cover
Contact Name
Rido Latuheru
Contact Email
latuheru.rido@gmail.com
Phone
+6285243060741
Journal Mail Official
latuheru.rido@gmail.com
Editorial Address
Jalan Ot Pattimaipauw, Kampus UKIM, Kota Ambon
Location
Kota ambon,
Maluku
INDONESIA
Jurnal Badati
ISSN : 19075340     EISSN : 27223248     DOI : https://doi.org/10.38012/jb.v2i1
Core Subject : Education, Social,
JURNAL BADATI diterbitkan oleh Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Kristen Indonesia Maluku. KATA BADATI adalah sebuah nama yang berasal dari kosa-kata bahasa daerah Maluku Tengah, tepatnya masyarakat Ambon dan Lease. Badati, secara singkat, adalah suatu suasana yang tumbuh dan terpelihara bergenerasi dalam keseharian aktivitas bersama secara kekeluargaan di mana setiap orang atau keluarga, baik dalam pendekatan orang per orang, keluarga (baik dalam garis lurus atau menyimpang), atau anak negeri/masyarakat dalam satu negeri/desa, menunjukkan kepeduliannya untuk turut menanggung suatu beban (biasanya secara material) bersama yang sebelumnya tidak bisa ditanggung oleh seseorang atau suatu keluarga. Pilihan nama BADATI mengandung makna filosofi, yakni menunjuk pada upaya untuk mencerdaskan dan memberdayakan orang demi kesejahteraannya (individu, kelompok dan masyarakat) melalui pikiran-pikiran dari hasil penelitian kajian teoritik tidak dapat dilakukan secara sendiri-sendiri tanpa bekerja bersama dengan melibatkan pihak lain sebagai sistem sumber (Jejaring). Di dalam prinsip bekerja bersama itu, secara esensial, bertujuan untuk memandirikan orang (individu, kelompok dan masyarakat) sebagai subyek dengan menggali dan memaksimalkan potensi yang dimilikinya secara bermartabat. BADATI memiliki nomor ISSN 1907-5340 (cetak) diterbitkan secara cetak sejak tahun 2007 dan pada tahun 2019 Jurnal Badati diterbitkan secara online sejak Volume 1 no 1 tahun 2019 dengan no ISSN 2722-3248 (online) oleh Fakultas Ilmu Sosial & Ilmu Politik sampai sekarang. Dengan tujuan untuk mempublikasikan hasil kajian ilmiah dan penelitian dalam bidang ilmu Sosial dan Humaniora. BADATI menerima tulisan berbentuk riset kuantitatif maupun kualitatif dari akademisi, praktisi, peneliti yang relevan dengan topik ilmu sosial dan humaniora. Artikel yang dikirimkan haruslah belum pernah atau tidak sedang dalam proses dimuat pada jurnal lainnya. Artikel yang masuk harus sesuai dengan petunjuk penulisan atau format yang telah ditetapkan. Editor akan menolak artikel yang tidak memenuhi persyaratan tanpa proses lebih lanjut. Artikel yang telah memenuhi persyaratan akan dinilai kelayakannya oleh reviewer melalui proses blind-review. BADATI terbit dua kali dalam satu tahun, April dan November.
Articles 259 Documents
PENGARUH DIGITAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN E-COMMERCE SHOPEE DI KOTA SORONG Susana Magdalena Welly Muskita; Ratna Rosmauli Pakpahan; Arce Yulita Ferdinandus
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1826

