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Economicus: Jurnal Ekonomi dan Manajemen
Published by Sekolah Tinggi Ilmu Ekonomi Dewantara
ISSN : 19787294     EISSN : 26158078     DOI : https://doi.org/10.47860/economicus
Core Subject : Economy, Education,
Economics, Econometrics & Finance Other
Jurnal Economicus merupakan jurnal ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi (STIE) Dewantara yang memuat informasi hasil kegiatan penelitian dan gagasan konseptual di bidang ekonomi dan manajemen.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 9 Documents
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Search results for , issue "Vol. 13 No. 2 (2019): DESEMBER" : 9 Documents clear
PENGARUH PRODUK, HARGA, LOKASI DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA DISTRO CLUB DI KOTA BOGOR Osta Nababan, Benny; ., Jubaedi
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.169

Abstract

This study the sampling technique used accidental sampling technique and the samples of this study was 100 respondents. The results of the study show that the results of the partial hypothesis test prove that the product variable with a t-count value of 3,240> t-table value 1.66. With a significance value of 0.002 <0.05 a significance value smaller than 0.05 indicates that at the significance level of 5%, the hypothesis HO is rejected and Ha is accepted. Hypothesis test results simultaneously prove that together the factors of product, price, location and promotion have a positive and significant influence on consumer purchasing decisions Distro Club Kota Bogor. The results of multiple linear regression test obtained a regression equation that is Y = 5.743 + 0.399 X1 + 0.187 X2 + 0.010 X3 + 0.081 X4 which means that there is an increase in product, price, location and promotion as much as one unit will raise consumer purchasing decisions Distro Club City of Bogor. Whereas if there is no increase in product value, price, location and promotion then the value of the consumer purchasing decision Distro Club Bogor City will be constant at 5.743. The results of the coefficient of determination test obtained an adjusted R² value of 0.290, this shows that 29.0% purchasing decisions in Distro Club Bogor City influenced by the marketing mix while the remaining 71.0% purchasing decisions are influenced by other variables not examined in this research.
PENGARUH CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP PROFITABILITAS PADA PERUSAHAAN INDUSTRI PENGHASIL BAHAN BAKU SEKTOR PERKEBUNAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2013 – 2017 Satria Rukmana, Heru; Ikhbal Saputra, Muhamad
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.170

Abstract

The purpose of this study was to determine the effect of Corporate Social Responsibility (CSR) on company profitability. The independent variable in this study is the disclosure of Corporate Social Responsibility (CSR) as measured by indicators of the global reporting initiative (GRI) such as CSR-economy, CSR-environment, and CSR-social. The dependent variable in this study is the company's profitability measured by using net profit margin (NPM). This research is a clause study. The sampling technique was carried out using the purposive sampling method with the criteria of plantation companies listed on the Indonesia Stock Exchange which published a complete financial report for the 2013-2017 period. The data analysis technique was carried out by the method of Multiple Linear Regression using SPSS 23 program tools. The results of this study are CSR-economic disclosure has no effect on NPM, CSR-environmental disclosure has a negative effect on NPM, and CSR-social disclosure has no effect on NPM, CSR-economic disclosure, CSR-environment, CSR-social has a positive effect on NPM.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN DI PT NINDOMARCO PRISMATAMA CABANG BOGOR 2 Ilyas, Yasnimar; Novianti, Nia
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.171

Abstract

The results showed 1) There was a positive and significant influence of motivation on the performance of employees of PT Unggul Karya Semesta Bogor with a tilapia regression coefficient of 0.409 and t count = 11.204 > t table 1.979 which proved the first hypothesis was accepted. 2) There is a positive and significant influence of transformational leadership on the performance of employees of PT Unggul Karya Semesta Bogor with a regression coefficient of 0.170 and t count = 4.443> t table 1.979 which proves the second hypothesis is accepted. 3) There is a positive and significant influence of organizational culture on the performance of employees of PT Unggul Karya Semesta Bogor with a regression coefficient value of 0.403 and t count = 9461> t table 1.979 which proves the second hypothesis is accepted. 4) Simultaneous hypothesis test results known that the calculated F value of 168,176> F table 2,445 has proves that together with motivation, transformational leadership and organizational culture have a significant effect on employee performance. 5) The coefficient of determination test results obtained adjusted R² value of 0.799.
PENGARUH PERSEPSI KEMUDAHAN, MANFAAT DAN KEAMANAN TERHADAP KEPUTUSAN PEMBELIAN KARTU INDOMARET DI REST AREA KM 35 SENTUL KABUPATEN BOGOR Adyas, Dasmansyah; Ainurahmah, Rika
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.172

Abstract

The research method used is multiple linear regression analysis method, using simultaneous tests and partial test. The data used are primary and secondary data . Samples taken as many as 96 respondents using purposive sampling technique. The results of this study indicate that perceptions of ease, perceptions of benefits and perceptions of security, physical evidence, processes jointly influence the decision to purchase Indomaret cards by 0.406 or 40% ease, benefits and security is one of the processes of positive influence on consumer decisions. In partial test (t-test) it is known significantly with sig. Respectively 0,000 and 0,001 <from 0,05 and t count value respectively 3,703,> t table values ​​1,66159, 1,787 and 3,588> t table values ​​1,66159. This shows that the variable perceived ease of use, perceived usefulness and security influence consumer decisions in purchasing Indomaret cards.
PENGARUH PENGELOLAAN MODAL KERJA TERHADAP TINGKAT PROFITABILITAS (ROA) PADA PERUSAHAAN MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI PERIODE TAHUN 2013-2017 Zakaria Hamzah, Zeze; Ayu Anggitya Rahma , Dian
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.173

