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Business Economic, Communication, and Social Sciences Journal (BECOSS)
Published by Universitas Bina Nusantara
ISSN : -     EISSN : 26862557     DOI : https://doi.org/10.21512/becossjournal.v2i2.6246
Core Subject : Economy, Science, Engineering,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering
The lack of understanding of the financial capital of the creative economy regarding non-bank financial institutions limits the growth of Indonesia’s creative economy. Strategies through policies, capital owners, creative economy players and bring together capital owners with players. The capital of the creative economy is represented on the criteria: entrepreneurial characteristics, product/service characteristics, market characteristics, and financial characteristics. The method used is a qualitative analysis and quantitative analysis which starts from data collection, data analysis, participatory discussion, drawing conclusions, formulating policies and stakeholder synergy. The startup mentoring scoring instrument is a framework for investor’s decision making to invest in the startup. 3 scoring elements of mentoring startup scoring: Product & key person with a weight of 55%, Traction with a weight of 25%, and Investment with a weight of 20%. Primary data were obtained by participatory observation, field studies, and key informant interviews through startup mentoring programs, workshops, and startup competitions. Results: Among 20% of startups pitched in front of investors, there are 11% of startups that investors interested in and got funding from a consortium of Indonesian and foreign venture capital companies. Matchmaking activities increase added value, and the implemented policy also increases added value.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 10 Documents
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Search results for , issue "Vol. 7 No. 2 (2025): BECOSS" : 10 Documents clear
Transformation of Food and Beverage MSMEs in the Digital Era Triana, Ika; Lestari, Nurul Sukma
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.11990

Abstract

Technology challenges for Micro, Small, and Medium Enterprises (MSMEs) are constantly changing. Specifically, this research aims to examine how using digital payments affects the performance of MSME traders in Bekasi's food and beverage industry. The study used quantitative methodology and data processing using Structural Equation Modeling-Partial Least Squares (SEM-PLS) and involved 117 MSME respondents in Bekasi as samples.  The results of this study highlight how MSMEs' performance in Bekasi is significantly impacted by their use of digital payment systems. The study shows that MSMEs may maximize the benefits of digital payments if they demonstrate an openness to learning and an acceptance of new technical advancements. Furthermore, as critical components for MSMEs' success in the digital age, the study highlights the vital roles that technology innovation adaptation and training play. MSMEs in the food and beverage industry may improve operational efficiency and competitiveness by identifying and utilizing new technology. This research is limited to certain locations and variables, so further studies are needed with a broader scope and additional variables, such as the role of Pentahelix in developing MSMEs. The implications of this research that can be applied are that adopting technology increases the efficiency, competitiveness, and growth of MSMEs through digitalization and collaboration. Therefore, this research highlights the significance of a proactive strategy for technology integration and ongoing education in enabling MSMEs to prosper in the ever-changing digital ecosystem.
Communication Network Analysis in The Comment Section of A Youtube Podcast With AI Sugianto, Larasati Indhita; Husain, A. Hasan Al
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13184

Abstract

The phenomenon of human-AI interaction is rapidly evolving, particularly in the realm of digital communication. One manifestation of this is the involvement of AI in YouTube content, such as podcasts that incorporate AI as a co-host. This study aims to analyze the comment network on the YouTube video “Gua Podcast Bareng AI... Dia Manggil Gua Sayang... (Episode 1)” to understand user interaction patterns with AI in digital spaces. The research employs the Social Network Analysis (SNA) method, collecting comment data through YouTube digital tools and analyzing it using Gephi software. The findings reveal that interactions in the YouTube comment section form two primary communication patterns: the circular network and the Y network. The network structure consists of 2,313 nodes and 717 edges, with a modularity value of 0.86, indicating the formation of discussion clusters. The key actors in the network are @JoshRafG and @manueladrians, who exert the greatest influence based on centrality measures. Frequently occurring words in the comments include “AI,” “Bisa” (Can), “Dan” (And), and “Manusia” (Human), reflecting discussions surrounding the pros and cons of AI as a communicative entity. This study reveals that AI in digital interactions is increasingly anthropomorphized, influencing users' perceptions of AI as a social subject. These findings contribute to digital communication studies, particularly in understanding AI's role in virtual interactions and shifting societal perceptions of artificial intelligence on social media.
Caught in the Middle: Intergenerational Caregiving Experiences Among Sandwich Generation Filipino Women Suaco, Lara Angeli S.; Ancho, Inero V.; Dy, Marison Felicidad R.; Recto, Ferlynn B.; Pelegrina, Daisy V.; Albor, Rufo Gil Z.; Almeda, Phrygian P.; Sagun, Danica Jae B.
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13313

