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Journal of Entrepreneurship & Business
Published by Universitas Surabaya
ISSN : -     EISSN : 2721706X     DOI : https://doi.org/10.24123/jeb.v1i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Entrepreneurship & Business (JEB) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field Accounting & Financial Management, E-Business Management, Entreprenuerhsip, Human Resources Management, Marketing Management, Operation & Supply Chain Management, and Strategic Management. The Editors attempts JEB could be the major vehicle for the exchange of ideas and research among business scholars. The JEB is an open access journal that is published by UBAYA School of Business, University of Surabaya Indonesia.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 107 Documents
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The Influence of Environmental Awareness, Green Marketing, and Green Attribute Transparency on Purchase Intention Through Corporate Brand Image: A Case Study on Sensatia Botanicals Consumers in Indonesia Pasaribu, Eiwanda Magdalena; Yulika Rosita Agrippina
Journal of Entrepreneurship & Business Vol. 7 No. 2 (2026): Journal of Entrepreneurship and Business (March-June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i2.8556

Abstract

Purpose: This study aims to analyze the effects of environmental awareness, green marketing, and green attribute transparency on consumers’ purchase intentions toward environmentally friendly personal care products, with corporate brand image as a mediating variable. The novelty of this research lies in emphasizing green attribute transparency as a distinct determinant of purchase intention and in examining the mediating role of corporate brand image within the context of sustainability-oriented personal care brands in Indonesia. Method: This study used primary data collected through an online questionnaire distributed to 306 Indonesian consumers aged 18 years and above who are familiar with environmentally friendly personal care products. A non-probability purposive sampling technique was applied, and the data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS software. Results: The findings indicate that environmental awareness, green marketing, and green attribute transparency positively influence purchase intention, with corporate brand image playing a supporting role in shaping consumer perceptions. Corporate brand image significantly mediates the effects of environmental awareness and green attribute transparency on purchase intention, but does not mediate the relationship between green marketing and purchase intention. These results highlight the importance of transparent environmental information beyond promotional claims, while future studies are encouraged to explore additional variables and alternative research designs to strengthen explanatory power.
Financial Inclusion and SMEs Performance in Southwest Nigeria: The Mediating Role of Microfinance Bank Financing Okore, Okore Amah; Oyedele, Oloruntoba; Sajuyigbe, Ademola Samuel
Journal of Entrepreneurship & Business Vol. 7 No. 2 (2026): Journal of Entrepreneurship and Business (March-June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i2.8061

Abstract

Purpose: This study examines how financial inclusion mediates the relationship between microfinance bank (MFB) financing and the performance of small and medium-sized enterprises (SMEs) in Southwest Nigeria. It draws on Transaction Cost Theory, the Theory of Economic Development, and Financial Intermediation Theory. The study integrates these perspectives to explain how diverse financial services drive SME growth. Method: Purposive and random sampling selected 380 SMEs from seven sectors. Structured questionnaires gathered data. The analysis used descriptive statistics and Path Analysis Structural Equation Modelling (PA-SEM) in STATA version 15. Result: Descriptive analysis shows widespread access to MFB products, with mean availability scores ranging from 4.38 to 4.58. Path Analysis results reveal that not all MFB financial products contribute equally to SMEs’ performance. Transactional and credit-related services—particularly current accounts, joint association accounts, and working capital loans—have a stronger effect on SME performance than basic savings accounts. The results also indicate that financial inclusion partially mediates the relationship between MFBs’ funding activities and SMEs’ performance. Specifically, current accounts, term deposit accounts, and joint association accounts significantly enhance SME performance through improved financial inclusion. Savings accounts and working capital loans do not exhibit significant mediated effects. The study underscores the vital role of financial inclusion as a bridge between microfinance services and SME success. It offers guidance to policymakers, regulators, microfinance institutions, and entrepreneurs in emerging economies.
Digital Exposure and Regret: The Mediating Role of FoMO In Post-Event Consumer Behavior Wijaya, Anita Carolina; Yuniawati, Yeni; Ridwanudin, Oce
Journal of Entrepreneurship & Business Vol. 7 No. 2 (2026): Journal of Entrepreneurship and Business (March-June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i2.8531

