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Syamsul Hadi
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ekobil@smartindo.org
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Jl. Kenari No.44A, Muja Muju, Kec. Umbulharjo, Kota Yogyakarta, Daerah Istimewa Yogyakarta 55165
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Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Ekonomi dan Bisnis Digital
Published by PT. Smart Training Indonesia
ISSN : -     EISSN : 29629136     DOI : -
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
EKOBIL is intended to be the journal for publishing articles reporting the results of research and review article. The EKOBIL invites manuscripts in the various topics include, but not limited to, functional areas of Financial Management, Human Resources Management, Strategy Management, and Marketing Management, and digital management
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL" : 5 Documents clear
Pengaruh Kualitas Produk dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Viva Cosmetics di Kabupaten Banyumas Azizah, Milla
EKONOMI DAN BISNIS DIGITAL Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ekobil.v4i1.244

Abstract

The purpose of this study was to determine the analysis of the influence of product quality and customer satisfaction on customer loyalty of Viva Cosmetics beauty products. The objects of this study are product quality, customer satisfaction and customer loyalty. While the subjects of this study were the Banyumas community who use Viva Cosmetics products. The respondents in this study numbered 99 people. The sampling technique used was purposive sampling. Respondents who met the requirements for this study were the Banyumas Regency community who were loyal to Viva cosmetics. Data were collected using a questionnaire. The analysis method used was multiple regression analysis, which previously had its research instrument tested with validity and reliability tests. The results of the analysis proved that all variables were declared valid and reliable so that they could be used for research, and all classical assumptions were met. The hypothesis test conducted proved that product quality and customer satisfaction partially and simultaneously had a significant effect on customer loyalty of Viva Cosmetics in Banyumas Regency.
Pengaruh Brand Image, Product Quality dan Presepsi Harga Terhadap Minat Beli Iphone di Cilacap Prasetyo Nugroho, Ade; Khasanah, Nur
EKONOMI DAN BISNIS DIGITAL Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ekobil.v4i1.247

Abstract

This study aims to test and determine the effect of Brand Image, Product Quality and Price Perception on Interest in Buying an Iphone in Cilacap Regency. This research was conducted on the people of Cilacap Regency who use an Iphone. Data collection was carried out through distributing questionnaires to 100 respondents. This study uses analytical techniques, namely descriptive and statistical analysis including validity tests, reliability tests, classical assumption tests, hypothesis testing and multiple regression analysis. Software technique used is using SPSS version 25 for windows. The hypothesis results obtained show that partially and Simultaneously Brand Image, Product Quality, and Price Perception have an effect on Purchase Intention.
Pengaruh Kualitas dan Hubungan Antara Keterampilan Sumber Daya Manusia Terhadap Penggunaan Smartphone Produk Ios dan Android di Wilayah Kabupaten Banyumas dan Kebumen: SDM Pujianto, Pujianto
EKONOMI DAN BISNIS DIGITAL Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ekobil.v4i1.248

Abstract

This research aims to analyze the influence of the quality and skills of human resources (SDA) on the use of iOS and Android-based smartphones in the Banyumas and Kebumen districts. Along with the rapid development of technology, smartphones have become important devices to support various daily activities, both in the personal and professional realms. On the other hand, utilizing the features and applications available on smartphones often depends on the quality and skills of human resources. This research uses a quantitative approach with a survey method involving 100 respondents from both regions. Respondents were selected purposively based on certain criteria, such as educational background, occupation, digital skills and preference for iOS and Android.
Analisis Sistem Agribisnis di Mukomuko Sub Sektor Perikanan Tangkap Banyumas Azbas Syukri, Am; Mulyasari, Gita; Zulkarnain Yuliarso, Mohamad; Sulistyowati, Endang
EKONOMI DAN BISNIS DIGITAL Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ekobil.v4i1.255

Abstract

Capture fisheries in Mukomuko are the main source of livelihood for the local fishing community. Mukomuko waters are one of the areas in Bengkulu Province with a coastline of 98.22 km. The potential of fisheries and marine in Mukomuko is certainly a great opportunity for poverty alleviation in the area. By developing local advantages and involving the local fishing community, it is hoped that the coastal area of Mukomuko can develop sustainably. The mission of the Mukomuko regent to make the area a center for agro-industry and agricultural trade can also support better local economic growth. The research method used is to utilize secondary data from the Mukomuko district marine and fisheries office and analysis of previous research results. Research materials include fisheries production, ship fleets, fishing gear, fishermen's conditions, and catches.
Pengaruh Business Intelligence, Vendor Managed Inventory, Organizational Learning Capability terhadap Operation Performance: Conceptual Framework Purnasari, Erna
EKONOMI DAN BISNIS DIGITAL Vol 4 No 1 (2025): JURNAL EKONOMI DAN BISNIS DIGITAL
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ekobil.v4i1.266

Abstract

Penelitian ini bertujuan untuk mengembangkan kerangka konseptual yang menggambarkan pengaruh Business Intelligence, Vendor Managed Inventory, dan Organizational Learning Capability terhadap Operation Performance pada Usaha Kecil dan Menengah (UKM) di Indonesia. Penelitian ini dilatarbelakangi oleh kebutuhan perusahaan untuk mencapai kinerja operasional yang unggul di tengah tantangan lingkungan bisnis yang dinamis dan kompleks. Melalui pendekatan kuantitatif dengan desain survei dan analisis data menggunakan Smart PLS, penelitian ini mengeksplorasi hubungan langsung antara ketiga variabel independen tersebut terhadap kinerja operasional. Hasil dari studi ini diharapkan dapat memperkaya literatur dan memberikan wawasan praktis bagi manajer UKM dalam meningkatkan efisiensi dan daya saing organisasi melalui pemanfaatan teknologi informasi, kolaborasi rantai pasok, dan kemampuan pembelajaran organisasi.

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