Proceeding ISETH (International Summit on Science, Technology, and Humanity)
The International Summit on Science, Technology and Humanity (ISETH) is organised by Universitas Muhammadiyah Surakarta. This summit aims to provide a platform for researchers and academics to share their research findings with others and meet lecturers and researchers from other institutions and to strengthen the collaboration and networking amongst the participants.
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<![CDATA[Interpretation of Birrul Walidayn in Surah Al-Isra [17]: 24 (A Comparative Study of Tafsir Al-Azhar and Marah Labid) ]]>
<![CDATA[Alimuddin, Muhammad Faqih]]>;
<![CDATA[Rhain, Ainur]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4496
<![CDATA[Devotion to both parents is a commendable trait often referred to as "birrul walidayn" in Arabic. A child's devotion to their parents may not always be proportional to the sacrifices parents make for their children. Devotion to parents can be demonstrated through good service, polite words, and dedication to both of them. In this era, we often witness the phenomenon of children being disobedient to their parents, which certainly goes against what Allah SWT and Prophet Muhammad have commanded. The purpose of this research is to determine the interpretation of "birrul walidayn" in Surah Al-Isra [17]: 24 according to Tafsir Al Azhar and Marah Labid, as well as to compare the similarities and differences between the interpretations of "birrul walidayn" by these two interpreters. This study is based on existing literature. The Tafsir Al Azhar book by Hamka and the Tafsir Marah Labid book by Sheikh Muhammad Nawawi are the primary and secondary data sources that were used to support this topic. Journals, theses, scientific papers, and books were the secondary data sources. The method used in analyzing this writing is the muqaran method. Based on the data analysis conducted, from the interpretation of Surah Al-Isra verse 24, Buya Hamka and Sheikh Muhammad Nawawi agree that a child should take care of both parents with patience and sincerity, be humble towards them, and pray for them.]]>
<![CDATA[Representation of Racism Issue in Emergency Movie ]]>
<![CDATA[Maharani, Claudea Pramesdila]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4552
<![CDATA[This research analyzes the representation of racism in the film "Emergency," highlighting the racial discrimination faced by the main characters, Sean and Kunle. Roland Barthes' semiotic theory is used to identify and interpret signs in the context of racism. This research uses a qualitative approach and constructivist paradigm approach to examine the reality of racism depicted in the movie scenes. Data was collected through documentation of scenes related to racism. Data analysis was conducted using semiotic methods, dissecting connotations, denotations, and myths as well as Stuart Hall's concept of representation. Purposive sampling was used to select scenes that best represented racism the researcher using observation in digital stream application. Data validity was ensured through triangulation techniques. The research findings revealed two forms of racism depicted in the film, namely individual racism and institutional racism. This research explores the myths and stereotypes associated with the black race in society, including being considered inferior, stupid and criminal. It also examines how institutions contribute to perpetuating racism, with schools inadvertently contributing to racial discrimination and police, despite their legal authority, often reinforcing white supremacy.]]>
<![CDATA[BTS Fanboy's Self-Disclosure on Instagram ]]>
<![CDATA[Aryani, Choyriyah Dwi]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4553
<![CDATA[Fanboy refers to a man who likes an artist or idol group. However, BTS fanboys are still getting stereotyped about their masculinity by society especially on social media, like an Instagram. The purpose of this study is to find out how BTS fanboy's self-disclosure on Instagram. This study uses Johari Window's self-disclosure theory. This theory explains about 4 areas, namely open area, blind area, hidden area, and unknown area. This research is one of qualitative research. The sampling technique was implemented by using snowball sampling method with four informants who are BTS fanboys and they have been active as fanboys of BTS on Instagram. The informants of this study also around 17-25 years old. Data collection techniques was using interview methods. The results of this study show that in the open area, BTS fanboys try to fight stereotypes about the masculinity of BTS fanboys on Instagram. In the blind area, fanboys get stereotypes from society about their questioned masculinity when they become fanboys. Then in the hidden area, fanboys used to hide themselves as fanboys because they were afraid of getting stereotypes from society. And in the unknown area of this study was found that fanboys didn't know how long they would stop being fanboys and would continue to fight the stereotypes that they received.]]>
<![CDATA[Reception Analysis of Beauty Standards of Skincare Advertisements on Instagram @skingame ]]>
<![CDATA[Maharani, Putri Ardia Dewi]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4554