Abstract

Despite the prevalence of sandwich generation Filipino women in the Philippines, their nuanced and unique experiences of being caught in the middle of two or more generations remain an understudied social phenomenon. The present study is a phenomenological research study that aimed to investigate the lived experiences of sandwich generation Filipino women and how they made sense of their circumstances amid the backdrop of intergenerational caregiving and the associated burden they carry. The study utilized purposive sampling in gathering eight sandwich generation Filipino women participants living in Metro Manila, who were later interviewed through one-on-one, in-depth interviews. Data was then transcribed and analyzed through thematic analysis; wherein significant themes were generated to produce meaningful narratives depicting intergenerational caregiving among sandwich generation Filipino women. Specifically, the findings of the study revealed that these women assume the primary caregiver role and fulfill domestic along with economic responsibilities due to a perceived sense of responsibility to pay back or help their families coupled with gender roles and norms. It is a deliberate choice that they make daily as they go through both rewarding and challenging experiences. In moving forward, they aspire for the future generation to have more agency and autonomy over their lives. The study shed light on the struggles of sandwich generation Filipino women, hence providing information on how different entities can pave the way for the increased visibility of unpaid care work and upholding Filipino women’s full rights.
Assessing the Impacts of Exports, Gross Capital Formation, Imports, Gross National Income, and Inflations on New Zealand’s Growth Trajectory Adamu, Ishiaka; Adeola, Kuforiji Abdulwasiu; Mtitu, Abubakar Ali; Arabzada, Sirajuddin
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13054

Abstract

This research investigates the impact of gross national income (GNI), gross capital formation (GCF), exports of goods and services (EXP), imports of goods and services (IMP), and inflation and consumer prices (INF) on economic growth (GDP) in New Zealand (NZ). The study employs various statistical tests such as; normality, serial correlation, heteroscedasticity, and multicollinearity to test whether the model fits the data and the test results show that the model is statistically feasible. The time series data were derived from the World Bank data indicators website in NZ using a purposive sampling technique for fifty-one (51) year period, from 1972 to 2022, and the data were analyzed through Eviews 10 software versions. The results of the regression analysis show that GNI, GCF, EXP, and IMP have positive and significant impacts on GDP, while INF has a negative and insignificant impact on GDP. The research contributes to the understanding of key indicators in enhancing economic growth in NZ. The findings of this research suggest that improving export, national savings, capital formation, importation of raw materials will contribute immensely to the economic growth of NZ. In addition, the research also suggests that inflation should be controlled, as it may hinder the country’s economic growth. Controlling inflation is essential to boosting income generation and economic productivity. However, future research should consider broader geographical contexts of different nations, increase sample size, and variables for a comprehensive understanding of factors influencing economic growth over time.
The Effect of Perceived Risk and Perceived Benefit on Online Shopping Behavior with Trust as Moderator and Attitude as Mediator Kurniawan, Shelvy; Agustine, Aulivia Dewi; Kamada, Erika; Suprapto, Laudhinar Nurtriara Kamal
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13144

