Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Journal of Economics, Management, Accounting and Finance is an online journal with full reference (double-blind peer review) and open access for academics, researchers, postgraduate students, early career researchers and university students, published by ADM Publisher Bengkulu, Indonesia.Jurnal Emak is a periodical publication (four times a year) in January, April, July and October. The main objective is to disseminate scientific articles in the fields of economics, management, accounting and finance. The language used in this journal is Indonesian or English. Without reducing the scientific weight, this journal accepts contributions of writings that have never been published in other print media and accepts advertisements.
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Analysis of The Feasibility Study for The Culinary Business of Culinary Tourism in Kali Mojo, Tegalwaton, Semarang Regency
Nur Ifa Maulida;
Rahayu Ambarwati;
Astri Dian Utami;
Komala Inggarwati
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.319
Tegalwaton Village has potential that can be developed to become a tourist attraction. One of them is the Kali Mojo area which is located near the Tingkir toll exit. For now, Kali Mojo is managed by the Kingstone youth organization in the area. The potential of Kali Mojo has a good opportunity to become a culinary tourism center. This study was conducted to assess the development of culinary tourism in Kali Mojo from the market and financial aspects. The results show that the culinary tourism development plan in Kali Mojo has a large market potential and is financially profitable so it is possible to run.
Use of Facebook Social Media as Product Marketing Media
Muhammad Anshari Hutasuhut;
Siti Hazrah;
Vania Sally Nabila;
Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.345
Everyone needs information to support their activities, so try to access information as quickly as possible. To introduce products or services that will be sold, companies or small and medium-sized businesses need promotions, and the pattern in the field of business through Facebook or through a web-based shop is very encouraging. The creator utilizes an enlightening subjective examination approach where the information gathered is predominantly as words and sentences, or pictures that have more significance than numbers or frequencies. Execution of the utilization of Facebook web- based media incorporates building data methodologies, planning advancements and building networks by using gatherings and fanspages.
Comparative Analysis of E-Business Implementation in Service Companies (Case Study of PT. Gojek and PT. Grab Indonesia)
Amanda Damayanti Nasution;
Helva Diansyah Putri;
Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.346
The implementation of an E-Business strategy increases the advantages of a business. The online motorcycle taxi service is also an application of e-business to a business where initially motorcycle taxis were only available at certain posts, but now the motorcycle taxi service can be used only by ordering via a smartphone. This study aims to determine how the comparison of companies that offer services as their products in implementing E-Business. This type of research method is qualitative by using descriptive methods and taking secondary data. The results of this study show that the concept used by online motorcycle taxis Go-Jek and Grab is the same, because these two companies offer the same services and have the same target, but the only difference is the number of services they offer and the customer satisfaction they provide. give, based on research results that Grab enthusiasts are more used than Go-Jek even though the services offered by Go-Jek are more. This online motorcycle taxi is here to make it easier for people to use motorcycle taxi services anytime and anywhere.
The Role of Marketing Management Through Social Media Instagram on Scarf By Miwa in Aceh Singkil
araza yudha magfira;
nurbaiti;
sella fauziati harlina
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.365
Bymiwa scarf is one of the businesses in the field of hijab that is in great demand by the public. scarfbymiwa sells various kinds of headscarves with various motifs, the hallmark of scarfbymiwa is selling various kinds of veils (hijab) with various motifs and made of voal cotton. Knowing the implementation of marketing management in the scarfbymiwa business through Instagram social media (3) Evaluating the scarfbymiwa marketing management through Instagram social media (4) Following up the scarfbymiwa business. The method used is descriptive with a qualitative approach. The subject of this research is Ownerscarfbymiwa, and 30 scarfbymiwa consumers from various circles, the determination of research subjects is done by interviewing respondents. Data was collected using observation techniques, interview techniques and documentation techniques. The results showed that the role of marketing management was very helpful in marketing scarfbymiwa products on Instagram. From the owner who is very good at marketing through Instagram social media, then consumers really appreciate Instagram social media marketing and 30 consumers 9 (90%) like Instagram social media marketing and often use it while 1 respondent (10%) likes but doesn't like it in social media marketing. product photo design is lacking because it is attractive. Therefore, it is necessary to pay more attention to uploading products, to pay more attention to product photo designs.