<![CDATA[Purpose: This research aims to find out how male and female students interpret or accept the content of messages on the @skingame Instagram video reel campaign upload. Methodology: This research uses a descriptive qualitative approach. The sampling technique used purposive sampling, and data validity was used using source triangulation. Data collection techniques used video content analysis and in-depth interviews. The theory used in the research is Stuart Hall's reception theory. This theory has three categories in audience interpretation : dominant reading, negotiated reading, and oppositional reading. Results: The video content analysis research shows that @skingame advertisements emphasize beautiful women who have self-confidence, love, and accept themselves as they are. @skingame also features models who have unusual physical characteristics to counter the meaning of beauty, which usually only focuses on material conditions. Applications/Originality/Value: As for the differences in this study, the advertisements used in previous studies included traditional short-duration advertisements. The advertisements used in this study are modern advertisements uploaded to digital platforms.]]>
<![CDATA[Discrimination of Women in Film: A Study of Reception Analysis in the Kartini Movie ]]>
<![CDATA[Hernawan, Aurellia Prisca]]>;
<![CDATA[Triyono, Agus]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4555
<![CDATA[Film are present as mass media for delivering messages to audience with purpose of describing social life that occurs in society. Kartini movie is a biographical drama film directed by Hanung Bramantyo that elevates the emancipation fighter Raden Ajeng Kartini in an effort to gain equality and fight againts the culture that limits women. This research is intended to find out how the audience’s reception of gender discrimination experienced by women in the Kartini Movie. The theory used in this research is Stuart Hall’s encoding/decoding model of audience reception. This research uses qualitative approach with an interview data collection method. The results of the interview of the four informants with seven concept of women discrimination in the Kartini Film showed diverse interpretations including dominant-hegemonic posittion, negotiated position, and opposition position. The interpretation of the four informants were motivated by the environment, organization, familiy, and mass media.]]>
<![CDATA[Self-Presentation on Male Influencers in Surakarta on Instagram ]]>
<![CDATA[Harsono, Aqila]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4556
<![CDATA[Influencers strive to develop a role both, and in accordance with their wishes. Social media sites have become increasingly crowded, including platforms such as Twitter, YouTube, Instagram, Facebook, and many others. The rise of these social media sites has had a significant impact on interactions between individuals. This is a way of motivating oneself and achieving the desired goals of Instagram influencers. Influencers have different motives when presenting themselves on Instagram, they will always prioritize details such as the setting of the place for photos, the costumes worn, the location of the place visited and many small things that are taken into account with the aim of getting a good impression in social media so that they can present themselves to other social users as desired. The main difference between influencers and non-influencer users is the influence that influencers have on others. Influencers have the power to influence others, whereas non-influencer users do not. This research aims to find out how the self-presentation of male influencers in Surakarta on Instagram. The research method used is qualitative with a descriptive approach and uses the theory of Dramaturgy by Erving Goffman. The sampling technique in this study was purposive sampling method. Data collected using in-depth interview techniques and document observation. The findings in this study using four informants show that the front stage emphasizes a positive lifestyle through its Instagram feed. While the backstage becomes himself in his normal life. The self-presentation of Surakarta city male influencers on Instagram aims to build personal branding, increase popularity, influence others, and earn income.]]>
<![CDATA[Personal Information Disclosure Strategies of Cyberbullying Victims to the Family ]]>
<![CDATA[Ismi, Maya Faridatul]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4557
<![CDATA[Cyberbullying is aggressive and repetitive behavior perpetrated using digital technology to scare, anger or embarrass someone. Victims of cyberbullying often experience negative impacts on their mental health, self-confidence and social relationships. One strategy or way to cope with their problems is to disclose to their family. Self-disclosure is not always easy due to considerations about privacy and the risks involved. Victims of cyberbullying are not always open in sharing their feelings and the bullying incidents they receive. This study aims to find out how the strategy of disclosing personal information of cyberbullying victims to families. This study uses the Communication Privacy Management theory proposed by Petronio to analyze how cyberbullying victims can determine the boundaries of their privacy and the rules used to disclose or hide their personal information. The