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INDONESIA
International Journal of Science and Environment
Published by CV. Inara
ISSN : -     EISSN : 28090551     DOI : https://doi.org/10.51601/ijse.v2i4
International Journal of Science and Environment (IJSE) is to provide a research medium and an important reference for the advancement and dissemination of research results that support high-level research in the fields of Science and Environment . Original theoretical work and application-based studies, which contributes to a better understanding all fields of Science and Environment. The aim and scope of the journal Chemistry, Chemical Analysis, Physical Chemistry, Physics, Biology, Ecology, Biodiversity, Zoology, Biochemistry, Mathematics, Environmental Science, Agriculture, Environment, Forestry.
Articles 382 Documents
Madu Banyu Asin: Market Penetration Strategy For Vannamei Shrimp Business In Kebumen Wahyu Buana, Mayang
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.192

Abstract

The purpose of this study is to analyse Madu Banyu Asin's business performance in terms of production, human resources, and finance; to evaluate the effectiveness of market penetration strategies on sales growth; and to assess the effectiveness of social media marketing in increasing brand awareness and consumer brand engagement. The company's performance has improved over the last three months as a result of the deployment of partial harvesting, a planned organisational structure, and financial recovery from losses. In terms of human resources, a well-planned organisational structure aids team effectiveness. In terms of finance, the company generates profits that consistently increase every month. The market penetration strategy has successfully increased sales and expanded the B2B partner network. In addition, the market penetration strategy enhances the company's competitiveness in the B2B segment. The social media marketing strategy implemented has successfully enhanced brand awareness and consumer brand engagement through interactions on Instagram and WhatsApp Business, building long-term relationships. In terms of production, there has been a commitment to quality and sustainability. This study concludes that the implementation of integration between market penetration strategy and social media marketing strategy effectively enhances business performance, successfully expands the B2B partner network, and sustainably strengthens brand positioning.
The Effect Of Giving Reading Recording Assignments Via Whatsapp Voice Notes On Students' Reading Skills Class 2 SDN Cirengit Farihiyah, Farihiyah; Agustina Nurhadiati, Mia
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.195

Abstract

Reading skills refer to an individual's ability to read text accurately and understand its meaning. This study aims to analyze the relationship between the intensity of Voice Note feature use on the WhatsApp application with reading skill indicators, which include articulation, intonation, phrases, and punctuation. In addition, this study also evaluates the effect of giving reading recording assignments via WhatsApp Voice Notes on the reading skills of second-grade students. Using a quantitative approach with a one-shot case study pre-experimental design, this study involved 28 second-grade students at Cirengit Elementary School. Data were obtained through reading aloud tests and WhatsApp Voice Note recordings, then analyzed using descriptive statistics (mean, percentage, and standard deviation) and inferential statistics (Shapiro-Wilk normality test, Pearson and Spearman's Rho correlation, linearity test, and simple linear regression). The results of the analysis indicate that the intensity of WhatsApp Voice Note use has a strong relationship with intonation, phrases, and punctuation use (high category), and a moderate relationship with articulation. Furthermore, the regression results showed that providing reading recording assignments via WhatsApp Voice Notes contributed 49% to improving students' reading skills, with an R-square value of 0.488. This finding confirms that the use of WhatsApp Voice Notes is effective in supporting the improvement of students' reading skills, although the impact varies across indicators.
The Influence of Service Quality, Price, and Marketing Strategy on Consumer Satisfaction at Rezky Car Spare Parts in North Labuhanbatu Ramadhan Sipahutar, Rezky; Asyiah Siregar, Nurintan; Zelibu, Yanto
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.196

Abstract

This study aims to analyze the influence of service quality, price, and marketing strategy on customer satisfaction at Rezky Car Spare Parts in North Labuhanbatu. The background of this study is the importance of understanding the factors that influence customer satisfaction as a basis for increasing loyalty and business competitiveness. The research method used is a quantitative method with a survey approach. Data were collected through questionnaires distributed to consumers, then analyzed using multiple linear regression analysis. The results of the study indicate that partially and simultaneously, service quality, price, and marketing strategy have a positive and significant effect on customer satisfaction. Among the three variables, marketing strategy has the most dominant influence on the level of customer satisfaction. This finding indicates that the company needs to redesign its strategies, run attractive promotions, and improve service quality to achieve optimal customer satisfaction.
Visionary Leadership In Promoting Islamic Values In Schools: A Phenomenological Study At SDN 1 Durenan Trenggalek Winarto, Winarto; Suyitno, Suyitno; Zahria, Linta
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.197

