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Program Studi Manajemen Industri Katering Fakultas Pendidikan Ilmu Pengetahuan Sosial Universitas Pendidikan Indonesia Jl Dr Setiabudhi No 229 Lt2 Sayap Kiri Isola Kecamatan Sukasari Kota Bandung Jawa Barat 40154
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The Journal Gastronomy Tourism
Published by Universitas Pendidikan Indonesia
ISSN : 27746186     EISSN : 27163970     DOI : https://doi.org/10.17509/gastur.v8i2
Core Subject : Economy, Science, Education, Social, Engineering,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences
The Journal Gastronomy Tourism with eISSN 27163970 and pISSN 27746186 is a scientific journal accommodates the development of science, and the gastronomic tourism business that includes multidisciplinary science. Journal Scope are Gastronomy tourism, Food and Beverage Management, Food Heritage and Culture, Food Literature, Hospitality, Digitalization and Information System of Food, Food Nutrition and Sustainabilty, Halal Food, Food innovation and Technology, Gastronomy Tourism Destination Management, Food and landscape, Food Science, Gastronomy and Education Published articles can be in the form of research articles, conceptual articles, field study reports, implementation practices, and national or international policies. This journal will be published twice a year in June and December in electronic form, and in limited print. The electronic edition of this journal is Open Access which can be downloaded free of charge to encourage the development of knowledge. GasTur will be managed professionally and follows the management standards of the electronic journal Directorate of Higher Education (DIKTI).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 127 Documents
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Gastronomic Tourism Travel Routes Based On Android Applications In Ternate City Turgarini, Dewi; Pridia, Heni; Soemantri, Lioe Lyly
Gastronomy Tourism Journal Vol 8, No 2 (2021)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (505.915 KB) | DOI: 10.17509/gastur.v8i2.41818

Abstract

The rapid development of information technology systems in the world has forced Indonesia to immediately improve its gastronomic tourism information technology system that is easily accessible by tourists. The city of Ternate is unique both in terms of traditional/local food, history, tradition, philosophy, way of eating, way of serving, and educational value. In addition, the city also provide experiences by enjoying nutritious dishes and having good ethics. The method used is descriptive qualitative, through depth interviews, surveys and FGD analysis of the gastronomic component in Ternate City. After that, the second stage was carried out, namely designing an information system in the form of an Android application. This application provides a variety of attractions, accessibility, amenities, and additional services with a menu display that is easy for tourists to use when visiting gastronomic tourist destinations in Ternate City, then spatial mapping is carried out by tagging coordinates so that travel routes can be made. The result of the research is that valid data regarding gastronomic potential data is obtained, and an Android application is made, then an alternative gastronomic travel route is given which is expected to make it easier for special interest tourists to enjoy gastronomic tourist destinations in the city of Ternate. Further research needs to be done in the future so that tourists can extend their stay while enjoying their gastronomic trip in Ternate City.
Studi Kelayakan Bisnis Pada Rumah Makan Saung Pojok Dadaha Kota Tasikmalaya Azizah, Marwah; Sudono, Agus; Sukirman, Oman
Gastronomy Tourism Journal Vol 3, No 2 (2016)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (194.212 KB) | DOI: 10.17509/gastur.v3i2.3625

Abstract

Saung Pojok Dadaha is a restaurant that operates since year 2009 and had afairly good development. Starting from small rice stalls and then evolved into arestaurant that is able to sell up to 1000 servings per day. The uniqueness of this Eating is House offer only one meal that is nasi timbel komplit that contains nasi timbel, ayam goreng serundeng, tempe goreng, tahu goreng, ikan asin, sambal, and lalapan at a price of Rp. 10.000,-. On his business trips, is currently going through a Saung Pojok Dadaha decline in sales quite significantly so that necessary to do study of business feasibility. The method used in this research is description verification with explanatory survey.Based on research results, obtained the results that the business of nasi timbelkomplit in Saung Pojok Dadaha deserves to be run and developed. Based on theanalysis of the financial aspects of investment appraisal indicator with using thecalculation of Net Present Value is explain this business feasible to be operate cause value of NPV is bigger than 0 (NPV0) or Rp. 1.691.405.357 Rp. 1.022.052.500. According to research result of non-financial aspect found several things that need to be evaluate, such as facility management, promotion, salary management, formation of management team, finance management in this case is about accounting, and completeness of licenses.
Analisis Strategi Pengembangan Bisnis Pada Soerabi Pa’is Bandung Haris Wulandari, Dini; Priatini, Woro; Ryana, Herry
Gastronomy Tourism Journal Vol 2, No 1 (2015)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (574.634 KB) | DOI: 10.17509/gastur.v2i1.4658