Abstract

The purpose of this research is capital investment in food and beverage companies listed on the Indonesia Stock Exchange in the period 2013-2017. The type of data used in research is quantitative causality. Data samples were taken using purposive sampling method. The results of this study indicate that working capital variables consisting of current ratio, accounts receivable turnover, preparation turnover and simultaneous working capital turnover (together) are significantly related to profitability (ROA). With a partial ratio (ROA) with a sig value of 0.045 <0.05 and a value of t arithmetic 2.097> 2.042 and accounts receivable turnover (ROA) with a sig value of 0.013 <0.05 and a t value of 2.634> 2.042. Inventory turnover and working capital do not affect profitability (ROA). Then from the results of the Beta Standard Coefficient shows the most dominant variable is the current ratio with a value of 0.468. From the regression results in this study the influence of the independent variables amounted to 32.7% while the remaining 67.3% was needed by other factors outside this study.
DESAIN ORGANISASI DINAS PERHUBUNGAN, KOMUNIKASI DAN INFORMATIKA KABUPATEN BANDUNG BARAT Kartika Asri, Tika
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.174

Abstract

This research aims to determine how the organizational design of Department of Transportation, Communication and Information in West Bandung Regency. Hellriegel and Slocum, there are have six elements such as task, technology, strategic, design, culture, and people. The researcher using qualitative methods with collection of data technique by library research, observation and interview. Informants on this research were selected based on purposive technique with sampling data and consideration. Data analysis is start from data reduction, data presentation, and conclusions. The results implementation of organizational design at Department of Transportation, Communication and Information in West Bandung Regency yet optimally, because there’s some aspects that have not been fulfilled. The problem solving from the researcher is restructure the design organization at Department of Transportation, Communication and Information in West Bandung Regency. Government have to consideration to merge between transportation field with communication and information filed, cause both of them have different function, role and job to achieve the purpose in West Bandung Regency.
PENGARUH KUALITAS PELAYANAN FRONTLINER TERHADAP KEPUASAN NASABAH PADA BANK BNI SYARIAH KCP KARTINI -DEPOK ., Muhlis; ., Haryani
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.175

Abstract

The purpose of this study was to determine how much the physical service variable, reliability, responsiveness, assurance and empathy affect customer satisfaction at BNI Syariah KCP Kartini. This study uses a questionnaire as an instrument to take a sample of 100 respondents, who are BNI Syariah KCP Kartini Depok customers. The results of data analysis using multiple linear regression showed that partially, just empathy had a positive and significant effect on customer satisfaction at BNI Syariah KCP Kartini. Simultaneously note that F statistic > F table so that Ho is rejected, meaning that together physical evidance, reliability, responsiveness, assurance and empathy affect satisfaction customer. The independent variable can explain the dependent variable that is customer satisfaction by 39.6% and the remaining 60.4 is explained by other variables not included in this analysis.
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN ONLINE BUSANA MUSLIM DI INDUSTRI NANAD HIJAB CIBINONG BOGOR Hari Subagyo, Wawan; Safitri, Yulia
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.176

Abstract

Fashion muslim development in the country rapid progress. Because many women in awareness muslim clothed covered in accordance with what god, make and it has now become a muslim needs. This impact for the entrepreneur the clothing industry for a racing in creating innovation and producing muslim clothes. Research aims to understand the influence of, products , price , promotion and a partial and in simultaneous with the resolution of the purchase of products in the Nanad Hijab Industry. This type of research is causal research with quantitative methods. The population of this study includes consumers who buy Nanad Hijab products online through the Shopee application with a sample of 80 respondents. Methods of collecting data through questionnaires. The analysis used is the validity, reliability test, analysis linear regression multiple, the assumption classical , and the hypothesis. The results showed that Product Variables had a significant effect on the Muslim Muslim online purchasing decisions in the Nanad Hijab Cibinong Industry, Price Variables had a significant effect on the Muslim Muslim online purchase decision in the Nanad Hijab Cibinong Industry, Promotion Variables had a significant effect on Muslim fashion online purchasing decisions at the Nanad Hijab Industry Cibinong. The Marketing Mix jointly influences the decision to purchase Muslim fashion online at the Nanad Hijab Cibinong Industry.
PENGARUH QUALITY OF WORK LIFE DAN PENGGUNAAN TEKNOLOGI INFORMASI TERHADAP PERILAKU KERJA INOVATIF DOSEN YANG DIMEDIASI KOMITMEN ORGANISASI (Studi pada Dosen Politeknik Pusmanu Pekalongan) Elshifa, Aria; Dwi Anjarini, Ari; Jamaludin Kharis, Aghus
Economicus Vol. 13 No. 2 (2019): DESEMBER
Publisher : Sekolah Tinggi Ilmu Ekonomi Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i2.177

Abstract

The purpose of this study is to determine and analyze the effect of quality of work life and the use of information technology on organizational commitment. Knowing and analyzing the effect of quality of work life, use of information technology and organizational commitment to innovative work behavior of lecturers. The population in this study were 34 lecturers at Pusmanu Pekalongan Polytechnic. The results of the study can be concluded as follows: quality of work life and the use of information technology have a positive and significant effect on organizational commitment of Pusmanu Pekalongan Polytechnic lecturers. Quality of work life, the use of information technology and organizational commitment have a positive and significant effect on the innovative work behavior of Pusmanu Pekalongan Polytechnic lecturers. Organizational commitment as a variable that intervenes the influence of quality of work life and the use of technology on innovative work behavior of Pusmanu Pekalongan Polytechnic lecturers.

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