Abstract

As a form of responsibility toward transformation in the field of education, schools must have the capacity to realize and develop students’ character by strengthening the role of religion in learning activities. Religious activities not only play a crucial role in shaping student character but also foster habits of discipline, responsibility, and the development of good personal values. Discipline, in turn, leads to orderly learning, which becomes a motivation for academic achievement. A visionary principal holds a strategic role in encouraging students to develop religious character through various religious activities conducted by the school, including extracurricular, intramural, and co-curricular programs. This study employs a qualitative method with a phenomenological design. Data were collected through interviews, observations, and documentation. The data analysis technique follows the Miles and Huberman model, including data display, data reduction, and data verification (drawing conclusions). Visionary leadership in developing Islamic values at SDN 1 Durenan, Trenggalek, is implemented massively through religious activities. The principal plays a central role as a leader of change, policy-maker, and coordinator in improving students’ academic achievement. As agents of change, educators and school staff are responsible for implementing and evaluating religious activities in the school environment. Students, as the primary focus of academic achievement improvement, receive full attention from both the principal and the teaching staff.
Evaluation of The Implementation of Standard Operating Prosedures (SOP) In Term Of Excellent Service By Customer Service Officer At Grapari Garuda Telkomsel Surabaya Puspita Sari, Retno; Laksmi Rithmaya, Chitra
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.200

Abstract

Increasingly competitive business competition in this era makes service quality an important factor in maintaining customer loyalty. This study aims to determine the implementation of standard operating procedures (SOPs) for excellent service by GraPari Telkomsel Garuda Surabaya customer service. The research method used in this study is a qualitative approach through observation at GraPari Telkomsel Garuda Surabaya. The results of the study indicate that GraPari Telkomsel Garuda Surabaya has standard operating procedures (SOPs) for excellent service that regulate the workflow of customer service in providing services, from greeting customers, identifying needs, service processes, handling complaints, to closing services. The implementation of standard operating procedures (SOPs) for excellent service at GraPari Telkomsel Garuda Surabaya has been consistent, however, there are still weaknesses and challenges in its implementation, such as a lack of clarity regarding appearance guidelines for customer service representatives at GraPari Telkomsel Garuda Surabaya and customer service representatives who also serve as cashiers.
Evaluation of Corporate Archive Management System: A Case Study At PT Surabaya Industrial Estate Rungkut In 2025 Yasmin Nabilla, Afiyah; Kholid, Ikhwan
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.202

Abstract

This study aims to evaluate the archive management system implemented at PT Surabaya Industrial Estate Rungkut (PT SIER), a state-owned enterprise managing industrial areas in Indonesia. The research employed a qualitative descriptive approach involving field observation, interviews with archive personnel, and documentation analysis. Findings indicate that PT SIER’s current archive management system is predominantly manual, lacks integration with digital technology, and suffers from unstructured classification practices. Major internal constraints include limited qualified human resources and the absence of standardized archival procedures. External constraints involve inadequate storage facilities, leading to disorganized document placement and increased risk of physical damage. The study also found that document retrieval is inefficient due to reliance on a single archive officer and the absence of systematic indexing. Based on these findings, the study recommends the implementation of an integrated digital archival system, the development of Standard Operating Procedures (SOPs), and regular training for employees to enhance document classification and indexing. These measures are expected to improve the efficiency and reliability of PT SIER’s archival practices.
Analysis of the Effect of Workload, Work Life Balance, and Work Environment, on Turnover Intention with Burnout as a Mediating Variable PT SGS (Sumber Graha Sejahtera) Semarang Branch Farhan Afifudin, Muhammad; Kussudyarsana, Kussudyarsana
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.207

Abstract

This study aims to analyze the influence of workload, work-life balance, and work environment on turnover intention with burnout as a mediator at PT SGS Semarang Branch. The background of this study is based on the high turnover rate at the company. This study responds to the relatively high turnover rate at PT. SGS Semarang Branch. This is evidenced by the fact that PT SGS Semarang Branch conducts employee recruitment almost every month, particularly in the production workforce sector, to enhance competencies through vocational pathways. This study employs a quantitative approach using a questionnaire method. The sample consists of 50 production department employees selected using the Slovin method. The research instrument is a questionnaire that has been validated for validity and reliability. Data analysis was assisted by the Smart PLS 4.0 program. The results of the study indicate that workload has a significant negative effect on turnover intention, work-life balance has no significant effect on turnover intention, work environment has a significant negative effect on turnover intention, burnout has a significant positive effect on turnover intention, workload has a significant positive effect on burnout, work-life balance has no effect on burnout, and work environment has no significant effect on turnover intention. Workload has a significant positive effect on turnover intention, mediated by burnout; work-life balance has no significant effect on turnover intention, mediated by burnout; and work environment has no significant effect on turnover intention, mediated by burnout.
Analysis of The Relationship Between Volume, Speed, And Density On The MT Haryono Road Section Using The Greenshield, Greenberg, And Underwood Models Wibawaning Respati, Sara; Made Ristia Kartika, Desak; Alya Salsabil, Zharifah
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.208