Abstract

Soerabi Pa’is is one of a surabi shop in Bandung city that has been established since August 18th, 2006. Soerabi Pa’is experiences reduction of selling volume so that makes the importance of strategic formulation at Soerabi Pa’is. The purpose of this research are: (1) to know the factors of internal stategic such as strength and weakness that owned by Soerabi Pa’is, (2) to know the factors external strategic such as opportunity and threat for Soerabi Pa’is, (3) to know the alternative of bussiness development strategic that can be applied based on analysis SWOT result, and (4) to know the order of strategic alternative priority that can be applied at Soerabi Pa’is. The analysis result shows, there are seven alternative strategics that can be applied by Soerabi Pa’is, with expanding market share as the main strategic with the highest score 7,44.ABSTRAKSoerabi Pa’is adalah salah satu kedai surabi di kota Bandung yang telah berdiri sejak tanggal 18 Agustus 2006. Soerabi Pa’is mengalami penurunan volume penjualan, hal tersebut membuat pentingnya perumusan strategi yang tepat pada Soerabi Pa’is. Tujuan dilakukannya penelitian ini adalah: (1) mengetahui faktor-faktor strategis internal yang merupakan kekuatan dan kelemahan yang dimiliki Soerabi Pa’is, (2) mengetahui faktor-faktor strategis eksternal yang merupakan peluang dan ancaman bagi Soerabi Pa’is, (3) mengetahui alternatif strategi pengembangan bisnis yang dapat diterapkan Soerabi Pa’is berdasarkan hasil analisis SWOT, dan (4) mengetahui urutan prioritas alternatif strategi yang dapat diterapkan Soerabi Pa’is. Hasil analisis menunjukkan terdapat tujuh alternatif strategi yang dapat diterapkan Soerabi Pa’is dengan strategi utama yaitu memperluas pangsa pasar dengan skor tertinggi 7,44.
Marketing Research Efforts To Develop Products of Kerupuk Sanjai Bumbu Rendang Bridha, Risya Ladiva; Ahman, Eeng; Priatini, Woro
Gastronomy Tourism Journal Vol 6, No 1 (2019)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1061.149 KB) | DOI: 10.17509/gastur.v6i1.22793

Abstract

West Sumatra is a province that has a food characteristic of the region that is already known to the public, namely karupuak sanjai and rendang. Rendang with taste spicy and savory when paired with karupuak Sanjai the bargain, will surely give a new flavor to this historic food. Therefore, they invented a new product development of existing karupuak sanjai as souvenirs of West Sumatra is karupuak Sanjai bumbu rendang. Then karupuak Sanjai bumbu rendang will in consumer acceptance test, whether this new product can be accepted in the market or not. The method in this research using quantitative methods with experimental approaches and hedonic organoleptic test, test consumer acceptance, and his DKBM nutritional analysis. This study states that the product karupuak Sanjai rendang selected seasoning weighing 40 grams, the selected products compared with control products with significantly different results, karupuak Sanjai rendang seasoning has a higher nutritional value than at karupuak sanjai balado; karupuak sanjai bumbu rendang can be accepted by the community as the development of new products from previous karupuak sanjai.
Evaluasi Kelayakan Bisnis Restoran Ma’Kerang Bandung Andianie, Indria; Ahman, Eeng; Handyastuti, Indriyani
Gastronomy Tourism Journal Vol 4, No 2 (2017)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (744.247 KB) | DOI: 10.17509/gastur.v4i2.22221