Abstract

Purpose: This study investigates the impact of digital exposure on post-purchase regret among K-pop concert attendees, specifically examining the mediating role of Fear of Missing Out (FoMO). By utilizing the Stimulus-Organism-Response (S-O-R) framework, the research aims to explain how the hyper-connected digital ecosystem of K-pop fandom translates intensive information flow into long-term emotional dissatisfaction. Method: A quantitative research design was employed, collecting data from 185 K-pop fans in Indonesia through a web-based questionnaire. The sample was dominated by Generation Z females (79.5%), reflecting the core demographic of the fandom. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0 to test the direct and indirect relationships between digital exposure, FoMO, and post-purchase regret. Result: The findings confirm that all hypotheses were accepted. Digital exposure has a significant positive effect on both post-purchase regret (β = 0,299, p < 0,004, t > 2,843), and FoMO (β = 0,643, p < 0,000, t > 13,634). FoMO also significantly influences post-purchase regret (β = 0,385, p < 0,000, t > 4,293). Most importantly, FoMO was found to partially mediate the relationship between digital exposure and post-purchase regret (β = 0,248, p < 0,000, t > 3,770). The model explains 41.4% of the variance in FoMO and 38.6% in post-purchase regret.
Drivers of Customer Satisfaction and Loyalty in The Coffee Shop Industry: Evidence from Fore Coffee Putra , Marcel Valentino; Ellitan, Lena
Journal of Entrepreneurship & Business Vol. 7 No. 2 (2026): Journal of Entrepreneurship and Business (March-June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i2.8759

Abstract

Purpose: The rapid growth of Indonesia’s contemporary coffee industry, particularly in Surabaya, has intensified competition among coffee brands. As a prominent market player, Fore Coffee faces increasing challenges in maintaining customer satisfaction and loyalty amid the abundance of alternatives and aggressive promotional strategies employed by competitors. This study aims to examine the influence of advertising, brand image, and product quality on customer satisfaction, as well as the subsequent effect of customer satisfaction on customer loyalty toward Fore Coffee in Surabaya. Method: A quantitative research approach was employed, with data collected through questionnaires distributed to respondents who met the following criteria: residents of Surabaya, aged 17 years or older, who had purchased Fore Coffee within the past month and had been exposed to its advertisements. A total of 224 valid responses were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 3.0. The analysis included evaluations of both the outer model (validity and reliability testing) and the inner model (hypothesis testing). Result: The findings reveal that advertising, brand image, and product quality each have a positive and significant effect on customer satisfaction. Furthermore, customer satisfaction significantly influences customer loyalty. Among the independent variables, product quality and brand image exert stronger effects on customer loyalty compared to advertising. These results highlight the importance of maintaining consistent product quality, using high-quality ingredients, and establishing a modern and credible brand image to foster long-term customer loyalty.
The Role of Flexible Leadership in Building Adaptive Performance with Teacher Agility as Mediation Ellitan, Lena; Agustini Srimulyani, Veronika
Journal of Entrepreneurship & Business Vol. 7 No. 2 (2026): Journal of Entrepreneurship and Business (March-June)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i2.8307

Abstract

Purpose: To examine the role of teacher agility in the relationship between flexible leadership and adaptive performance in the education sector, particularly in building teachers’ adaptive performance amid the Industrial Era 5.0. Method: This study used a quantitative approach with a sample of 30 school principals and 30 teachers from private senior high schools and private vocational schools in several regions of East Java Province, Indonesia. Result: The results show that flexible leadership demonstrated by principals positively and significantly influences teacher agility and teachers’ adaptive performance. Teacher agility has a positive and substantial effect on adaptive performance. In addition, flexible leadership has an indirect effect on teachers’ adaptive performance, with teacher agility acting as a partial mediator. The findings provide new insights into how flexible leadership supports adaptive performance in educational settings.
Financial Qualification Analysis in Government Construction Tenders: East Java Case Study Adlillah, Ahmad Gholib; Ardini, Lilis
Journal of Entrepreneurship & Business Vol. 7 No. 3 (2026): Journal of Entrepreneurship and Business (July-October)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i3.7799