Abstract

In today's digital age, technological advances have become an integral part of human life. Along with changes in lifestyle and consumer purchasing behavior, people who used to prefer buying goods directly from markets or stores now prefer to buy online or from marketplace stores. Shopee is one of the leading e-commerce platforms that provides online buying and selling services. Shopee offers a variety of products, ranging from electronics, fashion, daily necessities, and others. The purpose of this study is to determine the effect of digital marketing on the purchasing decisions of e-commerce consumers in Sorong. The method used is quantitative. The results of this study are as follows: The partial test (t-test) results show that t – the calculated value of 7.235 > the t- table value of 1.673, where the partial test calculation yielded a significance value of 0.000 at a 5% significance level, where 0.000 < 0.05, meaning the hypothesis is accepted, indicating that digital marketing partially influences e-commerce purchasing decisions. The result of the coefficient of determination (R square) is 0.488 (48.8%), while the remaining 51.2% (100%–48.8%) is influenced by other variables not included in the research model.
KONSTITUSI DI ZAMAN DIGITAL: RELEVANSI, ADAPTASI, DAN DAMPAKNYA Laila Khansa Muzaimah; Aditya Abimanyu
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1827

Abstract

The development of digital technology has brought about major changes in various aspects of human life, including law and state administration. The constitution, as the highest legal basis, is faced with new challenges in answering issues that arise in the digital world, such as personal data protection, freedom of expression on the internet, and cybercrime. This study uses a literature review method by examining academic articles published in 2018-2025, to analyze the relevance, adaptation, and impact of the constitution in the digital era. The study results show that the constitution still has an important role in regulating and protecting the rights of citizens in the digital world. Still, adjustments to the principles and interpretations of the law are needed to remain effective amidst rapid social and technological changes. Adaptation of the constitution is key to maintaining democracy, protecting human rights, and ensuring the sustainability of legal development in the future.
VIRTUAL INFLUENCER SEBAGAI BRAND AMBASSADOR: EFEKTIVITAS DAN TANTANGAN ETIS DALAM PRAKTIK PUBLIC RELATIONS Marleen Muskita; Jimmy Purwata Mangasi Sirait
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1828

Abstract

This systematic literature review examines the effectiveness and ethical challenges of virtual influencers as brand ambassadors in public relations practice. Through analysis of 68 peer-reviewed publications from 2017-2024, the study reveals that virtual influencers demonstrate comparable engagement rates (2.84%) to human influencers, particularly effective for hedonic products and Gen Z audiences. However, they face significant trustworthiness gaps (M=4.1 vs. 5.2 for humans, p<0.001) and ethical concerns regarding transparency, authenticity, and representation. Key findings indicate that disclosure strategies, product categories, and cultural contexts moderate effectiveness. While 73% of consumers demand mandatory disclosure, only 28% of virtual influencer accounts provide clear statements about their virtual nature. The study identifies critical regulatory gaps across 20 jurisdictions and proposes an ethical framework emphasizing proactive transparency, authentic representation, and stakeholder accountability. Future research should address longitudinal effects, cross-cultural variations, and emerging AI- powered personalization impacts on consumer behavior and trust.
Transformasi Digital Pelayanan Publik: Pembelajaran dari Implementasi Sistem OSS (Online Single Submission) Junus Kwelju
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1829

Abstract

The digital era has fundamentally changed the paradigm of public services, encouraging governments to adopt digital technology to improve efficiency, transparency, and accessibility. This study analyzes the digital transformation of public services through the implementation of the Online Single Submission (OSS) system in Indonesia. Using a systematic literature review and case study approach, this research explores how the OSS, as an integrated electronic business licensing platform, has transformed the way thegovernment provides services to the public and businesses. The findings indicate that although the OSS has successfully simplified the licensing process and increased bureaucratic efficiency, its implementation still faces challenges related to digital literacy, technological infrastructure, and inter-agency coordination. This research contributes to the theoretical understanding of public sector digital transformation and provides practical recommendations for optimizing digital service systems. 
PENGARUH SISTEM MERIT DALAM REKRUTMEN DAN PROMOSI TERHADAP KINERJA APARATUR SIPIL NEGARA Jeane Nikijuluw; Marthin Maspaitella
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1830

