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Yen Efawati
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INDONESIA
International Journal Administration, Business & Organization
Published by Asosiasi Ahli Administrasi Indonesia
ISSN : 27215652     EISSN : 27215652     DOI : https://doi.org/10.61242/ijabo.xx.xxx
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences
International Journal Administration Business and Organization (IJABO) is an international peer-reviewed scientific journal with open access, publishing high quality conceptual and measure development articles in the areas of management, business administration, and related disciplines. IJABO publishing interesting articles in a highly readable format in English or Indonesian (bilingual). First published in 2020 for an online version and receive original research articles and any review papers. The aims of IJABO are disseminate research results and to improve the productivity of scientific publications for worldwide audience . IJABO is published four monthly (3 issues per year) with the scope and focus of the research areas that covers a wide variety of topics in management (but not limited to): Business Administration, Organization and Behavior, Marketing, Retail, Small Business, Entrepreneurship, Human Resources, Management Finance, Public Administration, Education Administration, Public Policy, and Organization.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 7 Documents
 1 
Search results for , issue "Vol 1 No 1 (2020): Ijabo" : 7 Documents clear
Investigasi Faktor yang Mempengaruhi Motivasi Kerja Abdi Maliki; Hidayat
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (190.629 KB) | DOI: 10.61242/ijabo.20.18

Abstract

The purpose of this study is to find out the determinants to increase employees' motivation to work, as well as how much salary, informal communication, and organizational commitment affect employees' work motivation. This type of research is a survey. The total sample of the total population, namely 70 employees. Data are analyzed using multiple regression. The results of the study indicate that salary, informal communication, and organizational communication have an effect on increasing employees' work motivation. However, only organization commitment that influence work motivation partially.
Faktor-faktor yang Menentukan Loyalitas Pelanggan Ahmad; Umar Syarif
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (233.296 KB) | DOI: 10.61242/ijabo.20.19

Abstract

The purpose of this study is to test the determinant factors that affect consumer loyalty. The independent variables used are the concept of product quality, service quality, and price. For this research, 98 consumers are used as samples. The data are gathered through questionnaires and survey methods. The researched data are processed using a mean test and multiple regression. The result of this study shows that product quality, service quality, and price partially affect consumer loyalty. Each research variable partially proves a very strong influence on consumer loyalty. The dominant factor influencing customer loyalty is price.
Identifikasi Biaya Operasional dan Resiko Kredit Pada Penjualan Aludin; Mery Amelia
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (225.942 KB) | DOI: 10.61242/ijabo.20.20

Abstract

The purpose of this research is to identify the influence of operating cost and credit risks in the sale of X company. This research uses the descriptive method. The data are analyzed using multiple linear regression. The population of this research is financial statements from 2008 to 2015. The reports used as samples are administration fee reports, marketing costs report, and all bad loans in PT X from 2008 to 2015. The results of the study show that operational costs variable have a positive effect on sales, while credit risk as measured by Non Performing Loans has a negative effect on sales. This means that if credit risk increases, the number of sales will increase. On the other hand, if credit risk decreases, profitability will decrease.
Identifikasi Brand Loyalty (Study on Honda motorcycle namely Mega Pro): (Studi Pada Motor Honda Merek Mega Pro) Aris Munandar; Yen Efawati
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (168.522 KB) | DOI: 10.61242/ijabo.20.21

Abstract

The increase in market competition between two-wheeled vehicle manufacturers demands them to issue a variety of brands to suit consumer tastes. One of the brands is the Mega Pro brand which is made by Honda manufacturers. This research identifies consumers' loyalty to certain brands. The objects of this research are users of the Mega Pro, a brand of two-wheeled vehicles. There are a total of 100 respondents. The research data are analyzed using multiple regression, and the method that is used in this research is the survey method. The results of the study show that opposition brand loyalty, sharing brand stories, and helping in brand use are the factors that determine brand loyalty.
Evaluasi Pelatihan, Motivasi, Insentif dan Pengaruhnya pada Kinerja Karyawan Dadan Akhmad Muharam; Burhan Nurdin
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (180.369 KB) | DOI: 10.61242/ijabo.21.22

Abstract

The purpose of this study is to determine the influence of training, intensive and motivation on work productivity. The data are collected through surveys, observation, and data collection. This study uses multiple linear regression analysis through the SPSS program. The employees of the company, with a total of 110 people are used as the population of the study, and 86 of them are used as the sample. The results of the study show that partially, training and motivation do not affect employees’ work productivity, while incentives have a positive and significant effect. Simultaneously, training, intensive and motivation have a positive and significant effect on employees’ work productivity
Urgensi Kualitas Pelayanan Bagi Penumpang Transportasi Rachmat; Nanang Juhandi
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (169.267 KB) | DOI: 10.61242/ijabo.20.23

Abstract

This research analyzes the effect of service quality on passengers' satisfaction. The method used in this research is the sampling incidental method. The total sample of this research is 150 people. Quantitative data analysis methods are used to discuss the problems. The object of this research is a transportation company. This research will discuss the effect of service quality on satisfaction received by the passengers. It should be said that the company has provided a fairly good service quality to passengers so that they feel quite satisfied with the quality provided. However, the company will continue to strive to be better in improving service quality so that passengers' satisfaction is met properly.
Indentifikasi Segmentasi Produk, Demografi, Psikografis dan Dampaknya pada Keputusan Pembelian Farida Sartika; Luluh Abdillah
International Journal Administration, Business & Organization Vol 1 No 1 (2020): Ijabo
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (211.85 KB) | DOI: 10.61242/ijabo.20.24

Abstract

Human daily needs are never separated from the consideration of their fulfillment. The basis for these considerations differs from one another based on needs, quality, price, prestige, place of purchase, and whether or not the item is well-known. The aims of this study are to determine the effect of demographic and psychographic factors on consumer purchasing decisions and to uncover the right combination of marketing strategies for target segments and target markets for retailers. The psychographic profile of the target addressed is also needed by business people. This factor will provide data such as motives, attitudes, and interests that affect the lifestyle and personality of humans. The result of the study shows that the demographic segmentation variable (X1) has a regression coefficient of 0.323 (positive sign) to the purchase decision (Y) and the calculated t value = 4.577, while psychographic segmentation variable (X2) has a regression coefficient of 0.285 (positive sign) to the purchase decision (Y) t value = 3,560. Adjusted R square value can be seen that the coefficient of determination (R2) obtained is 0.743. This means that for Lux, Dove and Dettol brand soap products, 74.3% of purchasing decisions are influenced by demographic and psychographic segmentation, while the rest is influenced by other variables not examined in this study.

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