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Contact Name
Arya Samudra Mahardhika
Contact Email
arya@universitasputrabangsa.ac.id
Phone
+6285879581454
Journal Mail Official
lppm@universitasputrabangsa.ac.id
Editorial Address
Universitas Putra Bangsa Jl. Ronggowarsito No. 18, Pejagoan Kebumen
Location
Kab. kebumen,
Jawa tengah
INDONESIA
Journal of Agribusiness Science and Rural Development
ISSN : -     EISSN : 28097424     DOI : https://doi.org/10.32639/jasrd.v1i2
The Journal of Agribusiness Science and Rural Development (JASRD) is a media for disseminating information related to the thoughts and results of the latest research conducted by various elements of society, including researchers, academics, students, and practitioners working in the field of agribusiness and rural development. JASRD is published twice a year in June and December.
Articles 7 Documents
Search results for , issue "Vol. 3 No. 2 (2024): JASRD" : 7 Documents clear
Rancangan Simulasi Model Sistem Dinamis Pasok Kentang di Indonesia Lolanda Hamim Annisa; Puspitasari, Wiji Tri
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/nn50ax39

Abstract

Potato supply chain system in this study comprises suppliers, producers, and consumers. Within the producer supply chain, potato production faces a deficit against domestic demand due to factors such as decreased productivity influenced by the type of seed used, rainfall, and harvesting processes. In this research, the Mean Absolute Percentage Error (MAPE) method is employed to assess the potato supply chain system for the next 10 years from social, economic, and environmental perspectives. This study combines explanatory and causal research, utilizing secondary data in the form of time series data. The simulation employs a suitable numerical integration method to achieve an accurate representation of processes within the system. Initialization considers the initial conditions and system parameters. Simulation results are analyzed to identify potential risks and opportunities that could impact potato supply availability. By utilizing this model, policies and strategies can be virtually tested to enhance national food security. Moreover, this simulation serves as an effective tool for designing contingency plans and mitigation measures to address various crisis scenarios that may arise in the potato supply chain, considering a productivity scenario increase from 16.56 tons/ha to 17.56 tons/ha.
Preferensi Konsumen Terhadap Pembelian Produk Pupuk Organik Kulit Pisang Zuhri, Farhan; Priyanto, Moh. Wahyudi
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/j9r62952

Abstract

Currently, the Ministry of Agriculture has made a decision to reduce the allocation of subsidized fertilizers, thus opening up opportunities for fertilizer producers, especially organic fertilizers that are proven to be more environmentally friendly. One of the organic fertilizer products that is classified as in the developing stage is banana peel organic fertilizer. This study aims to determine the characteristics and preferences of consumers towards the purchase of banana peel organic fertilizer products. The analysis methods used are qualitative descriptive analysis and conjoint analysis through the distribution of questionnaires online. The results of the data analysis in this study indicate that organic fertilizer consumers are dominated by women; the average age is 26โ€“55 years; the last level of education is at the high school level; and they work as housewives with middle and lower middle incomes. The order of attributes in banana peel organic fertilizer products that are considered most important to consumers are price, texture, information, accessibility, and legality. The advice given is to use the minimum cost method to minimize production prices. Information can be carried out using the pick-up method because consumers like information obtained directly, and maintaining a smooth fertilizer texture.
Hubungan Karakteristik dan Motivasi Petani dalam Alih Fungsi Lahan Sawah menjadi Lahan Pertambangan Emas Tanpa Izin Susridar
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/gnh0c649

Abstract

Rice fields have a very important meaning in efforts to maintain food security, but with the times, population growth and economic demands, the existence of food fields is starting to be disturbed. One of the serious problems currently related to food land is the increasingly widespread conversion of food land to other uses. The land that is converted is generally agricultural land because the land rent for agricultural land is relatively lower when compared to land rent for non-agricultural use. Agricultural land that has been converted includes paddy fields and dry land, the conversion of rice fields to technically irrigated land is a real threat to the resilience of food self-sufficiency. The causes of land conversion include: population growth and residential development, industrialization, construction of road facilities and economic factors. Based on these causes, this research aims to 1) determine the relationship between the characteristics and motivation of farmers in converting rice fields into gold mining land without permits in Pangkalan Jambu District, Merangin Regency; 2) To determine the relationship between farmers' motivation factors and the decision to convert land into gold mining without a permit in Pangkalan Jambu District, Merangin Regency.
Tingkat Kesejahteraan Rumah Tangga Anggota Kelompok Wanita Tani Lahan Kering di Yogyakarta Ayu Putri Merry Anisya
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/es9kq364

