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Program Studi Perbankan Syariah - Fakultas Ekonomi dan Bisnis Islam UIN Ar-Raniry Banda Aceh Jln. Syaikh Abdur Rauf Banda Aceh 23111, Aceh, Indonesia
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JIHBIZ :Global Journal of Islamic Banking and Finance.
Published by Universitas Islam Negeri Ar-Raniry Banda Aceh
ISSN : -     EISSN : 26848554     DOI : 10.22373/jihbiz
Core Subject : Economy,
Economics, Econometrics & Finance
Jihbiz : Global Journal of Islamic Banking and Finance publishes research articles of interest to Islamic Banking, Insurance/ Takaful, Islamic Accounting, Business Ethics and Legal Issues, Work Ethics, Islamic Work Ethics, Islamic Corporate Social Responsibility, Islamic Financial management, Islamic Business management, Islamic Consumer behavior, Islamic Marketing management and strategies, Innovation and product development
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Keuangan
Articles 122 Documents
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Halal Image in Product Acceptance: A Comparative Study from Muslim Majority and Minority Countries Azhary, Riza Aulia; Rizkina, Nya’ Soraya
Jihbiz: Global Journal of Islamic Banking and Finance Vol. 8 No. 1 (2026)
Publisher : Program Studi Perbankan Syariah FEBIII UIN Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/pxfrbx46

Abstract

The development of Islamic branding and strategic marketing has skyrocketed over the past decades. Islamic branding companies started to expand their targeted market into the non- Muslim majority countries. This research aims to identify the most significant determinants of brand acceptance and rejection, specifically in Islamic branding, by measuring intention to buy as the determinant of buying behaviour. Utilising the extended theory of Ajzen’s Theory of Planned Behaviour, by measuring the 3 factors constructed by the theory (attitude to behaviour, subjective norm, perceived behavioural control) and the halal image determiner, the research examined the correlation between the four independent variables and the intention to buy. Using quantitative methods and an online questionnaire, the paper found that subjective norm and perceived behavioural control are 2 significant determinants of intention to buy. In addition, based on the sample collected, it is to be noted that there is a significant disparity in the perspective of marketing by being a Muslim and a non-Muslim, as the result showed religion as a significant factor for implementing certain marketing strategies.
Efektivitas Program Bantuan Langsung Tunai (BLT) Kepada Warga Penerima Manfaat di Kelurahan Menteng, Kecamatan Jekan Raya, Kota Palangka Raya Arif; Novianti, Elsa; Pratama, Meycel; Selmai; Yonatan Ari Santoso
Jihbiz: Global Journal of Islamic Banking and Finance Vol. 8 No. 1 (2026)
Publisher : Program Studi Perbankan Syariah FEBIII UIN Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/z9qvjz19

Abstract

This study aims to analyze the effectiveness of the Direct Cash Assistance (BLT) program for beneficiaries in Menteng Village, Jekan Raya District, Palangka Raya City. A descriptive qualitative approach was employed using observation, in-depth interviews, and documentation. The analysis focuses on targeting accuracy, data verification and validation, and the timeliness of aid distribution.The results show that the BLT program has been relatively effective in reducing the economic burden of low-income communities. The use of a decile-based data system and the involvement of neighborhood units (RT) in verification contribute to improved targeting. However, challenges such as data inconsistencies, duplicate beneficiaries, and limited evaluation remain. From a sharia perspective, the program aligns with the principles of justice (‘adl) and public welfare (maslahah). Nevertheless, strengthening transparency, accountability, and data validation is necessary to ensure fair and sustainable distribution in accordance with Islamic economic principles.

Page 13 of 13 | Total Record : 122

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