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INDONESIA
Jurnal Pariwisata Nusantara
Published by Universitas Islam Negeri Mataram
ISSN : -     EISSN : 28302850     DOI : https://doi.org/10.20414/juwita.v2i2
Core Subject : Social,
Social Sciences
Jurnal Pariwisata Nusantara (JUWITA) is designed to be accessible to both new and experienced researchers and practitioners on a global basis. The principal aims of the journal are to: encourage the full range of approaches that are available to the study of tourism; bring together researchers from different subject backgrounds for interdisciplinary and post-disciplinary debate; develop the theoretical base on which the study of tourism is built; provide a basis for the development of critical approaches to the study of tourism; disseminate new approaches, concepts, frameworks, methods, models, and practices which may be developed in the study of tourism; and promote new research.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)" : 5 Documents clear
Analysis of Consumer Preferences for Souvenir Design Needs in Pangandaran Tourist Attractions Lesmana, Moh Wildan; Nurhayati, Atikah; Suryana, Asep Agus Handaka; Pamungkas, Wahyuniar; Prihadi, Donny Juliandri
Jurnal Pariwisata Nusantara (JUWITA) Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v4i1.11249

Abstract

Purpose: The purpose of this research is to analyze consumer preferences in choosing souvenirs and produce souvenir design recommendations that can improve the quality of consumer experience at Pangandaran tourist attractions. Method: The method used in this research uses a mix method between qualitative and quantitative. The data collected using the survey method by distributing questionnaires to 30 respondents with purposive sampling technique. Respondents are 30 people who have shopped for souvenirs in Pangandaran. Primary data obtained through the survey method is then processed using the SPSS analysis tool using variable and hypothesis test analysis techniques, validity and reliability tests, T tests, and finally the determination coefficient test. Result: Based on the data that has been processed using the SPSS software analysis tool with the T test analysis technique, it results that the hypothesis of natural and cultural beauty variables has significance to the need for souvenir design in Pangandaran because the Sig value. <0.05, which means Ho is rejected and Ha is accepted, while the variable pangandaran writing, simple design, and bright colors are not significant to the need for souvenir design in pangandaran because the Sig value> 0.05 which means Ho is accepted and Ha is rejected. In the coefficient of determination test, the correlation coefficient value is 0.769, indicating that the interpretation of the value is within the numbers 0.5 to 0.75. It can be concluded that the souvenir design variable has a strong relationship with souvenir design needs in Pangandaran. Contribution: This research is expected to be a reference for research that will be conducted in the tourism industry, especially on consumer preferences and contribute to the development of the local tourism industry by providing souvenir products that are unique and oriented to the needs of tourists.  
The Role of E-Magazines in Promoting Marine Tourism Destination in Bali Island Devitra, Ilham Fayyadh; Sunarto; Prihadi, Donny Juliandri; Handaka , Asep Agus; Suryana; Nurhayati, Atikah
Jurnal Pariwisata Nusantara (JUWITA) Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v4i1.11337

Abstract

Purpose: This study aims to analyze the role of E-Magazine in promoting marine tourism destinations in Bali. Method: The method used in this research is descriptive qualitative, with data analysis following the Miles & Huberman approach. Data was collected using questionnaires administered to 30 respondents and surveys conducted with 40 tourist respondents using purposive sampling. The respondents were individuals who had read the e-magazine and had traveled to Bali. The data was processed through data reduction, data presentation, and conclusion drawing, using the 7P marketing mix approach. Result: Based on the data processed through data reduction using the 7P marketing mix approach, the Pelayaran Penuh Warna E-Magazine proved to be highly effective in promoting marine tourism destinations in Bali, with a respondent satisfaction rate of 92.5%. The e-magazine was also effective in delivering comprehensive and transparent information, with 93% of respondents finding the content in the e-magazine useful. Contribution: This study is expected to serve as a reference for travel agencies and similar businesses in building their corporate image by promoting marine tourism destinations.
Halal Trip Scheme: Implementation of Shariah Compliance in Indonesia Sayidah, Riska; Fitria, Zahra; Nurul Fuadah, Sintia; Faozi, Rizal; Jaenudin, Jaenudin; Attaubah Hidayat, Agi
Jurnal Pariwisata Nusantara (JUWITA) Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v4i1.11769