Abstract

Traffic congestion frequently occurs on MT Haryono Street in Balikpapan. Changes in travel patterns, population growth, and infrastructure development have a significant impact on the traffic conditions on this road. Effective congestion management requires a thorough understanding of traffic volume, speed, and density to develop appropriate strategies. This study aims to analyze the relationship between traffic volume, speed, and density using the Greenshield, Greenberg, and Underwood models, and to identify the model that best represents the traffic conditions. This quantitative research involved a field survey over a 400–meter segment of the road to determine the traffic volume, speed, and density. The collected data on volume, speed, and density were then analyzed using the Greenshield, Greenberg, and Underwood models. Based on the analysis of the relationship between traffic volume, speed, and density using the Greenshield, Greenberg, and Underwood models, the following primary conclusions are drawn. These models illustrate different relationships: Greenshield as linear, Greenberg as logarithmic, and Underwood as exponential. The analysis reveals a decline in speed with increasing volume and density, with Greenberg's model predicting higher speeds at low densities; however, this is less realistic. In contrast, the Greenshield and Underwood models more closely align with actual conditions. Among the models, Greenshield has the highest coefficient of determination (r² = 0.775), making it the most accurate in depicting this relationship.
Acceptance of E-learning Technology by Using the Technology Acceptance Model (TAM) Method Hasan, Ibrahim; Abdullah, Sait; Tubagus Ahmad, Darojat
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.209

Abstract

The main aim of the study is to investigate the relationship between the variables included in the Technology Acceptance Model (TAM), and the core variables and the extended variables of the TAM. The research method is a quantitative research that tests hypotheses derived from variables extracted from the Technology Acceptance Model (TAM), which include the variables of perceived ease of use, perceived usefulness, attitude towards use, actual use, e-learning self- efficiency, and a set of variables. complexity To test the relationship between each variable, this study uses statistical tests using structural equation modeling (SEM) application tools SmartPLS. The results of the research hypothesis are (H1) the positive effect of e-learning self-efficacy (learning self-efficacy online) on the perception of comfort (perceived ease of use). (H2) positive effect of e-learning self-efficacy on perceived usefulness (perceived usefulness), (H3) positive effect of complexity on perceived ease of use. (H4) complexity has a positive effect on perceived usefulness. (H5) perception of ease of use (perceived ease of use) the use of e-learning affects the attitude to use (attitude to use). (H6) view of usefulness (perceived usefulness) positive effect of e-learning on usage attitude (attitude towards usage). (H7) perceived ease (perceived ease of use) negative effect on actual use e-learning (actual use). (H8) perceived usefulness of e-learning (perceived usefulness) positively affects actual use (actual use). (H9) usage attitude (attitude towards usage) positive effect on actual usage (actual usage). The practical implication of the research include conducting an extension study of external TAM variables, conducting a study with different objects and subjects and conducting a pretest of the samples to be studied in the prior to the research.
Social Media Marketing Strategy for MSME Adhiya Fashion Wanda Choirunnisa, Eka; Kholid, Ikhwan
International Journal of Science and Environment (IJSE) Vol. 5 No. 4 (2025): November 2025
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.211

Abstract

This research aims to analyze the marketing strategies implemented by the MSME Adhiya Fashion to enhance competitiveness and expand market reach through social media. The study focuses on the application of the marketing mix (4P), consisting of Product, Price, Place, and Promotion. A descriptive qualitative approach was used, with data collected through observation, interviews, documentation, and questionnaires. The results indicate that social media platforms such as Instagram serve as the primary channel for Adhiya Fashion to showcase Products, engage with customers, and build brand awareness. Product strategies involving various hijab designs and appealing visual content have proven effective in attracting the attention of young consumers. Pricing strategies are adjusted to match the purchasing power of the target market, while distribution is carried out through online ordering systems. Promotional efforts include interactive content, special discounts, and the use of Digital trends. Despite the effectiveness of social media strategies, limitations in audience targeting and the minimal use of paid advertising features remain challenges. This research concludes that the integration of Digital marketing strategies based on the 4P framework can significantly contribute to the growth of MSMEs in the modest fashion sector.