research conducted used qualitative methods and used a descriptive approach. The sampling technique in this study was to use the snowball sampling method. The data collected using interview techniques with four informants who have experienced cyberbullying, researchers used interview techniques for this study conducted with semi-structured interviews. Researchers use source triangulation which is used as a data collection technique in research. The data analysis technique used in this research is the analysis of the Miles and Huberman model, the analysis is carried out during data collection and after completion of data collection within a certain period. The results showed that cyberbullying victims have different privacy boundaries. This study also found that victims of cyberbullying have certain rules used to disclose or hide their personal information to their family such as the level of trust and expectations and responses.]]>
<![CDATA[Representation of Social Inequality in the Netflix Series Arcane (Semiotic Analysis of Roland Barthes Model) ]]>
<![CDATA[Perdhana, Pramudya Dexsa]]>;
<![CDATA[Kusuma, Arif Surya]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4558
<![CDATA[Purpose: This research aims to identify how meaning is related to social inequality in the Netflix series Arcane. Methodology: The method used in this research is qualitative content analysis using Roland Barthes' semiotic theory analysis. The sampling technique in this research used a purposive sampling technique. The data collection method in this research is documentation. The data validity technique used is the data triangulation technique. Results: The research results show that there are two categories that appear in the Netflix series Arcane. First, the representation of social inequalities that emerge includes educational inequality, ethical inequality, housing inequality, and economic inequality. Second, marginalization as a form of symbolic violence. This research seeks to identify how meaning is related to social inequality in the Netflix series Arcane. Applications/Originality/Value: The differences in this research include the research object, literature, and theory used, as well as research results.]]>
<![CDATA[Student Analysis of Violence in The Antares Series Season 2 ]]>
<![CDATA[Felani, Alfian Nur Fauzan Wahyu]]>;
<![CDATA[Aisyah, Vinisa Nurul]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4559
<![CDATA[This study has the aim of finding out how the reception of meaning by the audience regarding violence is contained in the Web Series Antares 2 which premiered on WeTV video streaming media. The study used Stuart Hall's reception theory. Methods in This study used qualitative methods with data retrieval using interview techniques. The results of this study showed that 2 informants were in the dominant position, two informants were in the negotiating position and 2 informants in the opposition position. The informant is in a dominant position because the informant has the same environmental background and experience as the Web Series Antares 2. The informant is in a negotiating and oppositional position because the informant has a different gender and environmental background.]]>
<![CDATA[The Useful of Social Media for Fish Floss Marketing on Dusun Babat Pasuruan Middle Business ]]>
<![CDATA[Frigiyanto, Kharisma]]>;
<![CDATA[Martinez, Lea]]>;
<![CDATA[Febriana, Poppy]]>
<![CDATA[ Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/iseth.4560
<![CDATA[Purpose: The purpose of community service was to help the Fish Floss MSME how program promote the Fish Floss MSME product till this product becomes known by people and a prospective customer, starting, with promotion on social media where its social media created by this community service so it can grow trusted by prospective buyers who want to buy it product. Methodology: This community service activity goes through three stages, namely interviews and discussions, training and mentoring, and evaluation of the development of fish floss MSMEs. This form of training teaches how to photograph fish floss products to attract buyers' interest and helps create a business account on Instagram social media. Then the form of assistance provided to fish floss MSME owners is to see the progress of development in implementing social media and help evaluate the use of Instagram media. Results: Many people who will be prospective buyers know this fish floss is worth buying. Fish floss can be a complementary food for daily consumption because it contains many nutrients that humans need, and people know this fish floss has a nice taste. So not just a product, but really healthy and tasty. Through this community service program, the product is now reachable for many people to buy. Community service helps the Fish Floss MSME by making a social media promotion called Instagram. Applications/Originality/Value: This increase in community service research can be seen from fish floss MSME owners who do not yet understand how to market their products through online stores. Fish floss MSMEs still market their products in the form of regular WhatsApp stories and through word of mouth. So fish floss MSMEs, which previously did not have an Instagram account, now have one. By having 23 followers and 15 posts on an Instagram business account.]]>