Abstract

The rapid development of technology in the field of e-commerce has brought forth numerous ways for consumers to make purchases online. The phenomenon of online shopping conducted by society is inseparable from the risks and benefits that people experience when engaging in online shopping. This research aims to analyze the influence of perceived risk which includes product risk, privacy risk, and convenience risk moderated by trust on online shopping behavior, and the influence of perceived benefit mediated by attitude on online shopping behavior. The research scope of this study is limited to the generation Z which shops on the online fashion industry. The research employs a quantitative research methodology, and data collection is done through questionnaire with 383 respondents who met the research criteria, namely Indonesian generation Z who had purchased fashion products on e-commerce platforms. The results of data analysis indicate that product risk, privacy risk, convenience risk, and perceived benefit significantly influence the online shopping behavior variable. Trust as a moderating variable has a significant effect on the product risk, privacy risk, and convenience risk variables. Attitude as a mediating variable between perceived benefit and online shopping behavior also has a significant influence on online shopping behavior.
Tourists’ Motivation in Focus: Contrasting Push and Pull Factors of Tuba’s Adventure Tourism Laleo, Rachel; Dalisay, Maricar Angel; Dixon, Shanley Vanness; Bastasa, Zhyriene Shayne; Petalver, Trishia Mae; Cudapas, Sandara Jhunalyn; Rosimo, Amety Kaith; Chan, Patti Betina E.
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13344

Abstract

This study examined the motivational factors that influence participation in soft and hard adventure tourism in Tuba, Benguet. Soft adventure activities in the area include camping, swimming, and nature walks, while hard adventures involve hiking, cave exploration, and ziplining. The objective of the research was to compare the motivations of tourists and locals to provide a clearer understanding of how these factors differ and overlap. A qualitative comparative approach was used, and participants were selected through snowball sampling. Data were collected through interviews with 25 participants, composed of 16 tourists and 9 locals. Responses were analyzed using thematic analysis to identify recurring patterns and themes. Results show that soft adventure tourism is mainly motivated by low engagement and leisure, while hard adventure tourism is driven by thrill-seeking and adrenaline. Both groups, however, share motivations related to personal growth and fulfillment, balancing relaxation and challenge. Push and pull factors such as social influence, personal priorities, convenience, and accessibility also play a significant role in shaping participation. The study concluded that although soft and hard adventure activities differ in their primary motivational drivers, they also share important similarities. These findings provide useful insights for tourism development in Tuba, emphasizing the need to improve accessibility, design packages suited to different adventure levels, and promote activities that appeal to both tourists and locals.
Personality and Mental Well-Being of Adolescent Students from Dysfunctional Families: Basis for the Development of an Intervention Program Kisse, Limar T.
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13497

Abstract

The family structure, including parents, marriage and children, is said to be the building block of society and the most basic form of social organisation, and so it should be a place where children grow up in good mental and physical health (although reality is often somewhat different). In dysfunctional families, young people may experience emotional suffering or instability and may not receive regular support from their family, which can affect their psychological development and future development. This research analyzed the association of personality traits with the mental health of adolescents from dysfunctional families in a quantitative manner based on personality traits and well-being levels, demonstrating a characteristic profile of high openness and agreeableness combined with relatively low conscientiousness, extraversion, and neuroticism. Of these, characteristics such as conscientiousness emerged as a robust predictor of mental well-being, suggesting that structure, self-control and goal directed behaviour may be particularly important to individuals’ resilience in the face of challenging family environments. The results bear on the possibility that developing conscientious habits may make adolescents more resistant to life’s tribulations and provide them greater equanimity. For these reasons, preventive interventions that involve parents and teachers and students themselves, and promote resilience, re-oriente coping strategies and positive parenting are advisable. Such interventions contribute not only to better family communication and mutual understanding, but to greater mental health among adolescents under difficult circumstances
Regulation and Implementation of Green Open Space in Indonesia: Between Policy and Reality (Case Study at JIS Stadium) Arifin, Sada; Sadino, Sadino; Lutfi, Anas
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13628