Abstract

Penelitian ini bertujuan untuk mengetahui kelayakan bisnis pada restoran Ma’kerang yang ditinjau dari aspek pasar dan pemasaran, manajemen, teknis/operasi, hukum, ekonomi sosial dan keuangan.Metode yang digunakan adalah metode kuantitatif, untuk aspek pasar menggunakan segmentasi, pasar target dan posisi pasar dan pemasaran menggunakan bauran pemasaran 7P (Product, price, place, promotion, people, physical evidence, process). Aspek manajemen menggunakan perencanaan, pengorganisasian, pelaksaan dan pengawasan. Aspek teknis/operasi dengan menggunakan penilaian lokasi area produksi, luas area produksi, dan tata letak area produksi. Aspek hukum dengan menggunakan penilaian badan hukum, izin-izin yang dimiliki, dan sertifikat tanah. Aspek ekonomi sosial menggunakan penilaian dampak ekonomi dan dampak sosial. Aspek keuangan dengan menggunakan metode penilaian investasi. Berdasarkan hasil penelitian dengan wawancara pemilik, manajer, karyawan, wargasekitar, kuesioner dan observasi menjelaskan bahwa aspek pasar sudah baik karena dalam segmentasi, pasar target, dan posisi pasar Ma'kerang sudah jelas. Dan hasil penilaian pemasaran mengenai 7P (Product, price, place, promotion, people, physical evidence, process) berada pada kategoricukup baik dan layak untuk dijalankan. Aspek manajemen layak untuk dijalankan karena Ma'kerang memiliki perencanaan, pengorganisasian, pengawasan dan pelaksanaan dalam operasional sudah baik. Aspek teknis/operasi tidak layak karena hasil penilaian luas produksi dan tata letak produksi tidak luas dan penataan peralatan belum tertata rapih.Aspek hukum tidak layak karena Ma'kerang belum memiliki izin usaha dari pemerintah. Aspek ekonomi sosial layak karena Ma'kerang tidak memberikan dampak yang negatif untuk warga sekitar. Aspek keuangan dengan indikator penilaian investasi bahwa payback period3 bulan 8 hari maka usaha layak untuk dijalankan Net present value (NVP) 34,514,085 40,520,500 sehingga tidak dapat diterima dan tidak layak,  Internal rate of return (IRR) 67% 5,25% sehingga layak untuk diteruskan, dan Profitability Index (PI) 1.839 1 sehinggadapat diterima dan layak.Berdasarkan hasil penelitian saran dari penulis Ma’kerang harus bisa mempertahankan kualitas produk, terus memberikan promosi yang menarik agar dapat menarik konsumen. Manajer Ma’kerang harus selalu memberikan pengarahan kepada karyawan agar pekerjaan lebih terarah. Lokasi produksi Ma’kerang harus diperluas dan lebih ditata dengan rapi. Dan Ma’kerang harus membuat izin usaha kepada pemerintah.
The Differentiation of Corn Choux Pastry Product with Additional Vegetables as Stuffing Fajri, Ilham; Octavia, Silvi; Ningsih, Caria
Gastronomy Tourism Journal Vol 7, No 2 (2020)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (620.285 KB) | DOI: 10.17509/gastur.v7i2.30812

Abstract

Corn is Indonesian's staple food and the need for corn in the country is increasing. This can be seen from the corn fields that are scattered throughout the provinces. This condition has made Indonesia as one of the exporting countries of corn to several ASEAN countries. This study aims to make a differentiation of choux pastry with blended corn in the dough. The research method in this article is experimental. To test the product formulation and product quality, the opinions of the supervisors are employed. Lastly, descriptive test is used, and market analysis of the product is conducted. Samples of choux pastry formulations used the ratios of 50%: 50% and 25%: 75% respectively between wheat flour and corn. Each formulation is tested by the supervisors to produce the average product which is most preferred by the supervisors. Furthermore, the product is tested again using market analysis to find out the public acceptance of the differentiation of corn choux pastry product with the addition of corn.
Strategi Pengembangan Wisata Kuliner Di Waduk Jatigede Kecamatan Jatigede Kabupaten Sumedang Alia, Lisnani Nur; Turgarini, Dewi; Taufiq, Hilman
Gastronomy Tourism Journal Vol 5, No 2 (2018)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (755.987 KB) | DOI: 10.17509/gastur.v5i2.40601

Abstract

Pengaruh Physical Evidence Terhadap Keputusan Pembelian Konsumen Di Happy Cow Palasari Bandung (Survey Pada Konsumen Di Happy Cow Palasari Bandung) Sabrilia, Tinka; Andari, Rini; Abdullah, Taufik
Gastronomy Tourism Journal Vol 3, No 1 (2016)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (970.291 KB) | DOI: 10.17509/gastur.v3i1.3610