Abstract

The merit system in the recruitment and promotion of Civil Servants (ASN) serves as the foundation for building a professional and high-performing bureaucracy. This study analyzes the influence of merit system implementation on ASN performance using a systematic literature review approach. The results indicate that a consistently applied merit system is positively correlated with improvements in public organization performance. These findings are consistent with international best practices, which show that competency-based recruitment and performance-based promotion produce more competent and motivated personnel. An analysis of 45 scholarly publications from international databases identified five main dimensions of the merit system that impact performance: transparency in the selection process, objectivity in assessment, competence as the primary criterion, protection from political intervention, and a performance-based career development system.
INOVASI PELAYANAN PUBLIK BERBASIS KEARIFAN LOKAL: STUDI BEST PRACTICE DI DAERAH Samson Laurens
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1831

Abstract

This study examines the implementation of local wisdom-based public service innovation as a strategy for governance transformation in regional areas. Using a qualitative approach and case study methodology, this research analyzes best practices in integrating local wisdom values into digital and conventional public service systems. The findings indicate that public service innovations incorporating local wisdom not only enhance service effectiveness and efficiency but also strengthen cultural identity and increase public trust in government. This study provides theoretical contributions to developing contextual and sustainable public sector innovation models.
KEPEMIMPINAN KOMUNIKATIF HENDRIK LEWERISSA: MEMBANGUN KESEJAHTERAAN SOSIAL MELALUI REVITALISASI NILAI PAR MALUKU PUNG BAE Hobarth Williams Soselisa; Rido Dominggus Latuheru
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1832

Abstract

This study analyzes the communicative leadership of Governor Hendrik Lewerissa in revitalizing Par Maluku Pung Bae values to build social welfare in Maluku Province. Using a qualitative approach with case study design, this research examines policy documents, public statements, and socio-economic development reports from 2019-2024. The findings reveal that communicative leadership integrating local wisdom values creates effective mechanisms for community participation in development. Par Maluku Pung Bae core values—O'dora (mutual love), O'baliara (mutual care), and O'adili (justice)—are implemented through inclusive dialogue, culturally-based communication, and empowerment programs. This leadership approach successfully enhances social welfare through poverty alleviation programs, improved access to education and healthcare, and strengthened social cohesion in post-conflict contexts. The research concludes that value-based communicative leadership serves as an alternative development model that is contextually relevant and sustainable, offering theoretical contributions to local wisdom-based leadership literature and practical implications for regional development policies in Indonesia's eastern regions.
PERAN PEMERINTAH DAERAH MALUKU DALAM PENGELOLAAN KONFLIK SOSIAL Josephus Noya
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1833

Abstract

This study analyzes the role of the Maluku regional government in managing the social conflict that occurred in the region. The communal conflict that erupted in Maluku from 1999 to 2004 resulted in thousands of casualties and hundreds of thousands of internally displaced persons. This study uses a qualitative approach with a case study method to examine the strategies, policies, and effectiveness of the local government in managing the social conflict. Data were collected through in-depth interviews, field observations, andanalysis of policy documents. The results indicate that the Maluku regional government has implemented various conflict management strategies, including the establishment of interfaith dialogue forums, community reconciliation programs, and the development of socio-economic infrastructure. However, the effectiveness of conflict management still faces challenges related to inter-agency coordination, limited resources, and the complexity of the conflict's root causes. This research contributes to an understanding ofthe dynamics of local conflict and the role of local government in building sustainable peace. 
The Role of Citizen Journalism in Democratic Discourse Demsy Wattimena
JURNAL BADATI Vol. 7 No. 2 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38012/jb.v7i2.1835

Abstract

This study examines the evolving role of citizen journalism in contemporary democratic discourse, analyzing how digital technologies have transformed traditional media landscapes and enabled new forms of civic participation. Through a comprehensive review of international literature and empirical analysis, this research investigates the democratic implications of citizen journalism as both a complement to and challenge for professional journalism. The findings reveal that while citizen journalism enhances democratic participation by providing diverse perspectives and facilitating community engagement, it also presents challenges related to information credibility, ethical standards, and potential polarization. The study concludes that citizen journalism serves as a crucial component of democratic discourse when properly integrated with professional journalism standards and supported by appropriate regulatory frameworks.