The Effect Of Emotional Intelligence And Organizational Commitment On Employee Performance On The Regional Financial Management Agency Of Seluma District
Juliansyah Putra;
Sri Handayani;
Ermy Wijaya
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.369
The ipurpose iof ithis istudy iwas ito idetermine ithe ieffect iof iemotional iintelligence iand iorganizational icommitment itogether ion iemployee iperformance iat ithe iRegional iFinancial iManagement iAgency iof iSeluma iRegency. iThe isample iin ithis istudy iwere i74 iemployees iat ithe iRegional iFinancial iManagement iAgency iof iSeluma iRegency. iCollecting idata iusing ia iquestionnaire iand ithe ianalytical imethod iused iis imultiple ilinear iregression, idetermination itest iand ihypothesis itesting. i iThe iresults iof ithe iregression ianalysis ishowed iY i= i9.714 i+ i0.325X1 i+ i0.454 iX2, ithis idescribes ia ipositive iregression idirection, imeaning ithat ithere iis ia ipositive iinfluence ibetween iX1 i(emotional iintelligence) iand iX2 i(organizational icommitment) ion iperformance i(Y). iIt imeans ithat iif ithe ivariables iof iemotional iintelligence iand iorganizational icommitment iincrease, iit iwill iincrease iperformance. iThe ivalue iof ithe icoefficient iof idetermination iis i0.470. iThis imeans ithat iX1 i(emotional iintelligence) iand iX2 i(organizational icommitment) iaffect iperformance i(Y) iby i47% iwhile ithe iremaining i53% iis iinfluenced iby iother ivariables inot iexamined iin ithis istudy. iEmotional iintelligence ihas ia isignificant ieffect ion iemployee iperformance iat ithe iRegional iFinancial iManagement iAgency iof iSeluma iRegency ibecause ithe itcount iis igreater ithan ittable i(3.419 i> i1.666) iand ithe isignificant ivalue iis i0.001 iless ithan i0.05. iOrganizational icommitment ihas ia isignificant iinfluence ion iemployee iperformance iat ithe iRegional iFinancial iManagement iAgency iof iSeluma iRegency ibecause ithe ivalue iof itcount iis igreater ithan ittable i(4.960 i> i1.666) iand ithe isignificance ivalue iof i0.000 iis iless ithan i0.05. iThe iresults iof ihypothesis itesting isimultaneously i(F itest) ior itogether ihave ia isignificance ivalue iof i0.000 iwhich iis ismaller ithan i0.05 iand iFcount i> iFtable i(31.473 i> i3.13). iThis imeans ithat ithe ivariables iof iemotional iintelligence iand iorganizational icommitment ihave ia isignificant iinfluence itogether ion iemployee iperformance iat ithe iSeluma iRegency iRegional iFinancial iManagement iAgency
Analysis Of Stock Control Of Raw Materials Of Dzohir Noodles In Bengkulu
Monika Ahmelia;
Herlin Herlin;
Abdul Rahman
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.370
This study aims to analyze the stock inventory control of Mie Dzohir's raw materials in Bengkulu. The analytical method used is Economic Order Quantity (EOQ), Reorder Point (ROP), Total Inventory Cost (TIC) and Safety Stock (SS). The results showed that to meet the raw material needs of 91,375 kg during the research period, from January 2020 to December 2020 (12 months), the number of economical purchases/EOQ of wheat flour raw materials that had to be made by the Mie Dzohir factory in Bengkulu was as much as 5,372 kg for each order with a purchase frequency of 17 times for a period from January 2020 to December 2020. Reorders or reorder points (ROP) can also be determined, namely reordering should be done when 345 kg of inventory is in warehouse, with a lead time of 1 days so as not to hamper the company's production process. The total inventory cost (TIC) can also be determined, namely the total cost of raw material inventory of Rp. 3.572.188, - therefore, it can save on inventory costs of Rp. 1.051.697,- .Safety stock (SS) of 95 kg which must be in the warehouse, this is intended therefore, there is no shortage of wheat flour raw materials if there is a delay in the delivery of raw materials.
Factors Affecting Employee Performance at the Communication Information and Statistics Department Bengkulu Province
Wike Safitri;
Suwarni Suwarni;
Tito Irwanto
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.371
The purpose of this study is to determine the factors affecting employees performance at at the Department of Information Communication and Statistics Bengkulu Province. These factors refer to Sanjaya's opinion which consists of employee internal factors, organizational internal environmental factors and organizational external environmental factors. This research is descriptive research using the overall sampling method (saturated sampling) with a total population of 87 employees of the State Civil Apparatus. The data collection method in this study used a questionnaire method with the distribution of questionnaires in the form of a list of statements in the form of a Likert scale. The method of analysis in this research is multiple linear regression analysis. The results of this study indicate that the variable internal employee factors affect employee performance by 3.561 with a significance level of 0.001. Variable internal organizational environmental factors also affect employee performance of 5.413 with a significance level of 0.000. While the organizational external environmental factor variable of 0.999 has no effect on employee performance because the level of significance is greater than 0.05 or 0.321. Simultaneously, employee internal factors, organizational internal environmental factors and organizational external environmental factors have a significant effect on employee performance of 30.663 with a significance level of 0.000, so the hypothesis can be accepted.