Abstract

Green Open Space (RTH) has a vital function in maintaining ecosystem balance, improving air quality, and providing healthy and comfortable public spaces for the community. The role of green spaces is becoming increasingly important in the midst of increasing urbanization and rapid infrastructure development. In Indonesia, the government has established various regulations to ensure the availability of green spaces, including through Law No. 26/2007 on Spatial Planning which requires a minimum of 30% of the total city area to be allocated for green spaces. However, implementation in various regions, including in strategic areas such as the Jakarta International Stadium (JIS), still faces serious challenges. This study uses a juridical normative method to analyze the policy and implementation of the RTH regulation and assess the extent to which the JIS area complies with the regulation. The findings show that despite the existence of a strong legal foundation, the implementation of the RTH policy is still constrained by land conversion for commercial purposes, weak inter-agency coordination, low law enforcement, and minimal public participation in the planning and monitoring process. This study also identifies that the JIS area has not fully fulfilled the proportion of green space according to the stipulated standard. Therefore, concrete steps such as policy revision, strengthening of supervision mechanisms, and collaboration between the government, private sector, and civil society are needed in managing green spaces.
A Measurement for Social Experience and Its Evaluation: A Case Study of University Student Felix, Felix; Regina, Sharlene; Ohyver, Margaretha; Gunawan, Alexander Agung Santoso; Ngarianto, Heri
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13651

Abstract

Social experience refers to interactions and relationships that individuals have with others within their environments. According to researchers, higher levels of social experience can affect many aspects that an individual has, such as self-awareness, social skills, moral reasoning, intelligence, and emotional intelligence. Despite its importance, it is difficult to determine the valid and reliable measurement of social experience. The writer decided to create a survey as a measurement of social experience with 2 latent variables: self-efficacy and self-regulation to know the influence of both indicators on the measurement of social experience with 300 Bina Nusantara University students as its respondents. From the results of the survey, we conclude that verbal persuasion is the most impactful source from self-efficacy that influences social experience, while motivation is the most impactful source from self-regulation that influences social experience. All self-efficacy and self-regulation statements both are valid and reliable with convincing results. Although our results are convincing, it is essential to bear in mind that this study is not without limitations. These limitations include a limited sample size and the potential for biases in sampling and response due to the characteristics of our participants. Therefore, it is advisable for future research endeavors within this field to select participants from various universities and implement preliminary testing procedures to authenticate the survey.
Customer Loyalty in Urban Restaurants: The Role of Experience and Atmosphere Clara, Catharina; Irawan, Celesta; Sandra, Monaly
Business Economic, Communication, and Social Sciences Journal (BECOSS) Vol. 7 No. 2 (2025): BECOSS
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/becossjournal.v7i2.13742

Abstract

This study aims to investigate the influence of experiential marketing, store atmosphere, offline service quality, and electronic service quality on customer satisfaction and loyalty within the context of omnichannel urban restaurants in Indonesia. This study extends the S-O-R and ECT models by demonstrating how experiential and atmospheric cues outweigh functional digital factors in emerging market contexts. A quantitative method was employed, and data were collected through an online questionnaire distributed to customers who had experienced both online and offline services from urban restaurants. A total of 250 valid responses were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that customer satisfaction significantly affects customer loyalty, confirming its mediating role. Experiential marketing strongly influences both satisfaction and loyalty, emphasizing the importance of emotional and sensory engagement. Store atmosphere positively impacts satisfaction, underlining the role of physical environment in enhancing the dining experience. While offline service quality has a marginal effect on satisfaction, electronic service quality does not show a significant impact. These findings suggest that digital features alone are insufficient to generate emotional responses unless combined with meaningful physical interactions. Therefore, urban restaurant managers should prioritize integrated experiences that blend digital efficiency with memorable offline touchpoints. Future studies could examine moderating variables such as customer digital readiness or include constructs like trust or engagement to enrich the model. This study contributes to the growing literature on omnichannel customer experience by offering a comprehensive perspective that integrates both online and offline service quality into a unified satisfaction–loyalty framework.

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