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INDONESIA
Indonesian Journal of Innovation Studies
Published by Universitas Muhammadiyah Sidoarjo
ISSN : -     EISSN : 25989936     DOI : https://doi.org/10.21070/ijins.v17i
Core Subject : Science, Education, Social, Engineering,
Computer Science & IT Education Engineering Law, Crime, Criminology & Criminal Justice
Indonesian Journal of Innovation Studies (IJINS) is a peer-reviewed journal published by Universitas Muhammadiyah Sidoarjo four times a year. This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.This journal aims is to provide a place for academics and practitioners to publish original research and review articles. The articles basically contains any topics concerning new innovation on all aspects. IJINS is available in online version. Language used in this journal is Indonesia or English.
Arjuna Subject : Umum - Umum
Articles 60 Documents
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Search results for , issue "Vol. 25 No. 2 (2024): April" : 60 Documents clear
Transforming Rural Governance through Enhanced Communication Strategies for Global Impact: Mengubah Tata Kelola Pemerintahan Pedesaan melalui Strategi Komunikasi yang Ditingkatkan untuk Dampak Global Sindiana, Dina Ayu; Rodiyah, Isnaini
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1145

Abstract

This study explores the implementation challenges of a Website-Based Village Information System in Dukuhsari Village Government, focusing on communication, resource allocation, disposition, and bureaucratic structure. Through qualitative methods including interviews and observation, the study reveals gaps in communication and resource management, impacting the system's effectiveness. The findings emphasize the need for improved communication strategies, consistent training, and ongoing support to optimize the system's utility and enhance public service delivery in Dukuhsari Village. Highlight: Challenges in Village Information System Implementation: Communication and resource allocation. Improving System Efficiency: Enhanced communication strategies and consistent training. Impact on Governance: Transparency and accessibility in rural service delivery. Keyword: Village Information System, Implementation Challenges, Communication, Resource Allocation, Public Service Delivery
Social Media Promotions and Reviews Drive Online Shopping in Indonesia: Promosi dan Ulasan Media Sosial Mendorong Belanja Online di Indonesia Sari, Elda Premesta; Indayani, Lilik; Abadiyah, Rifdah
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1146

Abstract

This study investigates the effects of social media promotions, prices, and product reviews on purchasing decisions for online shopping through Shopee in Sidoarjo. Using a quantitative approach, data from 96 respondents was collected via a Google Forms questionnaire. Analysis through SPSS version 26 revealed that social media promotions and product reviews significantly influence purchasing decisions, while price does not. These findings suggest that Shopee should focus on enhancing social media promotions and product reviews to boost consumer interest. Future research should explore additional factors to provide a more comprehensive understanding of online purchasing decisions. Highlight: Social media promotions significantly influence purchasing decisions on Shopee. Product reviews have a notable impact on consumer buying choices. Price does not significantly affect purchasing decisions for Shopee users. Keywoard: Social media promotions, Product reviews, Online shopping, Purchasing decisions, Shopee
Boosting MSME Growth in Indonesia Through E-Payment Adoption: Mendorong Pertumbuhan UMKM di Indonesia Melalui Adopsi Pembayaran Elektronik Rafisar, Ahdaniati; Prapanca, Detak
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1147

Abstract

Technological advancements have enhanced information access, leading to innovations in financial technology such as e-payment systems. This study investigates the impact of a less cash society, perceived convenience, and trust on MSMEs' (Micro, Small, and Medium Enterprises) intention to adopt e-payment in Sidoarjo. Using purposive sampling and the Slovin formula, data were collected from 100 respondents and analyzed with SEM-PLS. Results show that all three factors significantly influence the adoption of e-payment systems. These findings highlight the benefits of e-payment services and emphasize the need for service providers to promote ease of use and security, and for policymakers to establish protective regulations to encourage adoption. Highlight: Impact Factors: Key factors include less cash society, convenience, and trust. Methodology: Data from 100 MSMEs analyzed using SEM-PLS. Implications: Emphasize ease of use, security, and protective regulations. Keyword: Financial technology, e-payment, MSMEs, less cash society, trust
Unveiling Key Drivers to Enhance Global Customer Satisfaction: Mengungkap Faktor Pendorong Utama untuk Meningkatkan Kepuasan Pelanggan Global Jamilah, Hafshah; Supardi, Supardi; Indayani, Lilik
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1148