Abstract

Purpose: This study investigates the effectiveness of financial qualification requirements in mitigating risks associated with abnormally low bids below 80% of the owner’s estimate in government construction tenders. It assesses stakeholder perceptions of the minimum cash requirement (Ks formula) under East Java Governor Regulation No. 18 of 2023 and, unlike prior studies of low bidding in general, specifically examines how this codified cash-adequacy formula interacts with the package capability system. Method: A qualitative design using the Critical Incident Technique (CIT) was employed to collect data from eight purposively selected informants in East Java, comprising Selection Working Group, Commitment-Making Official, contractors, and regulators through in-depth interviews, document analysis, and observation. Data were coded in NVivo, categorized, and triangulated across sources to support credibility, dependability, and confirmability. Results: The Ks formula is perceived by stakeholders as effectively filtering financially unqualified contractors, consistent with pre/post-regulation bid-pattern data. However, the package capability system creates disparities for small businesses. Implications & Recommendations: The findings support harmonizing the Ks cash-adequacy formula with a proportionate Package Capability system, strengthening digital verification of contractors’ liquidity, and providing financial-planning support for small contractors. The recommendations are intended to preserve project-delivery safeguards without creating avoidable barriers to SME participation. The study identifies the absence of quantitative project-performance indicators as a limitation for future research. Contribution & Value Added: The study provides a context-specific evaluation of a codified cash-adequacy instrument and shows how its interaction with a parallel package-capability ceiling can create unintended distributional effects. It adds an empirically grounded mechanism linking procurement risk screening, administrative capacity, and inclusive public contracting.
Understanding Collaborative Governance through Academic Perspectives: Evidence from the Emerging Mandalika Tourism Cluster in Indonesia Chen, Lin; Furkan, Lalu
Journal of Entrepreneurship & Business Vol. 7 No. 3 (2026): Journal of Entrepreneurship and Business (July-October)
Publisher : Program MM Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jeb.v7i3.8865

Abstract

Purpose: This study explores how collaborative governance in tourism is interpreted by academic actors, drawing on evidence from the Mandalika tourism cluster in Indonesia. Although collaboration is widely promoted as a solution to fragmented tourism systems, its practical enactment appears uneven and context-dependent. Method: This study adopted a qualitative interpretive research design to examine how academic actors understand collaborative governance in the Mandalika tourism cluster in Lombok, Indonesia. Data were collected through semi-structured interviews with 32 university lecturers involved in tourism-related research, teaching, policy consultation, community engagement, and stakeholder collaboration. Participants were recruited through purposive and snowball sampling between January and March 2026. The interview data were analyzed thematically, with data collection continuing until thematic saturation was reached. Results: The findings show that collaborative governance in Mandalika is perceived as present but fragmented, uneven, and only partially integrated across stakeholder groups. Five interrelated patterns emerged. First, trust is relational and continuously negotiated through repeated interaction, perceived fairness, communication, and experiences of inclusion or exclusion. Second, communication mechanisms such as meetings and forums exist but do not consistently generate shared understanding. Third, participation is constrained by unequal power relations and institutional uncertainty, with stronger stakeholders often exerting greater influence over decision making. Fourth, economic benefits strongly shape how tourism initiatives are evaluated and legitimized by communities. Fifth, respondents perceived persistent tensions between rapid tourism development and longer-term sustainability objectives. Implications & Recommendations: The findings suggest that collaborative governance should be understood as a context-dependent and continuously negotiated process rather than a fixed institutional arrangement. Practically, policymakers and tourism managers should strengthen transparent communication, broaden meaningful stakeholder participation, improve institutional clarity, and create mechanisms for more equitable decision making. Greater attention should also be given to balancing immediate economic priorities with long-term social and environmental sustainability. Contribution & Value Added: This study contributes an interpretive perspective to collaborative tourism governance by showing how academic actors make sense of governance processes through their professional experiences. The study therefore extends understanding of collaborative governance by highlighting its contingent and socially constructed character in the Mandalika context.

Page 11 of 11 | Total Record : 107

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