Abstract

Tourism has become one of the largest industries in the world, and are themainstay in generating foreign exchange in many countries, including Indonesia with a very vast natural wealth. In a world traveler tourism industry can not be separated from tourism accommodation ranging from lodging services, transport and restaurants. Which at this present moment tourism is much discussed is culinary, talk about the culinary is a city rich in culinary. One of the restaurants in the city of Bandung, Happy Cow Steak Palasari Bandung is located in Jalan Palasari No. 30, Bandung. With the passage of time and an increasingly tight competition in restaurant sales decreased. It is seen from the sales data Happy Cow Steak Palasari Bandung has decreased the number of consumers in 2015 amounted to 15.3%. One of the strategies used to increase the return of consumer purchasing decisions, namely physical evidence. Increased physical evidence aimed to withdraw the interest of consumers to make purchases at the Happy Cow Steak Palasari Bandung.The object in this research is that consumers in Happy Cow Steak PalasariBandung. The independent variable in this study is physical evidence and thedependent variable is buying decision. This study uses descriptive and verification method, with explanatory survey method. The number of samples in this study of 100 respondents. Data analysis technique used is the technique of multiple regression analysis with the program.Based on the results of studies found that physical evidence has a positiveinfluence on purchasing decisions with that middle relationship categories.
Pengaruh Saluran Distribusi Dan Biaya Promosi Terhadap Volume Penjualan Di Restoran McDonald Se-Kota Bogor Ilmina, Astrid; Turgarini, Dewi; Pinayani, Ani
Gastronomy Tourism Journal Vol 1, No 1 (2014)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (461.256 KB) | DOI: 10.17509/gastur.v1i1.4650

Abstract

McDonald restaurant is tha franchise restaurant and have American restaurant theme. The restaurant have currently competition very hard. McDonald restaurant in the city of Bogor add have reference with the factual of fact and extact to determinate sales volume the restaurant. Based on research result obtained that distribution channel with dimension delivery service, drive thru, and eat-in, along with promotion cost, has positive and significant impactin a simultaneously. But in a partially, a distribution channel with dimension eat-in with promotion cost, have a positive but not significant to sales volume at McDonald Restaurant in Bogor city.AbstrakRestoran McDonald merupakan restoran waralaba yang bertemakan American Restoran. Di tengah persaingan yang cukup ketat, restoran McDonald se-kota Bogor akan menambah referensi dengan fakta yang faktual dan akurat dalam menentukan volume penjualan terhadap restoran. Berdasarkan dari hasil penelitian yang dapat di peroleh, bahwa saluran distribusi dengan dimensi delivery service, drive thru, dan eat-in, serta biaya promosi memiliki pengaruh positif secara keseluruhan, namun secara parsial, saluran distribusi dengan dimensi eat-in serta biaya promosi memiliki pengaruh positif namun tidak signifikan terhadap volume penjualan di restoran McDonald se-kota Bogor.
Analysis of Millennial Consumption Behavior Factors and Their Interest in Visiting Sundanese Restaurants in Bandung Nikmah, Nur Faijatun; Sudono, Agus; Fajri, Ilham
Gastronomy Tourism Journal Vol 6, No 1 (2019)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (859.471 KB) | DOI: 10.17509/gastur.v6i1.22782

Abstract

The growth of people who are growing rapidly is the background of this study and the aim is to get an idea of the millennial potential in Bandung and analyze what factors most dominate millennial food consumption behavior towards interest led to Sundanese restaurants in Bandung. This study uses quantitative descriptive methods with data collection techniques in the form of question items on the questionnaire. The Sundanese restaurant and the experience of the visit itself became a place to do this research. Participants involved in this study were 270 respondents. Analysis was performed on the data obtained that is in the beginning of the researxh, while doing the research, and in the end of the research. The data analysis technique used is Exploratory Factor Analysis. The results of the analysis obtained showed that Bandung population of 27.99 percent is in the range of the age group of 20-34 years with a total of 699,395 thousand inhabitants dominated by vulnerable people aged 20-24 years which is around 10, 36 percent of the profession as students / students and income less than Rp 2,500,000 per month. Then, it was found that only nine factors that is influencing millennial consumption behavior towards their interest in visiting Sundanese restaurants in Bandung. They are: food characteristic, positive feeling, influence from external world, environmental in an attractive destination, food experience, negative feelings, relationships, looking for unique and authentic experiences, and fulfillment of physical and psychological needs. From the nine factors mentioned, the most dominating factor is the food characteristic factor with an eigenvalue value of 8,790.

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