Abstract

The level of farmer welfare is an important and complex topic in the agricultural and economic context. Farmer welfare not only includes financial aspects, but also social, health and environmental factors that influence daily life. This research aims to determine the level of welfare of households belonging to the women's farmer group in Pakel Jaluk Village by utilizing dry land. The basic method in this research is descriptive analytical with a sample collection method of 38 respondents. According to the GSR criteria, households belonging to the women's farmer group in Piyaman Village are classified as more prosperous with a GSR value of 0.84 (< 1). So it is better for commodities cultivated in home gardens to be replaced or supplemented with commodities that are of high value but do not require a lot of work time, such as bananas and jackfruit. Bananas have been cultivated but their numbers are still quite low. Each household records all forms of household income and expenditure so that it is better maintained or the PKK can provide training regarding household financial management.
Penerapan Media Sosial Dalam Kegiatan Penyuluhan Pertanian Di Jawa Tengah Sebuah Narrative Review Larasati Puspita Saridewi
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/przyag66

Abstract

This research aims to determine the application of social media in agricultural extension activities in Central Java by analyzing research themes/topics, research methods and research results. The research method uses a qualitative approach with data processing using a literature review of three Garuda database indexed references with a publication range of 2016 - 2023. The research results show that research regarding the application of social media in agricultural extension activities in Central Java is quite good and can have a positive impact on accuracy, efficiency and effectiveness of extension and increasing agricultural productivity. The social media most often used for agricultural extension activities are WhatsApp, Facebook, YouTube and Instagram. There is a gap between needs and satisfaction in using WhatsApp to meet the needs of agricultural instructors, but the relationship between needs and satisfaction is very strong.
Analisis Pengaruh Sektor Pertanian Terhadap Pertumbuhan Ekonomi Provinsi Jawa Tengah Irawan Wibisonya
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/ap3ar656

Abstract

As an agricultural country, Indonesia depends on agriculture as a source of livelihood and support for development. These agricultural subsectors include food crops, horticulture, fisheries, animal husbandry and forestry. Since most of Indonesia's population works as farmers, agriculture plays a significant role in the country's income. Therefore, the agricultural sector is very important in Indonesia, including in several regions. The agricultural sector plays an important role as a provider of employment, food supplier and contributor to the country's foreign exchange through exports. The data analysis technique in this research is quantitative analysis, namely data analysis is divided into two activities, namely the activities of describing data and carrying out statistical tests (inference). The activity of describing data is describing existing data in order to obtain a real form from respondents, so that it is easier for researchers or other people who are interested in the results of the research to be understood to understand it. Activities to describe data are carried out using descriptive statistical measurements. The first analysis used was multiple linear regression analysis, to see the influence between digital marketing and brand image on purchasing decisions using SPSS 20. The regression equation was used to build a relationship between the dependent variable and the independent variable, so the equation in this research included: Y = 1.439 + 7,494 If the values โ€‹โ€‹of other variables are constant, then the purchasing decision (Y) will change by 7,494 for every unit of the agricultural sector.
Faktor Penentu Adopsi Pemasaran Media Sosial di Kalangan Petani Milenial Kabupaten Banyumas: Pendekatan Technology Acceptance Model Yordan Hermawan Apidana; Pradita, Nanang
Journal of Agribusiness Science and Rural Development Vol. 3 No. 2 (2024): JASRD
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/m2kve825

Abstract

Marketing through social media is emerging as an effective tool for farmers to reach and interact with a wider range of customers, but with the low level of social media adoption among millennial farmers, systematic efforts are needed to identify barriers and opportunities that can be optimized through a more comprehensive approach. This study aims to explore the factors that influence the adoption of social media marketing among millennial farmers in Banyumas Regency using the Technology Acceptance Model (TAM) approach. The research method used was a quantitative survey involving 238 millennial farmers as respondents. The variables measured include perceived entertainment, perceived credibility, reference group influence, perceived ease of use, and perceived benefits. The results showed that perceived entertainment, perceived credibility, reference group influence and perceived usefulness had a positive and significant influence on farmers' attitudes towards social media marketing, while perceived ease of use was found to be insignificant. These findings indicate that aspects of entertainment, credibility, perceived benefits, as well as reference group support are crucial in encouraging millennial farmers to adopt social media marketing. The conclusion of this study emphasizes the importance of training programs that focus on improving digital skills and effective social media marketing strategies to support the sustainability and welfare of millennial farmers in Banyumas Regency.

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