumer satisfaction and brand loyalty to the product of Tolak Angin Cair Sidomuncul. The population in this study is that people in the District of Umbulharjo, the city of Yogyakarta. Sampling techniques used is incidental sampling. Sources of data from this study using primary data obtained from the deployment questionnaire. This study used data analysis techniques are qualitative and quantitative analysis (multiple regression analysis, t test and F test). T test results on customer satisfaction (Y1) show that for each of the performance variables (X1), Reliability (X2), Endurance (X3), Aesthetics (X4), and perceived quality (X5) obtained the calculated value of t-count> t-table. It can be concluded that the performance variables (X1), aesthetics (X4), the perceived quality (X5), the partial effect is not significant and, while the variables Reliability (X2), Endurance (X3) and significant effect on customer satisfaction and t test results on brand loyalty disimpilkan that performance (X1), Reliability (X2), Endurance (X3), Aesthetics (X4), partial and no significant effect, whereas the perceived quality variables (X5) of consumer  loyalty to the product Tolak Angin Sidomuncul. The results of the F test, F-table obtained  = 5% F-count on the consumer satisfaction of 7.420. While the F-count on brand loyalty of 16.728. Because the F-count value. F-table, then the performance of independent variables (X1), Reliability (X2), Endurance (X3), Aesthetics (X4), and perceived quality (X5) simultaneously affect consumer satisfaction and brand loyalty to the product of Tolak Angin Cair Sidomuncul.
ANALISIS PERBEDAAN MOTIVASI DAN PRESTASI KERJA ANTARA KARYAWAN TETAP DAN KARYAWAN KONTRAK PADA PERUSAHAAN “KAMPOENG BRASCO FACTORY OUTLET” CIPANAS CIANJUR JAWA BARAT Arjak Prabowo; Ani Muttaqiyathun
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 1 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i1.1315

Abstract

The purpose of this study was to determine the difference of the variable work motivation among permanent employees and contract employees (financial motivation and non financial motivation), and differences in job performance between among permanent employees and contract employees at the company Kampoeng Brasco Factory outlet cipanas, cianjur, west java. The population in this study were all permanent employees and contract employees Kampoeng Brasco Factory outlet cipanas, cianjur, west java respectively numbered 35 people. The sample selected for permanent employees using sampling methods saturated. And for contract employees using random sampling methods. This study used independent sample t-test. Current Research showed that motivation difference between permanent employees and contract employees. Research on work performance variables showed that performance difference between permanent employees and contract employees.
PENGARUH UPAH, KERJASAMA ANTAR KARYAWAN, DAN LINGKUNGAN KERJA TERHADAP SEMANGAT KERJA PADA PT. OSKSA ART STUDIO BANTUL YOGYAKARTA Fanita Achmad; Utik Bidayati
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 1 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i1.1318

Abstract

The purpose of this study to determine the effect of wages, cooperation among employees and work environment on morale at the Art Studio PT.Osksa either partially or in unison. Population in this study were all employees of PT. Osksa Art Studio Bantul, Yogyakarta. The sampling technique using the method of Non-Probability Sampling, then used purposive sampling. Characteristics of the sampled respondents are employees working in PT. Art Studio Osksa aged 17 years and over. The data was collected by distributing questionnaires to a sample which numbered 70 people. Result showed that the variable wages and work environment partially having a significant effect on morale, while the variable partial cooperation among the employees had no significant effect on morale. The wages, cooperation among employees and work environment simultaneously have significant impact on morale at PT.Osksa Art Studio.
PENGARUH PENGUMUMAN PERUBAHAN DIVIDEN TERHADAP ABNORMAL RETURN SAHAM DI BURSA EFEK INDONESIA Nur Evan; Aftoni Sutanto
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1319

Abstract

The information about increase and decrease of the cash dividend that it's be dividend by the company is one of information that be considered important enough for investor, because in the information include. The loading information that due to advantage prospect that will get by the company in the next time. It's caused a condition where the investors is met to the high uncertainty of the result of it's investment activity so it's increase and decrease information a cash dividend can be assumed as an indicator for repairing the advantage prospect company in the next time. This research examines information content of cash dividends announcements increase and decrease and the difference of average abnormal return between companies announcing of cash dividend. The result shows that those companies announcing the increase of cash dividends, the is reactive, especially in the t+6 after dividends announcement. It indicate that there is content information on the announcement of cash dividends increase. Mean while those companies announcing the decrease of cash dividends, the market is reactive, especially in the t+9 after announcement of cash dividends. The test of the difference of average abnormal return before and after on the announcement of the increase and the decrease of cash dividends, show that there is no difference between average abnormal return before and after announcement of increase and decrease cash dividends.
REAKSI PASAR TERHADAP PENGUMUMAN KENAIKAN DAN PENURUNAN DIVIDEN PADA INDUSTRI PERBANKAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2008-2010 Siti Nur Aisah; Tina Sulistiyani
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1320

Abstract

This study aims to determine how the market reaction to announcements of dividend increases and decreases in the Banking Companies listed on the Indonesia Stock Exchange 2008-2010 period. This study population was 31 banking companies that announced dividend increases and decreases during the period 2008-2010. Data collection technique used was purposive sampling. Of the 31 existing populations, selected 7 samples that meet the criteria penelitian. Teknik analysis of the data used is the one sample t-test. The research proves that in 2009 the abnormal return only occurs on day 5 before the announcement of devidend increase, while the other day, thus indicating no abnormal return. Research in 2010, it is known that there is no abnormal return on announcement of an increase or descrease in dividends.
ANALISIS PERILAKU KONSUMEN PADA PRODUK KOSMETIK HALAL Dyah Fitriani
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1321

