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Jurnal Manajemen

JM
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Published by Universitas Katolik Indonesia Atma Jaya

ISSN : 18296211 EISSN : 25974106 DOI : https://doi.org/10.25170/jm

Core Subject : Economy, Science, Social,

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Jurnal Manajemen is accredited SINTA 4 based on KEPUTUSAN DIREKTUR JENDERAL PENGUATAN RISET DAN PENGEMBANGAN KEMENTERIAN RISET, TEKNOLOGI, DAN PENDIDIKAN TINGGI REPUBLIK INDONESIA NOMOR 28/E/KPT/2019. Jurnal Manajemen contains research papers in the field of management science. This academic journal is published by the Faculty of Economics and Business, Atma Jaya Catholic University of Indonesia, Jakarta. First published in 2007 with the periods of publications 2 times a year, namely in May and November. The focus of this journal is the publication of research output in the fields of financial management, marketing management, human resource management, and operation management. However, the scope is not limited to these fields. Research from other fields relevant to management science can be published in this journal.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 131 Documents

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ANALISIS PEMBENTUKAN PORTOFO OPTIMAL DENGAN MENGGUNAKAN MODEL MARKOWITZ UNTUK SAHAM LQ 45 PERIODE 2008‐‐2012 Liliana Chandra; Yudith Dyah Hapsari
Jurnal Manajemen Vol 11 No 1 (2014): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

The shares which are included in the LQ45 list attract investors., Make a portfolio diversification is necessary to minimize unsystematic risk. In this paper the authors wanted to construct an optimal portfolio in accordance with the theory of Markowitz. The data are taken from the yahoo.finance monthly data for stocks that are respectively included in LQ45 consistently in the period 2008 to 2012.. In establishing the optimal portfolio, the author uses the Linear Solver Microsoft Programming in Excel.Program. To determine the optimal portfolio, 17 shares which consistent listed in LQ45 in the period 2008 to 2012quired.. The Author formed 14 portfolios from the 14 stocks which have positive return. Portfolio Ewhich has the highest risk adjusted return (RAR) is selected as the optimal portfolio.

ANALISIS PERBEDAAN FENOMENA SHORT-TERM UNDERPRICING DAN LONG-TERM UNDERPERFORMANCE PADA SAHAM PERUSAHAAN BUMN DAN BUMS YANG MELAKUKAN IPO DI BEI TAHUN 2000--2010 Indira Rully Widhawati; Yunia Panjaitan
Jurnal Manajemen Vol 11 No 1 (2014): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

The research is intended to analyze short term underpricing and long term underperformance on state and private company shares. Samples used are 11 state company share and 97 private sector share which experienced short term underpricing with average first day return method plus 7 state company shares and 91 state company shares which had long term underperformance using 3 years buy and hold method and wealth relative. By using different test non parametric Mann-Whitney U is concluded that private sectors shares has higher underpricing level which give benefit to short term investor. While State company shares has better performance on long term with WR level reaching 1 compared to private sector shares.

ANALISIS PENGARUH LIKUIDITAS, PROFITABILITAS, UKURAN, USIA DAN PERTUMBUHAN PERUSAHAAN TERHADAP STRUKTUR MODAL Michael Dimitri; Sumani Sumani
Jurnal Manajemen Vol 11 No 1 (2014): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

The Company Capital Structure plays an important role in the financing of a company. Planning a good capital structure is an important tool to understand since with the right decision of the appropriate capital structure, the company can reduce the cost of capital (cost of capital), which means to increase the value of the company. The author conducted a research to analyze the influence of several variables, namely liquidity, profitability, size, age and growth on capital structure. The data analyzed are generated from the companies in the list LQ 45 in IDX. The author uses multiple linear regression to analyze the data. The results shows that the variables of liquidity, profitability, size, age and growth of the company negatively affect the capital structure. Of these variables only variable of growth that has a significant at alpha level of 10%.

ANALISIS EFEK MEDIASI CUSTOMER EQUITY ATAS PENGARUH CUSTOMER RELATIONSHIP MARKETING DAN CUSTOMER SATISFACTION TERHADAP BRAND EQUITY Tigor Sitorus; Ardy Ardy
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

Customer service quality in the banking industry, especially private banking is a competitive advantage to survive amid fierce competition. The type of product that is almost similar to its competitors means that a bank must have a strong point in competition. This study aims to analyze the Mediation effect of Customer Equity upon Customer Relationship Marketing and Customer Satisfaction on Brand Equity. This research was conducted in Bank Danamon Jabodetabek region, which spread in 8 (eight) districts with a total sample of 124 customers. Structural Equation Modelin (SEM) by AMOS program version 22 was used to prove the effects among variables that have high loading factors. The conclusions are as follows. First, Customer Relationship Marketing has a positive and significant effect on Customer Equity. Second, Customer Satisfaction has a positive and significant effect on Customer Equity. Third, Customer Relationship Marketing has a positive but not significant effect on Brand Equity. Fourth, Customer Satisfaction has a positive but not significant effect on Brand Equity. Fiftth, Customer Satisfaction has a positive and significant effect on brand Equity. Sixth, mediation effect of The Customer Equity upon the effect of Customer Relationship Marketing and Customer satisfaction on Brand Equtiy has more power and significant than direct effect.

ANALISIS PENGARUH RETURN HARGA KOMODITI DUNIA TERHADAP RETURN INDEKS HARGA SAHAM GABUNGAN DI INDONESIA PERIODE 2000 - 2010 Reinandus Aditya Gunawan
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

In Indonesia the trend to invest in gold, silver, platinum and palladium is getting higher in the past 10 years. This study wants to find the relationship between the return of the commodity price with IHSG return as an indicator of Indonesian stocks. This relationship is sought to create a better alternative for investors. When the price of a commodity is up or down, will IHSG go up or down as well so investors can immediately shift their funds to commodity instruments or still hold shares listed in IHSG to avoid the risk of declining value of its investment. Results from this study indicate that global commodity return has a positive correlation with IHSG return. World commodity return also has an influence on IHSG return.