Abstract

This quantitative study investigates the influence of service quality, price, and brand image on customer satisfaction at PT. Pos Indonesia Sultan Agung Magersari Sidoarjo. Using a sample of 85 respondents and multiple linear regression analysis, the research finds significant positive effects of service quality, price, and brand image on customer satisfaction. Specifically, reliability and responsiveness significantly impact service quality, competitor price significantly influences price, and uniqueness significantly affects brand image. The study underscores the importance of maintaining high service quality standards, competitive pricing strategies, and distinctive brand images to enhance customer satisfaction in the postal service industry. The findings offer practical implications for PT. Pos Indonesia, suggesting the prioritization of reliability and responsiveness in service delivery, competitive pricing strategies, and leveraging unique brand attributes for market differentiation. Future research directions include exploring additional variables and employing qualitative methods to deepen understanding and optimize customer satisfaction strategies. Highlight: Study: Service, price, brand influence postal customer satisfaction significantly. Regression: Reliability, responsiveness, competitor price, uniqueness impact customer satisfaction. Practical: Maintain reliability, competitive pricing, leverage uniqueness for customer satisfaction. Keywoed: Customer satisfaction, Service quality, Price, Brand image, Postal services
Impact of Shopee Skincare Price, Reviews, and Quality on Purchasing Decisions: Pengaruh Harga, Ulasan, dan Kualitas Perawatan Kulit Shopee terhadap Keputusan Pembelian Rischawati, Novita; Indayani, Lilik; Oetarjo, Mas
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1149

Abstract

This study investigates the impact of price, online customer reviews, and electronic service quality on skincare purchasing decisions within the Shopee marketplace, focusing on East Java. Through a quantitative approach involving 96 respondents sampled purposively, data was collected via Google Forms and analyzed using descriptive statistics and multiple linear regression in SPSS. Results indicate significant positive effects of these factors on skincare purchasing decisions. Recommendations are made for Shopee and skincare sellers to enhance pricing strategies, prioritize customer reviews, and improve electronic service quality, aiming to optimize consumer decision-making processes and build trust in online transactions. This research contributes insights tailored to the skincare industry within online marketplaces, particularly in East Java, addressing a notable gap in existing literature. Highlight: Shopee skincare purchasing decisions study, East Java, quantitative analysis. 96 purposive sampled respondents enhance study validity and relevance. Findings: price, reviews, service quality impact skincare buying decisions. Keywoard: Shopee, skincare, purchasing decisions, online marketplace, East Java
Influential Factors Shaping Consumer Behavior in Skincare Industry: Faktor-Faktor yang Berpengaruh dalam Membentuk Perilaku Konsumen di Industri Perawatan Kulit Ningrum, Ridiya; Indayani, Lilik
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1150

Abstract

This study investigates the influence of digital marketing, brand awareness, and electronic word-of-mouth (e-WOM) on consumer purchasing intentions for local skincare products in East Java, Indonesia. Employing an objective and scientific quantitative research approach, data from 97 respondents were analyzed using SPSS software. Findings reveal a significant positive impact of brand awareness and e-WOM on purchasing intentions, while digital marketing showed no significant effect. These results emphasize the importance of tailored marketing strategies in driving consumer interest and suggest avenues for future research to explore additional influencing factors. Limitations include the small sample size and potential biases in data collection. This research contributes to understanding consumer behavior dynamics in the skincare industry and informs marketing strategies for local skincare products. Highlights: 1. Analyzing digital, brand, e-WOM impact on skincare consumer behavior.2. Brand awareness, e-WOM significantly influence consumer interest in skincare products.3. Tailored marketing crucial for leveraging consumer preferences in skincare industry. Keywords: Consumer Behavior, Digital Marketing, Brand Awareness, Electronic Word-of-Mouth (e-WOM), Skincare Industry
Experiential Marketing and Quality Drive Coffee Shop Loyalty in Indonesia: Pemasaran Eksperiensial dan Kualitas Mendorong Loyalitas Kedai Kopi di Indonesia Kushenda, Dimas Ardyadheva; Hariasi, Misti
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1151

Abstract

This study analyzes the effects of Experiential Marketing, Product Quality, and Service Quality on consumer loyalty at a coffee shop in Pandaan. Using an associative quantitative approach, data from 100 consumers were collected via questionnaires and processed with SPSS. Results indicate that all three factors positively and significantly impact consumer loyalty. These findings suggest that improving these aspects can enhance customer loyalty. The study fills a knowledge gap by providing empirical evidence on the importance of experiential marketing, product quality, and service quality in the coffee shop industry. Highlight: Experiential Marketing positively impacts consumer loyalty. High product quality boosts customer retention. Excellent service quality enhances repeat purchases. Keywoard: Experiential Marketing, Product Quality, Service Quality, Consumer Loyalty, Coffee Shop
Korean Wave's Influence on BT21 Purchases in Indonesia: Pengaruh Korean Wave terhadap Pembelian BT21 di Indonesia Putri, Rachelita Agista Nasruhan; Hariasih, Misti
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1152