Effect of Motivation and Job Satisfaction on Work Productivity of Oil Palm Plantation Employees PT. Four Mighty Agro Lawang in Four Lawang District
Diko Agusra;
Sri Handayani;
Nurzam Nurzam
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.372
The purpose of this study was to determine the effect of motivation and job satisfaction simultaneously on employee productivity at PT. Four Lawang Agro Perkasa in Empat Lawang Regency. The sample in this study were employees at PT. Four Lawang Agro Perkasa as many as 35 people. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the regression analysis show Y = 1.501 + 0.380X1 + 0.603 X2 + 5.900 this describes a positive regression direction, meaning that there is a positive influence between X1 (motivation) and X2 (job satisfaction) on work productivity (Y). Means that if the variables of motivation and job satisfaction increase, it will increase work productivity. The value of the coefficient of determination is 0.590. This means that X1 (motivation) and X2 (job satisfaction) affect work productivity (Y) by 59% while the remaining 41% is influenced by other variables not examined in this study. The test results for the X1 variable (motivation) show the tcount value is greater than ttable at 2,424 > 1,693 and a significance value of 0.021 < 0.05. Because tcount > ttable and the significance value is less than 0.05, then H0 is rejected and Ha is accepted. This means that X1 (motivation) has a significant influence on work productivity (Y) of employees at PT. Four Lawang Agro Perkasa in Empat Lawang Regency. The test results for the X2 variable (job satisfaction) show the tcount value is greater than ttable at 3.258 > 1.693 and a significance value of 0.003 <0.05. Because tcount > ttable and the significance value is less than 0.05, H0 is rejected and Ha is accepted. This means that X2 (job satisfaction) has a significant effect on work productivity (Y) of employees at PT. Four Lawang Agro Perkasa in Empat Lawang Regency. The value of Fcount > Ftable (22,986 > 3,29) with a significant value of 0.000 < 0.05 indicates that simultaneously X1 (motivation) and X2 (job satisfaction) have a significant effect on work productivity (Y) of employees at PT. Four Lawang Agro Perkasa in Empat Lawang Regency.
Comparative Analysis of Marketing Strategies for Online Shopping Applications on Shopee and Lazada (Case Study of Febi Uinsu Students)
Aris Kukuh Prasetyo;
Siti Nur Khalizah Siregar;
Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
Publisher : Penerbit ADM
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DOI: 10.53697/emak.v3i1.373
Development in the growing world of business have mande infulencing the world esier. This can be observed in buying goods as desired in a transaction using E-Commerce, regradless of the infulence in the marketing strategy of two E-Commerce. Where in the marketing strategy can be observed in terms of prices, products, promos and service offered. This research method uses qualitative methods based on literature results through sources from previous research results by discussing data based on theory 15 informants. This study aims to determine the E-Commerce application that is in great demand by the respondents in terms of its marketing strategy. The results of this study indicate that the most widely used E-Commerce based on its marketing strategy is shopee. this can be seen in terms of the price offered, the promotions provided, the products sold according to the prcie, and the service provided.
Implementation of E-Business Strategy to Increase Competitive Advantage (Case Study At PT. Airasia Indonesia)
Sophia Rahmadhani;
Anggita Rizki;
Ahmad Ihsan Fiqih Siregar;
Nurbaiti Nurbaiti
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 1 (2022): Januari
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DOI: 10.53697/emak.v3i1.374
E-business is the use of the Internet and other networks and information technology to facilitate the process of electronic commerce, business cooperation and communication, and business activities on the web. In other words, E-business has a wider scope than e-commerce AirAsia is one of the airlines that uses e-business implementation in its core business functions. Through http://www.airasia.com customers only need to visit the website from AirAsia.com to book airline tickets, even to book hotels and various attractive packages offered by AirAsia.com. E-business implemented by AirAsia is included in the B2C (Business-to-Consumer) application, which aims for consumers to directly contact the company without going through intermediaries. The focus of the problem in this research is how to implement e-business at PT AirAsia Indonesia, and what future steps/developments are proposed by the AirAsia company so that the e-business function can continue to grow and make the AirAsia company more competitive. This study aims to determine the e-business implemented by PT AirAsia Indonesia and alternative e-business development to increase competitive advantage. The method used to write this article is library research. To increase the competitive advantage AirAsia uses a CRM system that is useful for knowing the needs and behavior of changes by consumers.