EFEK MOTIVASI KARIR DAN KEPUASAN KARIR PADA PENGARUH GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KEPUASAN KERJA PADA BANK SYARIAH “X” DI JAKARTA Sylvia Diana Purba
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

This research aims to identify and examined howthe transformational leadership influenced the job satisfaction with career motivation and career satisfaction asmoderating and intervening variables. Data were collected from 51 Syariah Bank “X” employeesin Jakarta. The result showed that career satisfaction can not be an intervening variable on the effect of transformational leadership toward job satisfaction. In the other side the career motivation have significant impact as a moderating variable when the transformational leadership is raising the job satisfaction.

ANALISIS PENGARUH BI RATE, RETURN ON ASSET, DAN RETURN ON EQUITY TERHADAP RETURN SAHAM PT TAMBANG BATUBARA BUKIT ASAM (PERSERO) TBK. PERIODE 2007-2011 Dennis Nugroho Prakoso; Sinta Boentoro
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

This research is conducted to find out the influence of BI Rate, Return On Asset, and Return On Equity on share return of PT Tambang Batubara Bukit Asam (Persero) Tbk. Data gathered is time series data which is analyzed by using GARCH method. The result indicate that only BI Rate has a significant effect.

PENGARUH ELEMEN BAURAN PEMASARAN PRODUK PASTA GIGI SENSODYNE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN Kristoforus Andre; Margaretha Sumaryati
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

This study aims to determine the effect of marketing mix elements of Sensodyne toothpaste on consumer purchasing decision. Marketing mix consists of product, price, distribution, and promotion which can be controlled by the company and being used to influence consumer purchasing decision. On the other hand, consumer sees the marketing mix as the appeal of a product. Sample collection was done by distributing questionnaires to 100 respondents with Convenience sampling method. Then, the data is processed by using SPSS version 18.0. Results from this study showed that the variables of the marketing mix (product, price, distribution, and promotion) simultaneously have a significant influence on purchasing decision of Sensodyne toothpaste. Partially, there are two variables that have no significant effect, which are distribution and promotion, while two other variables significantly influence consumer purchasing decision. The most influential variable is the variable of product.

EFEKTIVITAS PENGGUNAAN MEDIA SOSIAL UNTUK MENINGKATKAN BRAND AWARENESS, FUNCTIONAL BRAND IMAGE, DAN HEDONIC BRAND IMAGE DARI PRODUK – PRODUK SAMSUNG GALAXY Hendry Hartanto; Engelbertha Silalahi
Jurnal Manajemen Vol 10 No 2 (2013): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

The use of media as a channel of communication between producers and consumers has been growing rapidly. In connection with this, the authors conducted a study to determine the effectiveness of the use of social media to increase brand awareness, functional brand image, and hedonic brand image. This study used convenience sampling method to spread the questionnaire to 74 respondents. The collected data was tested for validity and reliability, and then analyzed using Analysis of Mean Score, Overall Mean Score, and Multiple Linear Regression. The results of research showed that the perception of traditional media has a significant influence on brand awareness, functional brand image, and hedonic brand image, while the perception of social media has a significant influence on the functional brand image and hedonic brand image, but the perception of social media has no effect on brand awareness.

PENGARUH KUALITAS WEBSITE (WEBQUAL 4.0) DAN KUALITAS PELAYANAN (SERVQUAL) ONLINE TO OFFLINE (O2O) COMMERCE TERHADAP KEPUASAN PELANGGAN DAN MINAT PEMBELIAN ULANG Tisia Priskila; Angel Priskila
Jurnal Manajemen Vol 16 No 2 (2019): Jurnal Manajemen
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

The development of the e-commerce industry in Indonesia has recently accelerated. But behind that, there are problems that continue to overshadow such as the problems of logistics and infrastructure of Indonesia in meeting market demand, the number of unbanked consumers, and the tendency of consumers to preview the goods before shopping. Those are the factor of consumers' reluctance to repurchase at e-commerce. Therefore, the O2O commerce concept that combines online and offline transaction channels is believed to be able to answer the challenges currently faced by e-commerce. The customer repurchase intention and customer satisfaction of O2O commerce is believed to be influenced by website quality and online service quality. This research was conducted with the aim to determine the effect of website quality (WebQual 4.0) and service quality (ServQual) of O2O commerce on customer satisfaction and repurchase intention. The analysis technique used in this study is SEM-PLS (Structural Equation Modeling - Partial Least Square) with a sample of 100 respondents. The results showed that website quality and service quality of O2O commerce had a significant positive effect on customer satisfaction and repurchase intention.

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sumani

Contact Email
jman@atmajaya.ac.id

Phone
+62215708815

Journal Mail Official
jman@atmajaya.ac.id

Editorial Address
Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya Jalan Jend. Sudirman No.51 Jakarta 12930

Location
Kota adm. jakarta selatan,

Dki jakarta

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name sumani

Contact Email jman@atmajaya.ac.id

Phone +62215708815

Journal Mail Official jman@atmajaya.ac.id

Editorial Address Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya Jalan Jend. Sudirman No.51 Jakarta 12930

Location Kota adm. jakarta selatan, Dki jakarta INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
sumani

Contact Email
jman@atmajaya.ac.id

Phone
+62215708815

Journal Mail Official
jman@atmajaya.ac.id

Editorial Address
Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya Jalan Jend. Sudirman No.51 Jakarta 12930

Location
Kota adm. jakarta selatan,

Dki jakarta

INDONESIA