Abstract

Purpose: This study aims to analyze the implementation of the halal travel scheme in Indonesia and evaluate its compliance with sharia economic law, particularly focusing on standards set by DSN-MUI Fatwa No. 108/2016. Method: Using normative legal methods through a study of relevant legal regulations and literature, especially DSN-MUI Fatwa No. 108/2016. The study focuses on key sharia principles and assesses their application within the halal trip scheme, especially through innovations like the "Halal Tripnesian" platform. Result: The findings demonstrate that Indonesia's halal trip scheme largely aligns with sharia compliance standards, effectively incorporating critical elements such as halal-certified food, prayer facilities, and sharia-compliant accommodations. Despite facing challenges, including diverse interpretations of sharia law, a lack of unified global halal certification, and varying levels of halal literacy among stakeholders, the overall implementation has shown strong adherence to sharia principles. Technological innovations, particularly through digital platforms, have enhanced the accessibility and convenience of halal travel, supporting the growth of the sector and positioning Indonesia as a leading destination for Muslim-friendly tourism. Contribution: This study provides insights into the strengths and weaknesses of Indonesia’s halal travel scheme, highlighting the importance of regulatory support, digital innovation, and stakeholder education in ensuring sharia compliance. The research suggests that continued efforts in harmonizing halal standards and improving halal literacy are essential for sustaining growth and competitiveness in the global halal tourism market.
Tourism Marketing Communication Strategy For West Sumatra in Promoting Tourism Events to Increase Tourist Visits in 2023 Pratama putra, Yudha; Huda , Nurul
Jurnal Pariwisata Nusantara (JUWITA) Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v4i1.11816

Abstract

Purpose: The West Sumatra Provincial Government launched "Visit Beautiful West Sumatra 2023," a post-pandemic activation program aimed at increasing the number of tourist visits to West Sumatra by implementing events. This study aims to analyze and understand the tourism marketing communication strategy of the West Sumatra Government in promoting the "Visit Beautiful West Sumatra 2023" program to boost tourist visits to West Sumatra. Method: The research method used is descriptive qualitative with a case study approach. The results indicate that the strategy currently employed by the West Sumatra government has been quite successful in promoting tourism events. Result: This success is reflected in the 137 percent increase in tourist visits to West Sumatra during 2023, surpassing the target of 8.2 million visitors. This study concludes that the success of this marketing communication strategy can be measured by the high number of tourists visiting West Sumatra in 2023. Contribution: The marketing communication strategy of the West Sumatra Tourism Province can serve as an example and be applied by provinces, regencies, and cities in Indonesia to increase tourist visits.
Comparative Analysis of Bellman-Ford and Dijkstra Algorithms to Determine the Shortest Tourist Path in Central Lombok Wardhani, Krissinta Bulan; Karang, Gusti Yoga Nanda; Fajria, Septi; Al Paqih, Muhammad Imam; Hardi, Rida Akausar; Nugroho, M. Setyo; Romdhini, Mamika ujianita
Jurnal Pariwisata Nusantara (JUWITA) Vol. 4 No. 1 (2025): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/juwita.v4i1.13155

Abstract

Purpose: Central Lombok Regency has many tourist attractions spread out, which often makes it difficult for tourists to determine the best travel route to visit several locations at once. Choosing the shortest route is an important factor because it can save time, energy, and fuel costs, especially in tourist trips with unstructured schedules. Therefore, an effective method is needed to determine the shortest route to improve the efficiency of tourist trips. This study analyzes the shortest route to tourist attractions in Central Lombok Regency using two popular graph algorithms, including Dijkstra Algorithm and Bellman-Ford Algorithms Method: In this study, the data used are 6 tourist attractions in Central Lombok Regency. Tourist attractions are represented by points on the graph. Then the edge represents the road connecting the tourist attractions and the weight represents the distance to each tourist attraction from a starting point. Then to determine the minimum shortest distance of each tourist attraction based on the graph, Dijkstra and Bellman-Ford algorithms are used. Result: The shortest path to tourist attractions in Central Lombok Regency is obtained based on the Dijkstra and Bellman-Ford Algorithms. Contribution: Through this analysis, the advantages and disadvantages of the two algorithms in the context of determining tourist routes in Central Lombok can be identified.

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