Abstract

The influence of Korean Wave Brand Ambassadors and Influencers on purchasing decisions for BIS "BT21" products was examined in this study. Korean Wave, a phenomenon of Korean pop culture, has significantly impacted global markets. Companies leverage this trend to boost product sales through brand ambassadors and influencers. Despite its popularity, the specific impact on consumer purchasing decisions remains underexplored. This study aims to fill this gap by analyzing the effects of Korean Wave, Brand Ambassadors, and Influencers on BT21 product purchasing decisions in Sidoarjo, East Java. Using a quantitative approach, the research sampled 96 consumers who have purchased BT21 products, employing the Lemeshow formula for sampling. Data were collected through a questionnaire with a 5-point Likert scale and analyzed using SmartPLS version 3.0 software. The results indicated that the Korean Wave positively and significantly influences purchasing decisions for BT21 products. Similarly, Brand Ambassadors and Influencers also have a positive and significant impact on purchasing decisions. The findings suggest that the Korean Wave, alongside strategic use of Brand Ambassadors and Influencers, can effectively enhance consumer loyalty and boost product sales. These results have important implications for marketing strategies, particularly in leveraging cultural phenomena and influential figures to drive consumer behavior. Highlight: Significant Impact: Korean Wave, Brand Ambassadors, and Influencers significantly influence BT21 purchasing decisions. Quantitative Analysis: Study used quantitative methods and SmartPLS software for data analysis. Marketing Strategies: Findings highlight the importance of leveraging cultural trends and influential figures in marketing. Keywoard: Korean Wave, Brand Ambassadors, Influencers, BT21, Consumer Behavior
Nuclear Governance Assessing Effectiveness and Enhancing International Cooperation: Tata Kelola Nuklir Menilai Efektivitas dan Meningkatkan Kerja Sama Internasional Nishonov , Abdulloh Ubaydulloh o’g’li
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1153

Abstract

This article explores the legal regulation of atomic energy, focusing on its historical evolution, current status, and effectiveness. It addresses gaps in understanding regarding the adequacy of existing regulations and the extent of international cooperation. Employing a multifaceted approach, including documentary analysis and interviews, the study assesses legislative frameworks and institutional mechanisms. Findings reveal the complexities of atomic energy governance and underscore the importance of international cooperation in enhancing regulatory compliance. This research provides valuable insights for policymakers and stakeholders, facilitating informed strategies to strengthen nuclear governance and ensure safe and sustainable atomic energy utilization. Highlights: Comprehensive assessment of legal regulations governing atomic energy. Importance of international cooperation in enhancing regulatory compliance. Implications for strengthening nuclear governance and promoting sustainability. Keywords: Atomic Energy, Legal Regulation, International Cooperation, Governance, Agreements
Legal Analysis of the Decision on the Request for Guardianship by the State for Christianity: Analisis Yuridis Terhadap Putusan Permohonan Wali Negara Bagi Agama Kristen Savier, Alem; Wahyudi, Eko
Indonesian Journal of Innovation Studies Vol. 25 No. 2 (2024): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v25i2.1075

Abstract

General Background: Marriage in the Christian religion fundamentally differs from other traditions, notably in the absence of a legal requirement for a marriage guardian. Specific Background: Instead, the presence of a priest to officiate the ceremony is deemed sufficient. This distinction is often misunderstood, leading to legal ambiguities and misapplications. Knowledge Gap: Despite clear doctrinal guidelines, there persists a lack of awareness regarding the role of state-appointed guardians in Christian marriages, as evidenced by legal cases requesting such appointments. Aims: This study aims to analyze the necessity and implications of appointing a state guardian in Christian marriages through the examination of relevant legal cases in the Jombang District Court. Results: The study highlights two pivotal cases: Request Number 20/Pdt.P/1994/PN Jmb, which was granted, and Request Number 119/Pdt.P/2023/PN Jbg, which was withdrawn. Novelty: By juxtaposing these cases, the research underscores the inconsistencies and the resultant need for greater legal and doctrinal clarity. Implications: The findings advocate for enhanced educational efforts within both the Christian community and the broader public to mitigate legal misunderstandings and to streamline the judicial approach to marriage guardianship in Christian contexts. This research contributes to the discourse by elucidating the legal boundaries and ecclesiastical stipulations of Christian marriages, promoting informed judicial decisions and societal understanding. Highlights: Legal Ambiguity: Inconsistent court decisions on state guardians in Christian marriages. Educational Need: Urgent need for educating communities on marriage guardianship in Christianity. Judicial Clarity: Importance of clear legal guidelines to prevent misapplications. Keywords: State Guardian, Decision on Request, Christian Marriage, Legal Analysis, Religious Doctrine

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