Abstract

Current research aimed to investigate the effects of consumer perception and product attribute, both simultaneously and partially, on consumer behavior of halal products. This research involved respondents namely female students of management department, Faculty of Economics, Ahmad Dahlan University (the students used both decorative and threatment cosmetics). Researcher used simple random sampling, and the tools used in the current research was mutiple regression analysis, F test, t test, and chi-square test. The result showed that there were no significant effect of consumer perception and product attribute simultaneously on consumer behavior of halal products.
ANALISIS PENGARUH KETIDAKPUASAN KONSUMEN, IKLAN, DAN KARAKTERISTIK KATEGORI PRODUK TERHADAP KEPUTUSAN PERPINDAHAN MEREK PADA SABUN PEMBERSIH WAJAH Septiani Pramuninggar; Utik Bidayati
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1322

Abstract

This study backs in the background by the emergence of the phenomenon of the emergence of new brands specifically for facial cleansing product category. A variety of brands of soap facial cleanser began competing, it is characterized by high levels of displacement brand of soap facial cleanser. The purpose of this study was to determine the effect of consumer dissatisfaction, advertising and the characteristics of the product categories of decisions of brand switching. The research was conducted on student Ahmad Dahlan School of Economics University of soap facial cleanser and the specified number of sample of 100 respondents by using multiple linear regression, t test, F test, and R2 (coefficient of determination).
ANALISIS PENGARUH KELOMPOK ACUAN, PERSEPSI, DAN SIKAP TERHADAP KEPUTUSAN PEMBELIAN JASA KARTU SELULER IM3 Irfan Budi Nirwanto; Salamatun Asakdiyah
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1323

Abstract

In this study the authors chose the title “An Analysis Of Category of Refference, Perseption, and Attitude Effect For Purchasing IM3 Celluler Service Decision” This research aims to find out how the influence of the reference group, the perception of and attitudes towards mobile card services purchasing decisions, either partially IM3 and simultaneous. Multiple linear regression analysis showed that the influence of the free variables of reference groups namely (X 1), perception (X 2), and (X 3) simultaneously bound variables that affect purchasing decisions (Y) is equal to 22.5% through the regression lines as follows: Y= 0,699-0, 019X1-0, 019X2 0, 778X3. The test results indicate that the variable t reference groups (X 1) and perception (X 2) partially do not affect significantly the purchasing decisions (Y) services of cellular card IM3. As for variable posture (X 3) partially affect significantly to purchasing decisions (Y) services of cellular card IM3. F test result obtained F-countdown of probability rate i.e. 9,293 0.000. Because the value of the probability of & lt; alpha 0.05, then it can be inferred that the references groups of variables (X 1), perception (X 2), and (X 3) a simultaneous effect on purchasing decisions (Y) services of cellular card IM3.
PENGARUH MOTIVASI INTRINSIK TERHADAP PRESTASI KERJA KARYAWAN BATIK NAKULA SADEWA SLEMAN YOGYAKARTA Armansyah Armansyah; Dyah Fitriani
Jurnal Fokus Manajemen Bisnis Vol. 2 No. 2 (2012)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v2i2.1324

Abstract

Current research aimed to investigate the effect of intrinsic motivation (the achievements, recognition of others, the work, opportunities to growth, responsibilities) both, partially and simultaneously  employee’s performance. Respondent in this study were 35 employees of Nakula Sahadewa Sleman Yogyakarta Batik. This research used saturated techniques sampling. Analysis tool used in this research were multiple regression analysis, F test and t test. The results proved that intrinsic motivation simultaneously (F test) has a positive effect on emlpoyees performance. Whereas the t test showed that partially peconition of other, work, and responsibility employees has no significant effects on performance. Only achievement and oportunity to growth has significant effects on employees performance
ANALISIS PENGARUH TINGKAT PROFITABILITAS, KEPUTUSAN INVESTASI, KEPUTUSAN PENDANAAN DAN KEBIJAKAN DIVIDEN TERHADAP NILAI PERUSAHAAN Dian Indriyani; Tina Sulistiyani
Jurnal Fokus Manajemen Bisnis Vol. 3 No. 1 (2013)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v3i1.1325

Abstract

This research was aimed to examine the influence of profitability level, investment decision, funding decision and dividend policy towards company value in companies affiliated in Jakarta Islamic Index (JII) listed in Indonesian Stock Exchange. Population and also research samples was companies that their stocks included in Jakarta Islamic Index (JII) calculation listed in Indonesian Stock Exchange of 2010-2012 periode that had a complete financial statement stated in Rupiah and paying dividend routinely during the research period numbered 6 companies. Dependent variables used i.e. company value (DPR) while its independent variable was profitability level (ROE), investment decision (PER), funding decision (DER) and dividend policy (DPR). This research used a panel data regression test device and classical assumption test. The independent variable influence testing towards dependent variable was performed partially through a statistical t-test. Based on the research result partially using a statistical t-test showed that profitability level, investment decision and dividend policy significantly influenced company value.